Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
Expert Reviews 1 of 2
By Cars.com Staff
August 1, 2006
Vehicle Overview For 2006, a new front-wheel-drive sedan called the DTS replaced the long-lived DeVille in Cadillac's lineup. Changes for 2007 include standard chrome wheels, as well as a redesigned key fob and enhanced OnStar system.
The DTS had been the top-level model in the DeVille series. For about two decades, the DeVille has accounted for nearly half the sales in its segment.
Introduced at the 2005 Chicago Auto Show, the new DTS is offered with a single-model strategy. That means one exterior and one interior, with multiple option packages available.
Six airbags are installed, and one of two Northstar V-8s powers the DTS.
Exterior Styling of the DTS is "more architectural and linear," said Gary Cowger, former president of General Motors North America, during its initial appearance. The new model's styling evokes Cadillac's STS sedan.
Led by a new eggcrate grille with central wreath-and-crest badging and fresh front-end sheet metal, the DTS features vertical xenon high-intensity-discharge headlights and LED taillamps. Rear quarter panels and the deck lid are new.
Available technologies include a four-channel StabiliTrak electronic stability system with brake assist, as well as Magnetic Ride Control. Seventeen-inch chrome wheels are now standard, and 18-inch wheels are optional. Riding a 115.6-inch wheelbase, the DTS sedan is 207.6 inches long overall and 74.8 inches wide.
Interior The DTS can hold either five or six occupants, with a choice of front bucket seats or a front bench. Compared with the DeVille, the instrument panel has been lowered and moved forward. An analog clock is installed, and genuine burl wood trim is available.
Tri-zone automatic climate control is standard. Available features include heated and cooled front seats, heated rear seats, a heated steering wheel, Adaptive Remote Start (with a personalization provision), power folding mirrors, rain-sensing wipers and heated windshield-washer fluid. Front and rear ultrasonic parking assistance, IntelliBeam automatic high-beam headlights, an in-dash six-CD changer with MP3 capability and adaptive cruise control also are available. Additional features include XM Satellite Radio, a DVD-based navigation system and GM's OnStar communication system. For 2007, OnStar now includes step-by-step navigation assistance.
Under the Hood Cadillac's 4.6-liter Northstar V-8 comes in a choice of two configurations in the DTS. The base V-8 produces 275 horsepower and 295 pounds-feet of torque. Optional is a quicker-revving Northstar that makes 292 hp and 288 pounds-feet of torque. Both engines work with a four-speed automatic transmission.
Safety Six standard airbags include side-impact, side curtain and a new dual-depth front passenger unit that deploys either shallow or deep depending on crash severity, seat belt usage and occupant position. All-disc antilock brakes are standard, and an electronic stability system is optional.
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