Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get average or better mpg, have average or better reliability, good crash-test ratings, and our experts' recommendations.
Expert Reviews 2 of 2
By Jim Mateja
January 11, 1998
We recently tested the all-new GS400 sedan from Lexus and now have spent some time in its less-expensive, less-powerful GS300stablemate. The rear-wheel-drive sedan was most impressive because it arrived about thetime Ma Nature had a hissy on the
roads. Excellent foul-weather handling thanks to vehicle stability control, fancy name for a traction-control system that distinguishes itself getting out ofsnow-clogged driveways onto snow-clogged roads without stumbling. You can usethis RWD
machine to give friends who own Mustangs and Camaros/Firebirds a liftto work when it snows. The major difference between the GS300 and the GS400 is the reason for the300 or 400 moniker. The 3-liter, in-line 6-cylinder develops 225 horsepower inthe
300; the 4-liter, 32-valve V-8 develops 300 h.p. It means about a 2-seconddifference in a 0- to 60-m.p.h. run. It also means a 20-m.p.g. city/25-m.p.g.highway rating from the 3-liter versus 17/23 with the 4-liter. One major gripe, however, is the
key fob with its power lock/unlockcontrols. The fob has "unlock" and "panic" buttons to unlock the doors orflash the lights and sound the horn in a panic situation. But where's the "lock" button? Unless you have a salesman explain the fob or
you read the owner's manual,you don't realize that you press the panic button once to lock the car--orjust walk away if you have taken the keys out of the ignition and the carlocks on its own. Nice touch--once explained. The GS300 starts at $36,800
($44,800 for the 400). Dual front and side airbags and ABS are standard. Add $1,020 for a power slide/tilt sunroof, $1,710 for leather seats and $1,050 for upgraded sound system with compact-discplayer.