Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get average or better mpg, have average or better reliability, good crash-test ratings, and our experts' recommendations.
Expert Reviews 1 of 3
By Richard Truett
May 6, 1993
Some have called the new Impreza a make or break car for Subaru. The struggling Japanese automaker has never really had a strong presence in the United States. After 25 years of doing business in this country, Subaru has succeeded in selling
vehicles only in a few markets, especially the Northeast, where heavy snowfall has made its lineup of all-wheel drive vehicles popular, and in import-oriented California. (The U.S. company that imports Subarus was founded in 1968 by former Orlando
resident and Boone High School graduate Malcolm Bricklin.) The Impreza could change that. It is a fundamentally good car that offers decent performance, excellent fuel economy and, for Subaru, something out of the ordinary: fairly normal styling.
PERFORMANCE Ourtest car came with a four-speed automatic transmission. That may have been why the Impreza was less than impressive in its ability to accelerate quickly at speeds of 40 mph and higher. A manual transmission might have made the car
more responsive in passing slower traffic. The Impreza has a 1.8-liter, 16-valve four-cylinder engine that develops 110 horsepower. This is not your ordinary four cylinder, though. It is a horizontally opposed engine, meaning that two cylinders
are on the left and two are on the right. It is basically the same engine design used in the old Volkswagen Beetle. The opposed-four engine, also used in Porsches, has proved to be durable, dependable and long-lasting. The test car's engine ran
smoothly and was very responsive when accelerating from a stop. However, there's not much oomph left in midrange speeds. No complaints about the transmission. Its shifts were smooth and timed well. Fuel mileage was generally excellent. Using the air
conditioner, I got 25 mpg in the city and 32 on the highway. HANDLING Here's where the car really shines. I took the Impreza over some of the nastiest dirt roads I could find in Orlando andwas pleasantly surprised as the car glided over them
quietly and without loss of control. The four-wheel independent suspension system is firm, yet it allows the wheels plenty of up-and-down travel over big bumps. On the road the Impreza offers a sporty ride. The power-assisted rack-and-pinion steering is
responsive. You can turn a circle in a tight 32.8 feet. Our test car came with power-assisted disc/drum brakes that did a nice job of slowing the car quickly. Anti-lock brakes are available on the top-of-the-line LS model. FIT AND FINISH The
Impreza sets a standard for Subaru in the way it is assembled. It's just as good as the Honda Civic, Nissan Altima and Toyota Corolla, three of Japan's best-selling small cars. But the Impreza's design is far from perfect. The door openings are small,
making the car somewhat difficult for tall people to get into and out of. If you are 6 feet tall, there's probably little chance you could get comfortable in the Im
preza. The dash layout, featuring a sensibly styled set of analog gauges in a one-piece dash, is nicely done. Switches for the lights and wipers are on the steering column and are easy to use. Subaru has designed a terrific air conditioner, one of
the best I've tested lately in a small car. One minor gripe, though. Even though the air conditioner can cool the car to arctic extremes, the engine doesn't run smoothly when the air conditioner's compressor cycles on and off. The trunk offers an abundant
amount of room for a small car. It'll hold at least two golf bags and at least a half-dozen grocery bags. The test car came with a AM/FM stereo cassette that also seemed a cut above what you usually get in an economy car. All in all, the Impreza
is a fine little car. However, it can get expensive when options are added. For instance, a sport wagon model with all-wheel drive comes with a base price of $17,599. Specifications: 1993 Subaru Impreza
Base price: $12,999 EPA rating: 24 mpg city/30 highway Price as tested: $14,404 Incentives: None Truett's tip: The Subaru Impreza doesn't have world-class performance, but it is a well-built car that's
enjoyable to drive.