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2012 Mazda Mazda3 i SV

4dr Sedan

2012 Mazda Mazda3 i Touring SKYACTIV

4dr Sedan

2012 Mazda Mazda3 s Touring

4dr Sedan

2012 Mazda MAZDASPEED3 Touring

4dr Hatchback

2014 Kia Forte LX

4dr Sedan

2012 Mazda Mazda3
(2012 Mazda Mazda3 4dr Sedan shown)
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2012 Mazda Mazda3
(2012 Mazda Mazda3 4dr Sedan shown)
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2012 Mazda Mazda3
(2012 Mazda Mazda3 4dr Sedan shown)
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2012 Mazda MAZDASPEED3
(2012 Mazda MazdaSpeed3 4dr Hatchback shown)
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2014 Kia Forte
(2014 Kia Forte 4dr Sedan shown)
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*Does not include customer cash-back incentives or options
N/A N/A N/A N/A    $16,541*
MSRP $15,200 $18,700 $21,300 $24,000 $15,900
Destination Charge $795 $795 $795 $795 $800
Invoice Price $14,771 $17,888 $20,373 $22,952 $15,599
Total List Price $15,995 $19,495 $22,095 $24,795 $16,700
Available Engines 148-hp, 2.0-liter I-4 (regular gas) 155-hp, 2.0-liter I-4 (regular gas) 167-hp, 2.5-liter I-4 (regular gas) 263-hp, 2.3-liter I-4 (premium) 148-hp, 1.8-liter I-4 (regular gas)
Available Transmissions 5-speed manual w/OD 6-speed manual w/OD 6-speed automatic w/OD and auto-manual 5-speed automatic w/OD and auto-manual 6-speed manual w/OD 6-speed manual w/OD 6-speed automatic w/OD and auto-manual 6-speed manual w/OD
Fuel Economy City 25 mpg 27 mpg 20 mpg 18 mpg 25 mpg
Fuel Economy Highway 33 mpg 39 mpg 28 mpg 25 mpg 37 mpg
NHTSA Crash Test Data          
Other, Overall Rollover Rating -
Side - Pole, Side - Pole -
Side, Rear Seat - -
Side - Barrier, Side Barrier Rating Passenger Rear Seat - - - -
Side - Barrier, Side Barrier Rating Driver - - - -
Overall, Overall -
Side - Pole Barrier combined, Side - Pole Barrier combined (REAR) -
Front, Overall Front -
Side - Pole Barrier combined, Side - Pole Barrier combined (FRONT) -
Front, Driver's -
Side, Front Seat - -
Side - Barrier, Side - Barrier -
Front, Passenger's -
Side, Overall Side -
IIHS Crash Test Data          
Front, Head/Neck - - - - Acceptable
Moderate overlap front, Right Leg/Foot Acceptable Acceptable Acceptable - Good
Side, Driver Torso Good Good Good - Acceptable
Side, Driver Pelvis/Leg Acceptable Acceptable Acceptable - Good
Moderate overlap front, Restraints Good Good Good - Good
Head Restraints and Seats, Seat Head/Restraint Geometry Good Good Good - Good
Side, Rear Passenger Pelvis/Leg Good Good Good - Good
Moderate overlap front, Head/Neck Good Good Good - Good
Side, Driver Head and Neck Good Good Good - Good
Side, Rear Passenger Head Protection Good Good Good - Good
Front, Retraints and dummy kinematics - - - - Poor
Side, Rear Passenger Head and Neck Good Good Good - Good
Side, Rear Passenger Torso Acceptable Acceptable Acceptable - Good
Head Restraints and Seats, Overall Rear Good Good Good - Good
Front, Chest - - - - Good
Moderate overlap front, Chest Good Good Good - Good
Front, Lower leg/foot - - - - Marginal
Front, Structure and safety cage - - - - Poor
Moderate overlap front, Left Leg/Foot Good Good Good - Good
Head Restraints and Seats, Dynamic Rating Good Good Good - Good
Moderate overlap front, Overall Front Good Good Good - Good
Side, Structure/safety cage Acceptable Acceptable Acceptable - Good
Moderate overlap front, Structure/safety cage Good Good Good - Good
Other, Roof Strength Good Good Good - Good
Front, Overall evaluation - - - - Poor
Front, Hip/thigh - - - - Poor
Side, Overall Side Good Good Good - Good
Side, Driver Head Protection Good Good Good - Good
Overview 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
Drive-Type Overview front wheel drive front wheel drive front wheel drive front wheel drive front wheel drive
Interior 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
Underseat ducts Standard Standard Standard Standard Standard
Cargo net Available Available Available Available Available
Clock in-dash in-dash in-dash in-dash in-dash
Compass Available Available Available Available Available
Cup holders front and rear front and rear front and rear front and rear front and rear
12V DC power outlet 2 2 2 2 2
Floor console full full full full full
Floor mats carpeted front & rear carpeted front & rear carpeted front & rear carpeted front & rear Available:
carpeted front & rear
Front windows power power power power power
Rear windows power power power power power
1-Touch Window Down driver driver driver driver driver
Programmable garage door opener Available Available Available Available Available
Tachometer Standard Standard Standard Standard Standard
Low fuel warning Standard Standard Standard Standard Standard
Lighting - glovebox Standard Standard Standard Standard Standard
Lighting - dome light fade fade fade fade fade
Lighting - cargo light Standard Standard Standard Standard Standard
Rear window defogger Standard Standard Standard Standard Standard
Rearview mirror Standard:
day-night
Standard:
day-night
Standard:
day-night
Standard:
day-night
Standard:
day-night
Available:
auto-dimming day-night
Available:
auto-dimming day-night
Available:
auto-dimming day-night
Available:
auto-dimming day-night
Available:
auto-dimming day-night
Mirrors - visor vanity mirrors driver and passenger driver and passenger driver and passenger driver and passenger driver and passenger
Fuel door release mechanical mechanical mechanical mechanical mechanical
Retained accessory power Standard Standard Standard Standard Standard
Seatback storage pockets 1 1 1 1 Available:
1
Tilt-Wheel adjustable steering column Standard Standard Standard Standard Standard
Seats 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
Seating capacity 5 passengers 5 passengers 5 passengers 5 passengers 5 passengers
Front seat driver direction controls 6-way 6-way 6-way 6-way 6-way
Front passenger seat direction controls 4-way 4-way 4-way 4-way 4-way
Front armrests center center center center center
Front head restraints adjustable adjustable adjustable adjustable adjustable
Rear seats 60-40 bench 60-40 bench 60-40 bench 60-40 bench 60-40 bench
Entertainment 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
CD player in-dash mounted single in-dash mounted single in-dash mounted single in-dash mounted single in-dash mounted single
MP3 capability Standard Standard Standard Standard Standard
Auxiliary audio input Standard Standard Standard Standard Standard
Steering wheel audio controls Standard Standard Standard Standard Standard
Speed-Sensitive Volume Standard Standard Standard Standard Standard
Safety and Security 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
Airbags, frontal driver and front passenger driver and front passenger driver and front passenger driver and front passenger driver and front passenger
Airbags, side impact seat mounted, driver and passenger seat mounted, driver and passenger seat mounted, driver and passenger seat mounted, driver and passenger seat mounted, driver and passenger
Airbags, side curtain curtain 1st and 2nd row curtain 1st and 2nd row curtain 1st and 2nd row curtain 1st and 2nd row curtain 1st and 2nd row
Occupant sensor Standard Standard Standard Standard Standard
Traction control ABS and driveline ABS and driveline ABS and driveline ABS and driveline ABS and driveline
Height adjustable safety belts front front front front front
Seatbelt pretensioners front front front front front
Headlights halogen halogen halogen halogen halogen
Rear child safety door locks Standard Standard Standard Standard Standard
Low tire pressure warning Standard Standard Standard Standard Standard
Exterior 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
Body material fully galvanized steel fully galvanized steel fully galvanized steel fully galvanized steel fully galvanized steel
Paint clearcoat monotone clearcoat monotone clearcoat monotone clearcoat monotone clearcoat monotone
Door count 4 doors 4 doors 4 doors 4 doors 4 doors
Tinted windows light light light light light
Rear window type fixed fixed fixed fixed fixed
Mirrors dual power remote dual power remote dual power remote dual power remote dual power remote
Windshield wipers - front variable intermittent variable intermittent variable intermittent variable intermittent variable intermittent
Mechanical 2012 Mazda Mazda3 i SV 2012 Mazda Mazda3 i Touring SKYACTIV 2012 Mazda Mazda3 s Touring 2012 Mazda MAZDASPEED3 Touring 2014 Kia Forte LX
Engine - valvetrain DOHC DOHC DOHC DOHC DOHC
Brakes 4-wheel disc 4-wheel disc 4-wheel disc 4-wheel disc 4-wheel disc
Antilock braking system (ABS) 4-wheel 4-wheel 4-wheel 4-wheel 4-wheel
Brake assist Standard Standard Standard Standard Standard
Drive type front-wheel front-wheel front-wheel front-wheel front-wheel
Exhaust stainless steel stainless steel stainless steel stainless steel stainless steel
Steering rack & pinion rack & pinion rack & pinion rack & pinion rack & pinion
Front suspension type strut strut strut strut strut
Front anti-roll bar Standard Standard Standard Standard Standard
Front shocks gas-pressurized gas-pressurized gas-pressurized gas-pressurized gas-pressurized
Front springs coil coil coil coil coil
Rear shocks gas-pressurized gas-pressurized gas-pressurized gas-pressurized gas-pressurized
Rear springs coil coil coil coil coil
Electronic stability system Standard Standard Standard Standard Standard