Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
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1991 Mercedes Benz 190E 2.3
by Jeff from United States | April 6, 2010
I purchased this car used for my stepson in '00. It may be the best deal I've ever gotten. The fuel economy is very good, the build quality is absolutely spectacular, the ride is excellent ... I couldn't be happier. He has standing orders to give the car back to me when he's done with it, but 10 years later he's still holding on to it and won't even think about another auto. It still looks like it's fresh off the lot and I'm simply amazed at the quality of this 2 decade old vehicle. Some issues have started to crop up, but I'd buy another one of these in a heartbeat.