Manufacturer's Suggested Retail Price (MSRP), also known as "sticker" price, is a recommended selling price that automakers give a new car that is above the invoice price paid by the dealer. It is a price that does not include any options that can be added to a particular car style. When shown as a range, the prices are starting MSRPs, without options, for multiple styles for that model.
This price range reflects the Kelley Blue Book Suggested Retail value for all trim levels, but not necessarily all available options.
The Kelley Blue Book Suggested Retail value represents the amount an auto dealer might ask for a specific vehicle; the actual sale price will vary. A vehicle's popularity, condition, warranty, color and local market conditions are factors involved in determining a final price. The retail value is not a trade-in or private party value.
The Suggested Retail value assumes that the vehicle has been fully reconditioned and has a clean title history. The Suggested Retail value also allows for advertising, sales commissions, insurance and other costs of doing business as a dealer. Most vehicles offered at this price have passed an inspection, and some may carry a warranty. Vehicle mileage is assumed to be normal or below normal.
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By Cars.com Staff
September 12, 2012
Toyota partnered with Tesla on the 2013 RAV4 EV; it paid the electric car company to supply the RAV4 EV's powertrain, including the battery, motor, gearbox and power electronics.
The RAV4 EV will be available in front-wheel drive only and use an electric powertrain with a maximum output of 154 horsepower. Toyota expects the RAV4 EV to have a driving range of around 100 miles and a charging time of about six hours on a 240-volt charger.
The electric version looks a lot like the gas-powered RAV4. Minor exterior tweaks include a restyled front bumper, updated upper and lower grille, new side mirrors, a unique rear spoiler and under-body tweaks designed to maximize air flow. Also new are LED head- and taillights. It'll be available in three new EV-specific colors: Blizzard White Pearl, Shoreline Blue Pearl and Classic Silver Metallic.
Inside, shiny blue-accented woven fabric trims the cabin. Standard equipment includes heated front seats, an 8-inch touch-screen with navigation, the Entune multimedia system, Bluetooth connectivity and a USB port. Also, Toyota says the RAV4 EV's battery doesn't steal any cabin space and its cargo capacity is the same as the regular model: 73 cubic feet.
Availability will be limited initially; it'll only be on sale at select dealerships in California. Toyota hopes to sell around 2,600 RAV4 EVs during the next three years.
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