Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
Expert Reviews 2 of 2
By Cars.com Staff
July 21, 2011
The 2012 Taurus is available in SE, SEL and Limited trim levels and is offered with front- or all-wheel drive. The Taurus, which seats up to five people, competes with the Chrysler 300 and Toyota Avalon. It is also offered as the high-performance Taurus SHO, which is powered by a twin-turbo V-6 engine.
New for 2012 All models now have an integrated blind-spot mirror in the side mirrors. Otherwise, there are no significant changes for 2012.
Exterior The Taurus has sleek sheet metal that bestows a sporty look on Ford's flagship car. The grille and front bumper combination is reminiscent of Ford's European cars.
The sporty look continues around back with the trunk lid and taillights. The trunk lid's forward-swept design recalls old wooden speedboats, but the look doesn't translate particularly well on land. Exterior features include:
Standard 17-inch wheels
Standard body-colored door handles, front and rear bumpers
Standard chrome grille and chrome-tipped exhaust
Optional 18- and 19-inch wheels
Interior The Taurus has room for five on front bucket seats and a three-person rear bench. The Taurus' backseat is big, but it feels like the roof is encroaching more on rear passenger space compared with pre-2010 models. Interior features include:
Standard air conditioning
Standard power driver's seat
Standard tilt/telescoping steering wheel, cruise control and a CD stereo
Optional Sony six-CD stereo
Optional leather seats
Optional power-adjustable pedals
Optional heated and cooled front seats, heated rear seats and power rear sunshade
Under the Hood The 2012 Taurus is powered by a 3.5-liter V-6 that makes 263 horsepower. Mechanical features include:
Standard six-speed automatic transmission
Uses regular gas
Maximum towing capacity is 1,000 pounds, when properly equipped
Safety Safety features include:
Side-impact airbags for the front seats
Side curtain airbags
Electronic stability system
Optional rear parking sensor
Optional blind spot warning system and collision warning system
Taurus SHO Ford revived an old trim with the Taurus SHO — it stands for Super High Output — which effectively caps the Taurus lineup from a performance and luxury standpoint. The SHO swaps the Taurus' standard drivetrain for a twin-turbo 3.5-liter V-6 with direct injection. It's one of the first engines in Ford's EcoBoost initiative, which forgoes larger engines for smaller turbocharged ones.
Taurus SHO's EcoBoost makes 365 hp and 350 pounds-feet of torque. It works with a six-speed automatic transmission with steering-wheel paddle shifters. All-wheel drive is standard.
Other changes are fairly subtle. Among them are various SHO badges, 19- or 20-inch wheels, dual exhaust pipes and a rear spoiler. The suspension and steering response have been sharpened, too. Beefier brakes, more responsive steering, a shorter final drive ratio, 20-inch summer tires and a higher-threshold Sport mode for the electronic stability system are part of the SHO Performance Package. Back to top
Expert Reviews 2 of 2
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