This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
The Forte is Kia's latest entry in the compact-car segment, replacing the Spectra when it hit dealerships in summer 2009. The Forte is available with a choice of four-cylinder engines and comes standard with numerous safety features, including an electronic stability system. It's sold as a four-door sedan, a hatchback and a coupe, which Kia calls the Koup. Competitors include the Honda Civic, Ford Focus and Toyota Corolla.