There are many faces of the 2013 Ram 1500 pickup — plenty of powertrain options, grille designs, exterior colors, trim levels, cab choices and bed lengths. None of them stand out more than the Laramie Longhorn edition.
The 1500 was redesigned for 2013, with new powertrains, revised styling and a big jump in interior quality. The top-line Laramie Longhorn model is joined by the base ST (fleet only), Tradesman, Express, SLT, Big Horn, Lone Star, Outdoorsman, Sport, R/T and Laramie. The Longhorn could also be called the cowboy edition. What sets it apart from the lineup — aside from its starting price of $45,580, including a $995 destination fee — are loads of Western-inspired details.
Customers can choose between Cattle Tan or Canyon Brown perforated front and rear leather seats, which are embellished with a tramp-stamp-esque scroll on the back and bottom cushions. They're finished with contrast-color piping and thick saddle-like stitching. The seatbacks again evoke a saddle, with leather-flap map pockets complete with buckles. Rich burled walnut wood trims the interior, a stark contrast to the kitschy plastic barbed-wire pattern molded into the front and rear floor. There's also plenty of Longhorn badges embossed throughout the cabin, both in the leather and metal belt-buckle-style ones in the floor.
Is it over the top or the picture of luxury? Check out the gallery below and decide for yourself. Cars.com photos by Robby DeGraff.