Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
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By Cars.com Staff
July 17, 2007
Vehicle Overview Ford redesigned its F-150 pickup truck for 2004 by giving it a new look, a wider track and new rack-and-pinion steering. For 2008, little has changed beyond the addition of options and packages. The full-size F-150 truck competes with the Chevrolet Silverado, Dodge Ram and Toyota Tundra pickups.
Regular cab, SuperCab and SuperCrew body styles are offered. Five trim levels are available: workhorse XL, youth-oriented STX, mainstream XLT, offroad FX4 and luxurious Lariat. A new Lariat package, Lariat Limited, adds 22-inch wheels, a billet-style grille, stainless steel running boards and unique interior upholstery patterns.
Ford's F-150 trucks have a half-ton rating. Heavier-duty F-250 and F-350 pickups are listed separately in the Cars.com Research section. (Skip to details on the: F-150 SuperCrew)
Exterior Some F-150 styling touches were borrowed from the Mighty F-350 Tonka concept truck. Stepped-design side windows improve mirror visibility and enhance the tough-truck look.
A cargo management system is available on 2008 F-150s with the 6.5-foot Styleside bed. The cargo management system is dealer-installed and includes lockable storage bins that can hold 60 pounds.
F-150 grilles are trapezoidal. A chrome surround and honeycomb insert go on the Lariat trim level. Regular F-150s have 6.5- and 8-foot beds, while the SuperCab (extended cab) can have a 5.5-, 6.5- or 8-foot cargo bed. The SuperCrew is only available with a 5.5-foot bed. Short beds are available with flared fenders, called Flareside; otherwise, the bed is a slab-sided (Styleside) design. SuperCab models can have a shorter, 5.5-foot cargo bed.
Regular cabs and SuperCabs have narrow rear-hinged back doors — called access panels — on both sides. They can't be opened unless the front doors are open. A power sliding rear window is offered. Either 17- or 18-inch wheels are installed.
Interior A new optional rearview camera mounts in the tailgate handle and displays a video image in the truck's rearview mirror. Ford says the system helps with hooking up a trailer. The system automatically activates when the vehicle is put into Reverse. A DVD-based navigation system is available.
Either a 40/20/40-split three-place bench seat or optional dual captain's chairs can be installed in front. The SuperCab adds a three-place rear seat.
Interior layouts vary according to the series. A full-length floor-mounted console with a shift lever is available. At the lower end of the price scale, the XL has hose-out rubber floormats in a plainer interior with a column-mounted gearshift. On SuperCab and SuperCrew versions, a modular overhead rail system can hold a DVD player and other components. Lariat Limited models include two-tone leather seats and leather-trimmed interior pieces.
Under the Hood A flexible-fuel version of the 5.4-liter V-8 engine that can run on E85 is optional. The base F-150 engine is a 202-horsepower, 4.2-liter V-6. Two V-8s are available: a 248-hp 4.6-liter and a 300-hp 5.4-liter.
A four-speed automatic transmission is standard with V-8 power, but V-6 models can team with a four-speed automatic or a five-speed manual. Four-wheel-drive models have a floor-mounted transfer-case lever that permits shifting in and out of 4WD High on the move. A dashboard switch activates an optional electrically engaged transfer case.
Safety Four-wheel antilock brakes and front seat belt pretensioners are standard. Dual-stage front airbags work with an occupant classification system sensor.
Driving Impressions Significantly more substantial than its pre-2004 predecessor, the F-150 has a heavy, solid feel. The suspensions react more positively to pavement flaws by rebounding rapidly and only as far as necessary. They recover quickly from bumps. Imperfect surfaces can produce quite a bit of body motion, though it's not bad for a truck.
The 5.4-liter V-8 produces quicker acceleration than the 4.6-liter, though neither engine is phenomenal. Even with the larger engine, the F-150 takes a while to really get rolling — but when it does, it feels pretty powerful. Interiors are roomy, but the A-pillar grab handles aren't helpful to every rider.
F-150 SuperCrew A new workhorse XL SuperCrew package combines a crew cab with the basic XL trim and includes power side mirrors, an overhead console and a 40/20/40-split front seat. SuperCab and SuperCrew models with the Styleside box can be equipped with an FX2 Sport package that offers a body-colored grille surround, 18-inch wheels (with 20-inchers optional), fog lamps and unique captain's chairs with a center console and floor-mounted shifter, among other appearance touches.
SuperCrew versions of the F-150 full-size pickup have four conventional, front-hinged doors like those on passenger cars. Rear occupants sit on a three-place bench seat. The F-150 SuperCrew is only offered with a 5.5-foot cargo bed.
The SuperCrew can be equipped with either a 248-hp, 4.6-liter V-8 or a 300-hp, 5.4-liter V-8. A four-speed automatic transmission is standard. A DVD player is optional. A King Ranch version, which includes Castano leather upholstery and special badging, is available for the Lariat SuperCrew model. Back to top
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