How Good Are Toyotathon's Deals?

By Colin Bird  on December 10, 2010

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After checking out multiple dealership regions, Toyotathon is a good opportunity overall if you’re looking for a 2011 model year vehicle or if you’re trying to lease.

The recently redesigned 2011 Highlander already has a $500 cash-back deal and an attractive lease rate of $319 per month. In fact, all of Toyota’s lease rates – the automaker has traditionally leaned harder on this option – are excellent.

All the lease deals ask for less than $2,000 due at signing, so you’d pay a lot less upfront compared with some competitors, especially for Toyota’s pickup, minivan and crossovers. In some regions, such as Southern California, there’s a “$0 Down Payment, $0 Security Deposit, $0 Due at Signing, $0 1st Month's Payment” regional deal for folks who lease.

If you’re financing, most models offer 0% to 2.9% for 60 months.

With nearly 60% of Toyota’s inventory now 2011 model years, most remaining 2010s have lost their incentives. The outgoing 2010 Corolla gets $1,000 to $1,250 cash back on it; remember that the model was refreshed for the 2011 model year. The redesigned 2011 Avalon and Sienna both have $1,000 cash-back deals, too.

Most of the deals below expire Jan. 3.

Toyota: Cash-Back or APR Financing Deals  

  • 2010 Yaris: $500 cash back, or 0%-2.9% up to 60 months  
  • 2010 Corolla (excludes S): $1,250 or 0%-2.9% up to 60 months  
  • 2010 Corolla S: $1,000 0%-2.9% up to 60 months  
  • 2010 Prius: $1,000 or 0%-2.9% up to 60 months  
  • 2011 Camry (includes Camry Hybrid ): $1,250 or 0%-2.9% up to 60 months  
  • 2011 Avalon: $1,000 or 0%-2.9% up to 60 months  
  • 2011 Sienna (excludes XLE/Limited): $1,000 or 0%-2.9% up to 60 months  
  • 2011 Tacoma: $500 or 0%-2.9% up to 60 months  
  • 2011 Tundra (includes CrewMax): $2,000-$2,500 or 0%-2.9% up to 60 months  
  • 2011 Highlander (excludes Highlander Hybrid): $500 or 0%-2.9% up to 60 months 
  • 2011 RAV4: $500 or 0%-2.9% up to 60 months  
  • 2010 Venza: $750 or 0%-2.9% up to 60 months 

Lease Deals

  • 2011 Camry: $179-$189 for 36 months, $1,999 due at signing  
  • 2011 Corolla LE: $149-$169 for 36 months, $1,999 due at signing  
  • 2011 Tundra CrewMax: $479 for 36 months, $1,999 due at signing  
  • 2011 Tundra 4X4 Double Cab: $419 for 36 months, $1,999 due at signing 
  • 2011 Tacoma: $379 for 36 months, $1, 999 due at signing 
  • 2011 Sienna LE: $329 for 36 months, $1, 999 due at signing 
  • 2011 RAV4: $199 for 36 months, $1,999 due at signing 
  • 2010 Prius: $199-$209 for 36 months, $1,999 due at signing 
  • 2011 Highlander 4x2 four-cylinder: $319 for 36 months, $1,959 due at signing 

*These represent the best deals we could find nationally. Offers in your region may differ.

Toyota Avalon Toyota 4Runner Toyota RAV4 Toyota Toyota Yaris Toyota Tacoma Toyota Highlander Toyota Venza Toyota Tundra Toyota Camry Toyota Sienna Toyota Prius Toyota Corolla Incentives