To attract buyers to Dodge’s revamped family crossovers – the 2011 Dodge Journey and 2011 Dodge Durango – the automaker is adding free maintenance for three years on each model’s fully loaded trim.
The 2011 Durango’s Citadel trim, which starts at $41,795, includes a heated steering wheel, adaptive cruise control and a navigation system. The Journey’s Lux trim ($32,740), which includes an 8.4-inch touch-screen navigation system, will also get the service.
The "No-Cost Maintenance Plus" plan includes the following:
The retail value of the plan is quoted at $1,100. Mopar, Chrysler’s parts and services division, does offer various service packages , including the one highlighted above, on other new and used Dodge vehicles, but not for free.
Chrysler hasn’t announced if any of its Jeep, Chrysler brand or Ram vehicles will get the service as well, but we wouldn’t be surprised if at least the Chrysler brand offers something similar to this, as it tries to reach a more affluent audience. The Durango and Journey go on sale this month.