Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
By Rick Popely
December 1, 1999
Vehicle Overview Redesigned for the 1999 model year, Jeep's flagship model only receives minor changes this year. The 1999 Grand Cherokee received several awards, including North American Truck of the Year, an annual award from a panel of more than 45 automotive journalists.
As one would guess from its moniker, the Grand Cherokee is larger, more luxurious and more expensive than the Jeep Cherokee. Though both are considered compact sport utility vehicles, Grand Cherokee is positioned at the higher end of the market and comes close to a mid-size SUV.
Interior Front seat-belt pretensioners, which cinch the belts in a collision, are a new standard feature. Both the Laredo and Limited models seat five, but the ritzier Limited comes with standard leather upholstery (optional on the Laredo). Unlike the Cherokee, with its spare tire in the cargo bay, the Grand Cherokee's spare is under the cargo floor, increasing cargo area.
Exterior You know it's a Jeep by the bold, upright grille, a trademark of the brand. Grand Cherokee comes in four-door styling and is 14 inches longer than the Cherokee. Unlike many of its competitors, which have gravitated toward a more rounded, sometimes bulbous look, the Grand Cherokee has for the most part retained the harder-edged look that makes it instantly recognizable.
Under the Hood A 195-horsepower, 4.0-liter, inline six-cylinder is the base engine, and a 230-horsepower, 4.7-liter V-8 is optional. This year, the V-8 is available with 2WD as well as 4WD.