Movers and Losers: July 2010


There’s no question what the most important vehicle on this month’s Movers list is: the 2011 Jeep Grand Cherokee. Chrysler has a lot riding on its redesigned Grand Cherokee, and it seems to be selling quickly, with just nine days on lots. This brisk pace is what we’ve seen from other highly anticipated new models. Even if it is the “norm,” it’s still a positive sign that Chrysler is on the same track as automakers that haven’t been through the rough years Chrysler has encountered.

The Ford Fiesta also sold quickly, but more so in hatchback configurations. The new Buick Regal just made the list, selling in just over two weeks.

The average number of days it took to sell a new 2010 or 2011 ticked up one day from 55 in June to 56 in July. The average for May was 50 days.

On the Loser list, shoppers may be interested in trying to find a deal on the slow-selling Cadillac CTS SportWagon or the soon-to-be-deceased Mercury Milan Hybrid. We also list five of our picks. These cars take longer than the average to sell, but they would be solid buys.

The full lists and our criteria are below.

July Movers

  • 2011 Audi Q5: 8 days
  • 2011 Ford Fiesta hatchback: 8 days
  • 2011 Mercedes-Benz GLK 350: 8 days
  • 2011 Audi A4: 9 days
  • 2011 Ford Fiesta sedan: 9 days
  • 2011 Hyundai Tucson: 9 days
  • 2011 Jeep Grand Cherokee: 9 days
  • 2011 Buick LaCrosse: 11 days
  • 2011 BMW 535i: 12 days
  • 2011 Chevrolet Malibu: 12 days
  • 2011 Chevrolet Traverse: 12 days
  • 2011 Porsche Cayenne: 12 days
  • 2011 Subaru Legacy: 12 days
  • 2011 BMW X5: 13 days
  • 2011 Chevrolet Camaro: 13 days
  • 2011 GMC Acadia: 13 days
  • 2011 Subaru Outback: 13 days
  • 2010 GMC Terrain: 14 days
  • 2010 Chevrolet Equinox: 15 days
  • 2011 Buick Regal: 15 days

July Losers

  • 2010 Mitsubishi Lancer Sportback: 207 days
  • 2010 Scion xD: 150 days
  • 2010 Ford Transit Connect: 136 days
  • 2010 Mazda RX-8: 130 days
  • 2010 Jeep Commander: 124 days
  • 2010 Cadillac CTS SportWagon: 119 days
  • 2010 Mercury Mariner Hybrid: 108 days
  • 2010 Mitsubishi Galant: 107 days
  • 2010 Kia Optima: 106 days
  • 2010 Toyota Yaris sedan: 104 days

July Picks

  • 2010 Toyota Yaris hatchback: 79 days
  • 2010 Mercury Milan Hybrid: 78 days
  • 2010 Suzuki Kizashi: 77 days
  • 2010 Acura RL: 77 days
  • 2010 Hyundai Elantra Touring: 76 days

About the Lists
The Movers and Losers list reports the average number of days it takes to sell models from the day they arrive on the lot until the final paperwork is signed by a buyer. This is not a days-of-inventory list like you may find on other sites. We’re now focusing on only the 2010 and 2011 model years.

For Movers, we only list vehicles that pass a certain threshold of sales in order to weed out limited editions, ultra-high performance cars and others that might skew the numbers or otherwise inaccurately portray popularity. For Losers, we have removed any threshold to now reflect phased-out models because many shoppers might be looking for an outgoing model year to match with a greater incentive.

Jeep Jeep Grand Cherokee Ford Ford Fiesta Movers and Losers


Former managing editor David Thomas has a thing for wagons and owns a 2010 Subaru Outback and a 2005 Volkswagen Passat wagon.  Email David

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