Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
Expert Reviews 2 of 3
By Jim Mateja
June 16, 1991
Put four wheels on a trampoline and you have a low-cost imitation of America`s sports car. Add a bucket seat with side bolsters so snug the seat should be offered with a month`s worth of Weight Watchers frozen entrees to ensure you fit reasonably
well. Finally, hitch that trampoline to a 5.7-liter, 245-horsepower engine teamed with a 4-speed automatic, and you have a fairly apt description of the 1991 Chevrolet Corvette. For the power, you sacrifice room and comfort and ride and
handling. But then add a convertible top, and the gripes and complaints and hardship of squeezing behind the wheel of a plastic-shelled rocket become but a distant memory. A `Vette convertible isn`t hard to take. It has a manually
operated top, but it`s relatively easy to bend and fold without spindling or mutilating your hands or fingers. And the canvass hides neatly away under a plastic tonneau cover. The `Vette ragtop is a vehicle to be seen in, providing no one sees
what you have to do to get in or out of the low-slung machine or how you walk for several minutes after you do. Wind slams your jowls in a typical convertible. Gentle winds caress your checks in a $40,000 `Vette drop top. There was a
switch on the center console that allowed us to move from touring to sport to performance suspension settings. Actually, we were hard- pressed to notice any difference among the three. The notches on the dial could be labeled stiff-stiffer-stiffest.
To complement the power, anti-lock brakes are standard. As an added safety measure, a driver`s-side air bag is standard, too. To ensure you prompt, envious stares or glares, Chevy offers the `Vette convertible with a turquoise metallic finish.
No matter from what angle you gaze at the car or what the light happens to be at the time, turquoise metallic sure looks green. And it sure looks very nice. The convertible starts at $38,770. The test car added a host of options including power
driver`s seat for $305; black leather sport bucket seats for $1,100; three-way suspension for $1,695; engine oil cooler for $50; low tire- pressure warning system for $325; Delco-Bose AM/FM stereo with cassette, compact disc player and digital clock for
$396; and a bunch of other assorted goodies that ran the sticker to $44,224. You also must add a $550 freight charge. Considering `Vettes are selling like sand in the desert, you should be able to garner a significant discount.