Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
Best Bets get above-average mpg, class-average or better reliability, class-average or better crash-test ratings, and our recommendation.
Expert Reviews 1 of 2
By Jim Flammang
April 7, 2004
Vehicle Overview Toyota’s rakish, low-slung sport coupe is aimed at a young audience. Unlike the company’s MR2 Spyder, the Celica has a small backseat. Last year’s modest face-lift included an updated front fascia, revised taillights, newly available high-intensity-discharge headlights for the GT-S model and a revised gauge cluster. For 2004, the high-intensity headlights are optional on both the GT-S and GT models.
Last redesigned for 2000, the front-wheel-drive Celica hatchback is still offered in GT and racier GT-S trim levels. Convertible versions have been offered in the past, but today’s Celica is strictly a solid-roofed coupe.
Exterior Created at Toyota’s California design studio, the Celica’s shape was inspired by racecars. With a longer wheelbase than its predecessor, the current Celica is shorter overall, which reduces the front and rear overhangs. In addition to a low nose, the body features a steeply raked windshield, a tall tail and sharp creases along the sides.
Fog lights are standard on the GT-S, and a power sunroof and rear spoiler are optional on both models. All-disc brakes go on the GT-S, but the GT is equipped with a front-disc and rear-drum setup. Both models ride on 15-inch tires, but GT-S rubber is a little wider and wraps around five-spoke alloy wheels. The GT-S can be equipped with optional 16-inch tires.
Interior Racing is also said to have inspired the interior. The Celica is designed to seat four occupants, but rear passengers should prepare themselves for a tight squeeze. The backseat is best suited for children or cargo, and the split seatbacks fold to increase storage space.
Standard equipment includes a tilt steering wheel, a cassette/CD stereo, power mirrors, air conditioning and intermittent wipers. The GT-S adds a leather-wrapped steering wheel, cruise control, drilled aluminum pedals, and power windows and locks. Leather-trimmed seats are optional. Cargo capacity measures 16.9 cubic feet.
Under the Hood A 1.8-liter VVT-i (Variable Valve Timing with intelligence) four-cylinder engine develops 140 horsepower in the GT. The GT-S is equipped with a 1.8-liter dual-overhead-cam four-cylinder with VVTL-i (Variable Valve Timing and Lift with intelligence) technology; it churns out 180 hp at 7,600 rpm.
The GT has a standard five-speed-manual gearbox, but the manual transmission in the GT-S has six speeds. A four-speed-automatic transmission is optional in both models, but the one in the GT-S offers manual gear selection that operates with steering-wheel buttons.
Safety Daytime running lights are standard. Side-impact airbags and antilock brakes are optional.
Driving Impressions With its angular design, the sleek, low Celica looks sharp. Unfortunately, the car has too many irritating features to give it a true thumbs-up.
Taut, precise handling is the Celica’s No. 1 blessing. The coupe responds well to steering inputs, producing minimal body lean through curves and remaining neatly stable on the highway. While rounding a quick curve, the rear wheels sometimes feel as if they could lose their grip if they were pushed a bit harder. Ride comfort is fine on the highway but can become harsh in urban commutes.
With its high-revving engine, the Celica is fast from a standing start. Sadly, acceleration is accompanied by some brash, raspy sounds from the four-cylinder, and automatic-transmission downshifts aren’t the most genteel.