By Kelsey Mays on July 3, 2012
Seven all-new cars are off to a fast start. The Cadillac XTS hit dealerships just last month, but GM's flagship luxury car averaged just five days to sell. It tied the Hyundai Accent sedan and Subaru BRZ for June's fastest sellers. The nimble BRZ and its Scion twin, the FR-S, meanwhile, are taking just five and eight days to sell, respectively. Both cars hit dealerships in May.
We should see how many of each model sold in June when sales figures are announced later today.
Ford's redesigned 2013 Escape, Infiniti's new JX35 and two new Acuras — the ILX and redesigned RDX — also made June's Movers. The well-marketed Kia Soul, meanwhile, extended its tenure on the list to three months. Sales for the popular hatchback were up 22% through May. It's the most affordable car on the list, with a starting price (including destination) under $15,000.
Affordability remained in the front seat, with seven of June's 18 Movers starting under $20,000. Last month saw half the Movers — eight of 16 nameplates — start under $20,000, but May and June represent a spike from earlier this year. From January through April, the ratio of Movers under $20,000 never rose above one-third. Slow-selling luxury cars, in contrast, typify the Losers, and June was no different: The 10 nameplates averaged a starting price of more than $65,000.
Despite falling gas prices, shoppers remain interested in fuel-efficient cars. Case in point: the Toyota Prius family, which continues to place among Movers — something Toyota's popular hybrid has done since last February. In total, six of June's movers have an EPA city or highway rating of 40 mpg or better. That's down from May (seven of 16 Movers) but a higher ratio than January, February and April.
Cars in June averaged 53 days to sell. That's up from May's 50 days but lower than June 2011's 58 days.
Here are June's Movers and Losers:
About the Lists
The Movers and Losers list reports the average number of days it takes to sell models from the day they arrive on the lot until the final paperwork is signed by a buyer. This is not a days-of-inventory list like you may find on other websites. We now focus on 2012 and 2013 model years.
For Movers, we only list vehicles that pass a certain threshold of sales in order to weed out limited editions, ultra-high-performance cars and others that might skew the numbers or otherwise inaccurately portray popularity. For Losers, we removed any threshold to reflect 2012 models that may have the greatest incentives.
We changed the headline of our Movers and Losers last month. But we'll continue to call the lists themselves Movers and Losers.
Senior Consumer Affairs Editor Kelsey Mays likes quality, reliability, safety and practicality. But he also likes a fair price. Email Kelsey