Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get average or better mpg, have average or better reliability, good crash-test ratings, and our experts' recommendations.
Expert Reviews 2 of 8
By Richard Truett
December 24, 1998
When your vehicle is No. 1 or close to it, other manufacturers have it in their gunsights. Ever since Jeep rolled out the Grand Cherokee in 1993 and created a "near-luxury" sport-utility vehicle, there
have been scads of imitators, duplicators and wannabes. Some of those vehicles, namely the Toyota 4Runner and the Nissan Pathfinder, have been credible challengers, though none had the muscle under the hood, the
room inside or the brawny good looks. But many of the Jeep's competitors did have something that couldn't be found in the Grand Cherokee: an unblemished record for high quality. Jeep designed a
great vehicle but didn't build it well enough. To be fair, the maladies that plagued the Jeep -- rattles, squeaks and broken parts -- rarely left it dead on the side of the road. Still, the problems were
bothersome on a vehicle that often costs more than $30,000. These shortcomings have been addressed with the 1999 Grand Cherokee, an all-new version of the popular sport-utility that uses just
127 parts from the original model. The new Jeep should drive another nail in the coffin of bad quality that has been haunting Chrysler's otherwise nicely styled products. Now that Chrysler and
Mercedes-Benz have united, I expect that coffin to be interred permanently very soon. Performance, handling Our bright red test Grand Cherokee sported Jeep's well-proven 4.0-liter, inline
six-cylinder engine rated at 195-horsepower and a four-speed automatic transmission. A new 4.7-liter, overhead cam V-8 is on the options list; so is four-wheel drive. Grand Cherokee comes only with
an automatic transmission. If you never opened the hood, you'd swear there was a V-8 lurking under it. Performance is outstanding. Despite weighing a hefty 3,900 pounds, the Grand Cherokee has
snappy acceleration at low speeds and pulls strongly all the way to 70 mph. Unless you occasionally tow heavy loads, I can see no reason to opt for the V-8. DaimlerChrysler engineers designed a
new four-speed automatic transmission for the Grand Cherokee. The shifts are crisp and well-timed, giving the vehicle a rugged yet civilized feel. If you would use the Grand Cherokee as a family
vehicle and for commuting to and from work instead of fording streams and trailblazing, you d
on't need four-wheel drive -- not in Florida. Skip it and save the money. The '99 Grand Cherokee has a much tighter and more solid feel to it than its predecessor. The quadralink suspension
soaks up the bumps while delivering a ride that is a mixture of what you'd get in a sporty sedan and a rugged truck. Our test vehicle sported four-wheel, anti-lock disc brakes, which provided
excellent stopping power. Many of today's SUVs ride like sedans, and you'd never feel confident venturing far off-road. Jeep created the sport-utility vehicle, and the 1999 Grand Cherokee
still defines how a true sport-utility should perform and handle -- on the road and off. Fit and finish I have not tested a vehicle from DaimlerChrysler that felt
as solid and well-made. The Grand Cherokee feels as if it rolled out of a BMW or Toyota factory. The only thing that remains to be seen is if the Grand Cherokee will hold up over many years and miles. I believe it
will. The leather seats are nicely designed and fairly comfortable, but the bottom cushions are a bit too flat. I've tested seats that offer better support, such as those in the Mercedes ML320.
I'd say the Ford Explorer still has the most user-friendly rear cargo area. To fold down the Grand Cherokee's rear seats, you have to lift up the rear cushion, pull off the headrest and then
fold the seat down. The Explorer's seats fold down with one quick flick of the wrist. But those gripes are minor. What I like best is the Range Rover-like feeling you get behind the wheel.
The wide-open interior, substantial dash and curve of the hood gives the new Grand Cherokee a very different feeling from the old model. You sit high up, which affords you an excellent view of
the road. You can easily see over the tops of cars. In fact, visibility is great from all angles. Jeep's interior decorators used first-rate materials. The dash is made of a soft, rubberlike substance with
many textures and shapes. There are lots of places to store items such as glasses and coins. The spare tire has been moved out of the cargo area and now lives under a panel in the rear. This
allows the Grand Cherokee to swallow more items. The automatic climate control system is a set-it-and-forget-it affair; you just set the temperature and it keeps a steady stream of air coming
out at the desired temperature. The overhead console caught my eye. You can call up all sorts of fuel and trip information -- the electronic trip odometer was really nifty. The numbers appear to
rotate as they do on a mechanical odometer. Great touch. When a company builds and prices a vehicle right, it sells itself. The Grand Cherokee is one of those vehicles. One test drive will
convince you that, despite all the new competition coming from all corners of the globe, Jeep is still the one to beat. 1999 Jeep Grand Cherokee Laredo 2WD Base price: $25,800.
Safety: Dual air bags, anti-lock brakes and
side-impact protection. Price as tested: $29,055. EPA rating: 16 mpg city/21
mpg Incentives: None. Truett's tip: The all-new Jeep Grand Cherokee
Laredo offers a smooth, quiet ride, excellent handling and superb quality. This
may be the best sport-utility for under $30,000 on the