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Bergstrom Luxury on Victory Lane

(298 reviews)
Visit Bergstrom Luxury on Victory Lane
Sales hours: 9:00am to 7:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 9:00am–7:00pm 7:00am–6:00pm
Tuesday 9:00am–7:00pm 7:00am–6:00pm
Wednesday 9:00am–7:00pm 7:00am–6:00pm
Thursday 9:00am–7:00pm 7:00am–6:00pm
Friday 9:00am–6:00pm 7:00am–6:00pm
Saturday 9:00am–5:00pm 8:00am–1:00pm
Sunday Closed Closed
New (877) 634-2681 (877) 634-2681
Used (877) 438-0449 (877) 438-0449
Service (920) 243-4713 (920) 243-4713

Inventory

See all 297 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since May 2020.
At Bergstrom Automotive we strive to be the recognized leader of guest service through our commitment to treat everyone like family. You deserve complete peace of mind when it comes to owning your vehicle regardless of whether it is new or pre-owned. We pledge to provide the finest personal service and facilities for our guests. As Wisconsin's #1 Automotive Retailer we support communities throughout the state with 25 Bergstrom locations representing more than 35 brands. Every pre-owned vehicle we sell goes through an extensive certification process. We are committed to making sure you will be treated as one of the Bergstrom family.
Upfront negotiation-free pricing now includes lowest price guarantee

Service center

Phone number (920) 243-4713

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:00am–1:00pm
Sunday
Closed

Reviews

(298 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews.

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Dealer had a good price on a vehical i was looking for

Dealer had a good price on a vehical i was looking for but was only offered me 4,000 less than blue book trade in value on mine. I never had that problem any where else. Sales person wouldwnt budge or counter offer. Guess their making so much money they dont need my business.

Dealer had a good price on a vehical i was looking for

Dealer had a good price on a vehical i was looking for but was only offered me 4,000 less than blue book trade in value on mine. I never had that problem any where else. Sales person wouldwnt budge or counter offer. Guess their making so much money they dont need my business.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
  • Did not make a purchase
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I was charged $230 for Bergstrom to hook up their

I was charged $230 for Bergstrom to hook up their proprietary Mercedes computer to my old 2003 ML350 with only 150k miles on it. Most service garages do that as a courtesy for free as they'll then charge you to fix whatever problems they find. The Crankshaft Position Sensor was identified as faulty and needed replacing. I was quoted $402. I tried to do the work myself but the aluminum sensor was oxidized into the bell housing. I agreed to the quote and had it delivered. I was then asked to approve 2 additional hours for Thomas 'as it was stuck.' (Duh!) The next communication I got from David Farah was that the entire transmission needed to be dropped out so they could attack the problem from beneath. $2,687.00 was quoted. I guessed that the sensor had been broken off and this ridiculously high quote was a ploy to get my vehicle off their lot. I declined. Service Manager Patrick King accused me of damaging the sensor (not the housing). I hadn't, but questioned why that mattered when they had identified and quoted that it needed to be replaced anyway? He then zeroed the bill out which was tantamount to an admission of guilt. Any car that is made worse by the actions of service technicians obliges that garage to make good on the original quote. Bergstrom did not. I had to pay for yet another tow and had it taken to an independent guy in Seymour who had worked at Bergstrom for more than a decade. He confirmed that the sensor had indeed been broken off and said he'd simply drill it out. The transmission didn't need to be taken out at all. At no time did Bergstrom admit culpability or offer to make it right. Highfalutin place bullying the little guy and treating him like dirt as usual. I have nothing but disdain for their business practices. There was no option to leave zero stars.

I was charged $230 for Bergstrom to hook up their

I was charged $230 for Bergstrom to hook up their proprietary Mercedes computer to my old 2003 ML350 with only 150k miles on it. Most service garages do that as a courtesy for free as they'll then charge you to fix whatever problems they find. The Crankshaft Position Sensor was identified as faulty and needed replacing. I was quoted $402. I tried to do the work myself but the aluminum sensor was oxidized into the bell housing. I agreed to the quote and had it delivered. I was then asked to approve 2 additional hours for Thomas 'as it was stuck.' (Duh!) The next communication I got from David Farah was that the entire transmission needed to be dropped out so they could attack the problem from beneath. $2,687.00 was quoted. I guessed that the sensor had been broken off and this ridiculously high quote was a ploy to get my vehicle off their lot. I declined. Service Manager Patrick King accused me of damaging the sensor (not the housing). I hadn't, but questioned why that mattered when they had identified and quoted that it needed to be replaced anyway? He then zeroed the bill out which was tantamount to an admission of guilt. Any car that is made worse by the actions of service technicians obliges that garage to make good on the original quote. Bergstrom did not. I had to pay for yet another tow and had it taken to an independent guy in Seymour who had worked at Bergstrom for more than a decade. He confirmed that the sensor had indeed been broken off and said he'd simply drill it out. The transmission didn't need to be taken out at all. At no time did Bergstrom admit culpability or offer to make it right. Highfalutin place bullying the little guy and treating him like dirt as usual. I have nothing but disdain for their business practices. There was no option to leave zero stars.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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Highly disappointed in Bergstrom Lexus.

Highly disappointed in Bergstrom Lexus. Our sales person Jesse was wonderful but the Manager Eric is another story. We bought a clean body 2016 Ford Explorer they had on their lot. We were so excited to get this gem. Bought it on a Wednesday 7-31-24 and by Thursday night we found out it transmission issues. Called to get it looked at and the lady on the phone sent us to Bergstrom Ford. Our appointment was for Monday 8-5-24 at 9 in morning. Mean time we took it to our local Ford garage and they confirmed we it needed a new transmission because it was slipping. It had a 6F35 torque converter shutter. Monday comes around we take the car to Bergstrom Ford and they also confirmed we needed a new transmission. Well Eric found out because it was in warranty and said it had to go be looked at by Bergstrom Lexus. We take it there knowing what's wrong and have paper and video in hand. He has his mechanic look at and he says nothing wrong it's just trying to find it gears. Ummm excuse me it is not. It jumps 200-300 rpms just cruising. It had a 6F35 torque converter shutter. You also have 2 Ford garage that confirmed it needed a new transmission. He still refused to do any work on it. We had the 90 days 3,000 mile warranty on it but still refused and tried to get us to purchase a warranty package for almost 4,000 dollars and gave us 1,000 dollars is coupon to knock the warranty price package down. He kept saying he trust his mechanic and there is nothing wrong. 2 Ford garages confirmed it and you won't do anything. We were so upset with the way we were treated by Eric. He treated us like we didn't know anything or we weren't good enough for his time. Excuse us if we don't drive a Lexus but you had Ford Explorer on your lot that we wanted. We returned the 2016 Ford explorer the next morning which was Tuesday 8-6-24 and canceled our loan. After we left Tuesday we went to Bergstrom Ford looking at other vehicles. The one we were interested in was being sold. Explained our story to Bergstrom Ford sale person and they apologized non stop and where shocked it wasn't fixed and how we were treated by the manager at Bergstrom Lexus. So we highly recommend going somewhere besides Bergstrom Lexus. All other Bergstrom we have had no issue with. Bergstrom Lexus and Eric you better think how you treat your customers. I know John didn't build his business on being rude and selling broken vehicles to his customers.

Highly disappointed in Bergstrom Lexus.

Highly disappointed in Bergstrom Lexus. Our sales person Jesse was wonderful but the Manager Eric is another story. We bought a clean body 2016 Ford Explorer they had on their lot. We were so excited to get this gem. Bought it on a Wednesday 7-31-24 and by Thursday night we found out it transmission issues. Called to get it looked at and the lady on the phone sent us to Bergstrom Ford. Our appointment was for Monday 8-5-24 at 9 in morning. Mean time we took it to our local Ford garage and they confirmed we it needed a new transmission because it was slipping. It had a 6F35 torque converter shutter. Monday comes around we take the car to Bergstrom Ford and they also confirmed we needed a new transmission. Well Eric found out because it was in warranty and said it had to go be looked at by Bergstrom Lexus. We take it there knowing what's wrong and have paper and video in hand. He has his mechanic look at and he says nothing wrong it's just trying to find it gears. Ummm excuse me it is not. It jumps 200-300 rpms just cruising. It had a 6F35 torque converter shutter. You also have 2 Ford garage that confirmed it needed a new transmission. He still refused to do any work on it. We had the 90 days 3,000 mile warranty on it but still refused and tried to get us to purchase a warranty package for almost 4,000 dollars and gave us 1,000 dollars is coupon to knock the warranty price package down. He kept saying he trust his mechanic and there is nothing wrong. 2 Ford garages confirmed it and you won't do anything. We were so upset with the way we were treated by Eric. He treated us like we didn't know anything or we weren't good enough for his time. Excuse us if we don't drive a Lexus but you had Ford Explorer on your lot that we wanted. We returned the 2016 Ford explorer the next morning which was Tuesday 8-6-24 and canceled our loan. After we left Tuesday we went to Bergstrom Ford looking at other vehicles. The one we were interested in was being sold. Explained our story to Bergstrom Ford sale person and they apologized non stop and where shocked it wasn't fixed and how we were treated by the manager at Bergstrom Lexus. So we highly recommend going somewhere besides Bergstrom Lexus. All other Bergstrom we have had no issue with. Bergstrom Lexus and Eric you better think how you treat your customers. I know John didn't build his business on being rude and selling broken vehicles to his customers.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
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Bergstrom Lexus is the greatest automotive buying

Bergstrom Lexus is the greatest automotive buying experience you have not yet had the opportunity and pleasure to know. I have traded in and bought 7 vehicles over the last 3 years. I was dismayed and disappointed in many dealerships response to an independent business woman’s request for transparency, accountability, and fairness. I was overwhelmed and impressed with my incredible experience at Bergstrom Lexus. Rick Bergstrom, along with Al Solowicz, and Eric Schultz, have completely changed my perception of the automobile purchasing experience, I was treated with respect, kindness, and applauded as an independent woman for making an informed, intelligent decision. You will never find a more pleasant, enjoyable car buying experience, hands down. They have my respect, my business, and my many referrals for life! They are a class act!!!! Thank you Bergstrom Lexus. Sherrie Servais

Bergstrom Lexus is the greatest automotive buying

Bergstrom Lexus is the greatest automotive buying experience you have not yet had the opportunity and pleasure to know. I have traded in and bought 7 vehicles over the last 3 years. I was dismayed and disappointed in many dealerships response to an independent business woman’s request for transparency, accountability, and fairness. I was overwhelmed and impressed with my incredible experience at Bergstrom Lexus. Rick Bergstrom, along with Al Solowicz, and Eric Schultz, have completely changed my perception of the automobile purchasing experience, I was treated with respect, kindness, and applauded as an independent woman for making an informed, intelligent decision. You will never find a more pleasant, enjoyable car buying experience, hands down. They have my respect, my business, and my many referrals for life! They are a class act!!!! Thank you Bergstrom Lexus. Sherrie Servais

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Buying experience was fine (2021 RX350) but service is

Buying experience was fine (2021 RX350) but service is another story. I've called the service department 3 times this past week to ask a couple questions. I never get connected to a service representative, I'm only told a representative will call me but no one ever calls back. They're more than happy to setup a service appointment but I guess I'm asking too much in asking for advice.

Buying experience was fine (2021 RX350) but service is

Buying experience was fine (2021 RX350) but service is another story. I've called the service department 3 times this past week to ask a couple questions. I never get connected to a service representative, I'm only told a representative will call me but no one ever calls back. They're more than happy to setup a service appointment but I guess I'm asking too much in asking for advice.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 3.0
  • Does not recommend this dealer
  • Came in for service or repair
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This was the best car buying experience I have ever had!

This was the best car buying experience I have ever had!!! I called ahead and confirmed the availability. Spoke with Joe and he was both professional and courteous. We drove up from the Chicagoland area and it was well worth the trip. The dealership was outstanding. Everyone we encountered was amazing. They explained the features and benefits of the Lexus IS 350 S. I will eagerly drive another 150+ miles to do business with them again! We had the pleasure of working with Joe Braun and meeting Rick Bergstrom. I t was a pleasure doing business with them and I will be back (and referring family there) for all future vehicle purchases. I must add, I do not do online reviews, but this was definitely worthy of an online review at least! Thank you@

This was the best car buying experience I have ever had!

This was the best car buying experience I have ever had!!! I called ahead and confirmed the availability. Spoke with Joe and he was both professional and courteous. We drove up from the Chicagoland area and it was well worth the trip. The dealership was outstanding. Everyone we encountered was amazing. They explained the features and benefits of the Lexus IS 350 S. I will eagerly drive another 150+ miles to do business with them again! We had the pleasure of working with Joe Braun and meeting Rick Bergstrom. I t was a pleasure doing business with them and I will be back (and referring family there) for all future vehicle purchases. I must add, I do not do online reviews, but this was definitely worthy of an online review at least! Thank you@

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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Fast, Friendly and Easy Buying Experience!

We worked with Mike Ertl at Bergstrom and it was a great experience! Mike was very courteous, knowledgeable and made our entire buying experience very efficient. He answered all of our questions and provided a detailed walk through of our vehicle to ensure we understood all of the features. Our experience was top notch. Thanks Mike and Bergstrom!

Fast, Friendly and Easy Buying Experience!

We worked with Mike Ertl at Bergstrom and it was a great experience! Mike was very courteous, knowledgeable and made our entire buying experience very efficient. He answered all of our questions and provided a detailed walk through of our vehicle to ensure we understood all of the features. Our experience was top notch. Thanks Mike and Bergstrom!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Very responsive Good follow up on questions

Very responsive Good follow up on questions Professional and friendly Will recommend to others also

Very responsive Good follow up on questions

Very responsive Good follow up on questions Professional and friendly Will recommend to others also

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
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Got a Honda Ridgeline from you a week ago tpms light keep

Got a Honda Ridgeline from you a week ago tpms light keep coming on called and took it there today which is 75 miles one way told me I had to call Oshkosh Honda and go there to fix it called them they said to just go to the Acuralike dealership they could do it to find out they never set the ones in the tire's when they changed them the to places are like night and day the Acura people were really friendly the Lexus one's kind of just blue us off like you got the car now it's your problem weren't friendly at all

Got a Honda Ridgeline from you a week ago tpms light keep

Got a Honda Ridgeline from you a week ago tpms light keep coming on called and took it there today which is 75 miles one way told me I had to call Oshkosh Honda and go there to fix it called them they said to just go to the Acuralike dealership they could do it to find out they never set the ones in the tire's when they changed them the to places are like night and day the Acura people were really friendly the Lexus one's kind of just blue us off like you got the car now it's your problem weren't friendly at all

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 2.0
  • Does not recommend this dealer
  • Came in for service or repair
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Absolute Worse Experience Ever

I took my 2015 Maserati Ghibli in for service in October of 2020 after the check engine light came on. The car had a little over 102k miles on it. Their diagnosis was that I needed new waste gates for the bi-turbos, to the tune of $14,000. They also gave me the option of replacing the entire engine for $20,000. Thinking it was worth the investment to allow me to drive the car for another 2 to 3 years without worry of a mechanical issue with the engine, I elected to go with the engine swap. The engine swap took over two months to complete. The car never ran right after I picked it up. The car ran rough during initial cold start up. Bergstrom indicated at first it was likely due to old gas since the car had sat around for a while prior to the swap. The problem never went away, so I took it back during the summer for them to look at. I even made a video on my phone showing the rough idle at start up, and the car actually died. They "couldn't find anything wrong." I expressed my concern that there was a problem that they couldn't diagnose, and I was worried that the clock was ticking on the warranty (one year on the engine). Emily, their service manager, said she would make a note for the file. The cold start problem never went away, and gradually got worse, until the check engine light came on again during one of the cold start episodes, despite the fact that I had only driven the car a little over 6,000 miles since they did the engine swap. I again took the car back for them to look at right before Thanksgiving. After a week or two, I received an email with no explanation asking me to authorize new fuel injectors to alleviate the problem to the tune of another $5,000, including the fee to diagnose the issue. I called Emily and asked why the fuel injectors hadn't been changed when they did the engine swap, or if they had, why they had failed in less than a year? She said she needed to do some research and would get back to me. About a month later, I got a text from her saying that Maserati would not cover the repair work because it was 3 DAYS PAST THE WARRANTY PERIOD when I brought it in, never answering my question about the injectors. I asked her about the concern I had expressed back in the summer, and the note she had written to the file. She replied, in essence, that if I didn't like it, I could contact Maserati Customer Service myself. Obviously she did not comprehend that my beef was with Bergstrom Automotive, and not Maserati, for not willing to stand behind their work, and then asking me to pay another $5,000 to fix their original mistake. Based upon their previous botched repair attempt, I had absolutely zero confidence they would be able to repair the car if I authorized the additional work. I asked them to make me an offer to buy the car back rather than repair it. After about another month, to their credit, they got back to me with a reasonably decent offer to purchase the car, which I accepted. I was more than willing to spend more money on the car for routine maintenance issues, like tires, brakes, rotors, oil and filter, etc. In fact, I had just purchased a set of new all season rear tires just before I drove it to Appleton for service in November. However, I was unwilling to spend more money on fixing what, in my opinion, was a problem caused by their shoddy workmanship in the first place, with the possibility that it would continue to be an ongoing problem with no end in sight. So I gave up a car that I had previously been planning to drive for another two to three years rather than continue to pound money down a rat hole. Overall, I have been driving for over 50 years, and this is the absolute worst experience I have ever had at a car dealership, hands down. I will not be going back to Bergstrom ever, and based on my experience, I would not recommend them to anyone else either.

Absolute Worse Experience Ever

I took my 2015 Maserati Ghibli in for service in October of 2020 after the check engine light came on. The car had a little over 102k miles on it. Their diagnosis was that I needed new waste gates for the bi-turbos, to the tune of $14,000. They also gave me the option of replacing the entire engine for $20,000. Thinking it was worth the investment to allow me to drive the car for another 2 to 3 years without worry of a mechanical issue with the engine, I elected to go with the engine swap. The engine swap took over two months to complete. The car never ran right after I picked it up. The car ran rough during initial cold start up. Bergstrom indicated at first it was likely due to old gas since the car had sat around for a while prior to the swap. The problem never went away, so I took it back during the summer for them to look at. I even made a video on my phone showing the rough idle at start up, and the car actually died. They "couldn't find anything wrong." I expressed my concern that there was a problem that they couldn't diagnose, and I was worried that the clock was ticking on the warranty (one year on the engine). Emily, their service manager, said she would make a note for the file. The cold start problem never went away, and gradually got worse, until the check engine light came on again during one of the cold start episodes, despite the fact that I had only driven the car a little over 6,000 miles since they did the engine swap. I again took the car back for them to look at right before Thanksgiving. After a week or two, I received an email with no explanation asking me to authorize new fuel injectors to alleviate the problem to the tune of another $5,000, including the fee to diagnose the issue. I called Emily and asked why the fuel injectors hadn't been changed when they did the engine swap, or if they had, why they had failed in less than a year? She said she needed to do some research and would get back to me. About a month later, I got a text from her saying that Maserati would not cover the repair work because it was 3 DAYS PAST THE WARRANTY PERIOD when I brought it in, never answering my question about the injectors. I asked her about the concern I had expressed back in the summer, and the note she had written to the file. She replied, in essence, that if I didn't like it, I could contact Maserati Customer Service myself. Obviously she did not comprehend that my beef was with Bergstrom Automotive, and not Maserati, for not willing to stand behind their work, and then asking me to pay another $5,000 to fix their original mistake. Based upon their previous botched repair attempt, I had absolutely zero confidence they would be able to repair the car if I authorized the additional work. I asked them to make me an offer to buy the car back rather than repair it. After about another month, to their credit, they got back to me with a reasonably decent offer to purchase the car, which I accepted. I was more than willing to spend more money on the car for routine maintenance issues, like tires, brakes, rotors, oil and filter, etc. In fact, I had just purchased a set of new all season rear tires just before I drove it to Appleton for service in November. However, I was unwilling to spend more money on fixing what, in my opinion, was a problem caused by their shoddy workmanship in the first place, with the possibility that it would continue to be an ongoing problem with no end in sight. So I gave up a car that I had previously been planning to drive for another two to three years rather than continue to pound money down a rat hole. Overall, I have been driving for over 50 years, and this is the absolute worst experience I have ever had at a car dealership, hands down. I will not be going back to Bergstrom ever, and based on my experience, I would not recommend them to anyone else either.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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