Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
By Mike Levine
August 12, 2009
Vehicle Overview The Ranger is offered in two cab styles: regular and SuperCab. The regular cab comes with either a 6- or 7-foot cargo bed, while the SuperCab comes only with a 6-foot bed. Three trim levels are offered: XL, XLT and Sport.
New for 2010 The Ranger adds roll stability control and side-impact airbags as standard safety equipment. The FX4 off-road model has been dropped in the U.S., though it's still available in Canada. The XL work truck adds standard air conditioning.
Exterior The Ranger's outward appearance hasn't changed much since 1998; it remains a compact pickup.
Sport Package features monochromatic theme
Sport has body-colored H-bar grille
Other models have H-bar grille with nostrils
Interior The Ranger interior is bare-bones basic. Leather seating is available whether you get the 60/40-split bench seat or the bucket seats, and there's an available Pioneer sound system with seven speakers (SuperCab only). The XLT and Sport pay the most attention to style and functionality.
Standard rear jump seats on two-door SuperCab models
All sound systems have MP3 jack
Leather-wrapped steering wheel for XLT and Sport
Under the Hood There are two engine options for the Ranger.
143-horsepower, 2.3-liter inline-four-cylinder engine with aluminum block and cylinder head, dual overhead camshafts, four valves per cylinder and 154 pounds-feet of torque
207-hp, 4.0-liter V-6 with iron block and aluminum cylinder head, single overhead camshaft, two valves per cylinder and 238 pounds-feet of torque
Safety The Ranger offers excellent standard safety features. Ford's stability system with RSC can help prevent a rollover by using the Ranger's four-channel antilock braking system to brake individual wheels and can cut engine throttle to try to prevent a rollover. Front side-impact airbags are standard.
Four-wheel antilock brakes
Roll Stability Control
Seat belts with front pretensioners
Of Interest to Truck Owners
SuperCab 4x4 maximum gross vehicle weight rating: 5,280 pounds (4.0-liter V-6 with Payload Package)
SuperCab maximum payload capacity: 1,660 pounds (V-6 with Payload Package)
Regular cab maximum towing capacity: 6,000 pounds (V-6 automatic)