Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
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By Cars.com Staff
July 17, 2007
Vehicle Overview Ford's compact Ranger truck enters 2008 with a more-aerodynamic front bumper and few other changes. The Ranger is available with a four-cylinder or a choice of two V-6s, with either a manual transmission or a five-speed automatic. While its competitors — like the Chevrolet Colorado, Nissan Frontier and Dodge Dakota — have grown in dimensions over the years, the Ranger has remained relatively the same size for the past decade.
A tire pressure monitoring system and a passive anti-theft system come standard on all models. An audio input jack is standard for all stereos except the base AM/FM receiver. Two 16-inch aluminum wheels are available, and Sirius Satellite Radio is available on the STX, XLT, Sport and all FX4 models. Single-disc CD audio systems have MP3 compatibility.
Trim levels are XL, XLT, Sport and FX4 Off-Road.
The regular-cab XLT model features a 7-foot cargo box, and the Ranger Sport can be equipped with a Tremor MP3 audio and wheel package. Aimed at young buyers, the Ranger Sport conveys the assertive look and ride height of a four-wheel-drive Ranger at a lower price.
Exterior The Ranger's front bumper has been redesigned to cut through the air more efficiently, and Ford says it improves fuel economy. New larger fog lights improve visibility, and a Grabber orange exterior color is available for 2008.
Rangers come in three sizes, with a choice of two cabs and bed lengths. Regular-cab pickups are available with a 6- or 7-foot cargo bed. SuperCab (extended-cab) versions are fitted exclusively with a 6-foot bed.
Two rear-hinged rear doors, which are optional on SuperCab models, can be opened only after the front doors are open. XL models have black bumpers and a black bar-style grille, while the XLT gets body-colored bumpers and a chrome grille surround. Sport pickups have a honeycomb grille and body-colored bumpers and grille.
Regular-cab models ride a 111.5- or 117.5-inch wheelbase and measure 189.4 or 201.4 inches long overall. SuperCab Rangers have a 125.7-inch wheelbase and are 203.6 inches long overall. An optional tubular cargo-bed extension can add 2 feet to the 6-foot bed's length.
Options include two 15- and 16-inch wheels and body-colored side moldings.
Interior Regular-cab Rangers can seat either two or three occupants on either bucket seats or a 60/40-split bench. SuperCab models can be equipped with a pair of rear jump seats. Like all jump seats in compact pickups, the Ranger's rear seats are too small to hold adults comfortably. Leather-trimmed seating surfaces and sport bucket seats are available.
Under the Hood Three engines are available: a 143-horsepower, 2.3-liter four-cylinder; a 148-hp, 3.0-liter V-6; and a 207-hp, 4.0-liter V-6 that delivers 238 pounds-feet of torque. Ford's four-cylinder engine is standard in XL and two-door XLT SuperCab 4x2 models. A five-speed manual gearbox is standard, and a five-speed automatic is optional. Rear- and four-wheel-drive models are offered, and a dashboard switch can engage four-wheel drive while the vehicle is moving. When properly equipped, the Ranger can tow 6,000 pounds.
Safety Four-wheel antilock brakes are standard. Dual-stage front airbags are standard, but side-impact airbags are not available.
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