Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get average or better mpg, have average or better reliability, good crash-test ratings, and our experts' recommendations.
Expert Reviews 1 of 3
By Jim Mateja
November 14, 1993
The Acura Integra GS-R sports coupe serves as ample evidence of how shopping by name alone can result in disappointment. The GS-R is the top-of-the-line Integra sports coupe, which has undergone a design change for 1994. Acura, of course, is
the luxury division of Honda, a well-known and respected name. Yet, if you were to run out and grab a GS-R based on the Honda name alone, you'd end up with a small, cramped two-door that not only lacks the power of a larger, roomier Pontiac Grand
Prix coupe, but also doesn't have the off-the-line pep of a Prix-yet costs about $2,000 more. A few numbers are in order-$19,650 versus $16,770. That's the base price of the GS-R coupe we test-drove compared with that of the Grand Prix SE coupe we
had the opportunity to drive (Cartalk, Nov. 7). Add $450 to the Prix for optional anti-lock brakes (standard on the GS-R) plus $600 for the optional decor package that gives you the sporty plastic rocker panels and wheel-well extensions, and that
brings you to $17,820, or $1,830 less for the midsize Prix that holds four adults that the subcompact GS-R (built on the same platform as the Honda Civic) that holds two adults and makes any back-seat passengers wish they'd stayed at the curb.
Another set of numbers. The Integra GS-R is powered by a 1.8-liter, 16-valve, 170-horsepower, 4-cylinder engine and the Prix offers a 3.1-liter, 160-h.p., V-6. Yet the Prix develops 160 h.p. at 5200 r.p.m., the GS-R at 7600. That means the Prix flexes
its muscle more quickly off the line while the GS-R is still warming up. The GS-R we tested comes to life in that second to third gear exchange, but seems locked in embryo stage in first. And while you have a choice of 5-speed manual or 4-speed
automatic with the Prix, you have to settle for a 5-speed manual in the GS-R. It's a smooth, short-throw unit, but because it doesn't look like Chicagoland expressways are going to be free of repair barricades in our lifetime, the 5-speed requires
nerves of steel as well as a tibia made of the same material to depress the clutch a few hundred times in a rush-hour drive. The GS-R is not without merit, however. It features driver- and passenger-side air bags as standard; so does the Prix. It
also has standard anti-lock brakes, for which you'll pay extra on the Prix. And the GS-R delivers 25 miles per gallon city/31 highway driving with manual versus 19/29 for the Prix with automatic, which until petrol reaches $2 a gallon seems a small
price to pay for the room, comfort and quickness of the Prix versus the GS-R. The GS-R would be more lively if it had a V-6, but none is offered. When the Honda Accord gets a V-6 for 1995, perhaps one will be fitted into the smaller GS-R as
well. But, then, there goes the m.p.g. Finally, look at the base price again: $19,650. You can thank the rising value of the yen against the U.S. dollar for inflating t
he GS-R sticker to within a whisker of $20,000. Of course, you have to give some of the credit to the Acura name as well, which helped boost the sticker to justify selling it as a luxury Honda rather than an economy Civic. Standard equipment in
the GS-R includes power brakes and steering, four-wheel, double-wishbone suspension and gas-pressurized shocks for good road-holding ability, power windows/door locks/mirrors, air conditioning, power moonroof, cruise control, AM/FM stereo with
cassette, digital clock, tilt steering, remote hatch lid and fuel filler-door release, body-colored front and rear bumpers, rear hatch lid spoiler, rear window defroster/washer-wiper, and 15-inch all-season tires. If a Grand Prix SE and an
Integra GS-R are parked in the driveway at the same time-and they were-and there's a choice of which set of keys to grab at the door-and there was-the Prix would be the choice-and it was.