Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
Expert Reviews 1 of 3
By Jim Flammang
April 7, 2004
Vehicle Overview Jaguar’s rear-wheel-drive XKR and XK8 earned some substantial re-engineering, including new 4.2-liter V-8 engines and a six-speed ZF automatic transmission, for 2003. Developing 390 horsepower in the high-performance XKR Series, the new supercharged V-8 replaced the previous 4.0-liter engine.
Jaguar last redesigned its XK8 coupe and convertible for 1997. Supercharged XKR models arrived for 2000.
A limited-edition Portfolio convertible is offered for the 2004 model year. Featuring 20-inch BBS alloy wheels, Recaro seats and bronze sapele veneer wood interior trim, only 200 will be built. Two unique colors will be available: Jupiter Red and Coronado Blue.
All XK models have Dynamic Stability Control to prevent wheelspin. Offered as a standard feature in the XKR, Jaguar’s Computer Active Technology Suspension consists of a two-stage adaptive ride control system that automatically selects firm or soft damping in response to driving style. Jaguar claims the XKR coupe will accelerate from zero to 60 mph in a brisk 5.2 seconds.
Exterior Even though the overall appearance of the XKR didn’t change, the 2003 models displayed new badging and reworked headlights. The projectile-shaped XK body harks back to the stylish Jaguar E-Type sports cars of the 1960s. The XKR adds a functional louvered hood, 18-inch alloy wheels, a rear spoiler and xenon high-intensity-discharge headlights. Brembo brakes are standard.
The XKR sports a fine-mesh grille instead of the XK8’s bar design. An “R” logo is prominent, and the nose carries a “Jaguar Supercharged” badge. Convertibles have a one-touch power soft-top and a glass rear window with a defogger. All XK models have headlight washers.
Interior These models are theoretically capable of holding four occupants, but they’re really 2+2 models that are suitable for just two passengers. Backseat riders should be small in stature in order to fit comfortably. Even the front occupants must employ a certain level of dexterity when climbing in and out of the low-slung XKR. Passengers enjoy the lush leather and abundant wood trim that decorates the cockpit.
Like their XK8 siblings, XKR coupes and convertibles have heated front seats and a 320-watt Alpine audio system with a six-CD changer. Jaguar’s navigation system is standard in the XKR. Optional Adaptive Cruise Control uses radar technology to sense vehicles ahead and, if necessary, select a new, more appropriate speed.
Under the Hood Jaguar’s supercharged 4.2-liter dual-overhead-cam V-8 engine in the XKR coupe and convertible produces 390 hp at 6,100 rpm and 399 pounds-feet of torque at 3,500 rpm. The six-speed-automatic transmission is produced by the German ZF organization.
Safety Jaguar’s Adaptive Restraint Technology System (ARTS) includes head and thorax side-impact airbags mounted in the front-seat backrest cushions, and their deployment is based on input from sensors. Traction control and all-disc Brembo antilock brakes are standard. Emergency Brake Assist produces the shortest possible braking distance in urgent situations. Reverse Park Control emits a warning when you approach an obstacle while backing up.