By Stephen Markley on August 27, 2009
Despite faltering SUV and truck sales earlier this year, Ford is planning to increase production at two of its plants to meet demand for the F-150 pickup truck and the Escape SUV. Both models are expected to see their highest sales numbers of the year when August sales are tallied.
The F-Series trucks will have its first year-on-year sales increase since October 2006, and the Escape will come close to matching its own sales record. Ford, however, seems to be well aware that August numbers will be wildly inflated by the federal government’s Cash for Clunkers program, and it’s ordering only minor production boosts that take into account the vehicles’ pre-Clunkers sales rates.
The move will send 2,800 employees back to work full time at Dearborn, Mich.’s F-150 plant to build 10,000 more units through the end of the year. The Kansas City, Mo., plant will add a third shift to make 2,400 Escapes and Mercury Mariners by the year’s end.