Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get average or better mpg, have average or better reliability, good crash-test ratings, and our experts' recommendations.
By Jim Mateja
May 26, 1996
The Mitsubishi Montero LS is a seven-passenger, four-wheel-drive sport-utility vehicle that boasts on the window sticker of "contemporary styling." In its dreams. Montero is a box that sits high and feels top heavy in the entrance/exit ramp. You'll
want to ease off the gas pedal whenever not traveling a straight line. Base price is $29,360, brought to more than $32,000 with options. Dual air bags are standard but ABS is an $1,159 option. Comfy seats, but you have to step high to get to
them. The outside mirrors are large but need to be wider. A vehicle for those who want the function of an SUV, if not the cleaner looks of a Toyota 4Runner or Jeep Grand Cherokee.