Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
4.0 out of 5
Value for the Money
1 out of 1 people recommended this car.
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1-1 of 1 reviews
very reliable, economic and low maintenance car.
by economy enthusiast from cutlerville, MI. | November 16, 2011
We've owned a sephia for a few years now and had no issues with this car. It has been reliable and aside from routine maintenance, has been hassle free. It gets right down the road and is great on gas mileage. We've never owned a Kia before and had our doubt's about if we made a good decision when we bought it. But after having driven this car, we would recommend it to anyone looking for a reliable, trustworthy, economic car. The Sephia is not as loaded or as comfortable as the Optima or some of the other makes, larger cars, but those cars aren't as good on gas either. THE ONE THING that we would hope for improvement on with this car is that Kia would improve the sound dampening to eliminate the engine and road noise that comes into the passenger compartment. That's it. Over-all good car.