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Sarat Ford Lincoln

(575 reviews)
Visit Sarat Ford Lincoln
Sales hours: 9:00am to 8:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 9:00am–8:00pm 7:00am–6:00pm
Tuesday 9:00am–8:00pm 7:00am–6:00pm
Wednesday 9:00am–8:00pm 7:00am–6:00pm
Thursday 9:00am–8:00pm 7:00am–8:00pm
Friday 9:00am–6:00pm 7:00am–5:00pm
Saturday 9:00am–5:00pm 8:00am–4:00pm
Sunday 12:00pm–4:00pm Closed

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New (413) 356-6175 (413) 356-6175
Used (413) 356-6182 (413) 356-6182
Service (413) 356-6176 (413) 356-6176

Inventory

See all 633 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since September 2020.
Founded in 1929 by John S. Sarat Sr. Sarat Ford has become the largest Ford Dealership in Western Massachusetts a distinction merited by their commitment to obtaining the highest level of customer satisfaction. The staff at Sarat Ford believes that a professional business relationship and concern for the needs and expectations of the customer are key to their continued success. Today John "Jack" Sarat Jr. and his sons Jeff Chris and Scott carry on the Sarat Family tradition together with the entire Sarat Ford Team. Their full service dealership offers quality products quality service and convenient service hours.

Service center

Phone number (413) 356-6176

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–8:00pm
Friday
7:00am–5:00pm
Saturday
8:00am–4:00pm
Sunday
Closed

Meet our employees

View all 15 employees View less employees

Reviews

(575 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Sarat Ford Lincoln from DealerRater.

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I am very pleased and excited with my new Bronco Sport.

I am very pleased and excited with my new Bronco Sport. I was met with very professional salesmen who ensured that my experience was positive and was made to feel confident with my purchase. The Bronco is beautiful and I’m very happy. Thank you Sarat Ford, Aaron and Nick!

I am very pleased and excited with my new Bronco Sport.

I am very pleased and excited with my new Bronco Sport. I was met with very professional salesmen who ensured that my experience was positive and was made to feel confident with my purchase. The Bronco is beautiful and I’m very happy. Thank you Sarat Ford, Aaron and Nick!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thanks for sharing about your experience with Sarat Ford Lincoln. We appreciate your business and hope to see you again soon!

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It has always been a great experience to buy my vehicles

It has always been a great experience to buy my vehicles from Sarat Ford. Always end up in getting the vehicle I want and at an affordable price. I wouldn't go to another dealership. They are the best!!!!

It has always been a great experience to buy my vehicles

It has always been a great experience to buy my vehicles from Sarat Ford. Always end up in getting the vehicle I want and at an affordable price. I wouldn't go to another dealership. They are the best!!!!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for choosing Sarat Ford Lincoln. Your feedback and rating mean a lot to us. We're glad we were able to help, and we hope to see you again!

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The staff is knowledgeable and professional.

The staff is knowledgeable and professional. Buying my Lincoln Nautilus was a smooth process and dealing with the service dept. is always pleasant as well. Would highly recommend doing business with Sarat Lincoln and Ford.

The staff is knowledgeable and professional.

The staff is knowledgeable and professional. Buying my Lincoln Nautilus was a smooth process and dealing with the service dept. is always pleasant as well. Would highly recommend doing business with Sarat Lincoln and Ford.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

Hello Lisa, our staff is dedicated to providing all our guests with outstanding customer service and quality work you can trust! Thank you so much for being one of our valued guests and we look forward to your next visit!

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I would recommend this dealer for service.

I would recommend this dealer for service. They have always been great fit me in take care of my concerns and Marcy is amazing she always take care of me. A+ rating from me.

I would recommend this dealer for service.

I would recommend this dealer for service. They have always been great fit me in take care of my concerns and Marcy is amazing she always take care of me. A+ rating from me.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Dealer response

Thanks for sharing your thoughts about your experience with Sarat Ford Lincoln. We appreciate your business and hope to see you again soon!

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simple oil change oil every were in my garage when I got

simple oil change oil every were in my garage when I got home. tech never wiped anything up. had to take panels down and wipe up. sad such easy job to do

simple oil change oil every were in my garage when I got

simple oil change oil every were in my garage when I got home. tech never wiped anything up. had to take panels down and wipe up. sad such easy job to do

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 2.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Dealer response

Hi, we are so disappointed to learn of this situation you have described. We would like the chance to talk to you further so please do call us at (413) 786-0430 at your earliest convenience so we can work with you to make this right. We hope to hear from you.

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I appreciated Chuck Mickey’s willingness to locate the

I appreciated Chuck Mickey’s willingness to locate the 2024 Expedition and F150 I wanted. Chuck helped arrange for my daughter in law to test drive the vehicles for us since we live a couple hours away. Chuck was easy to work with and I look forward to traveling to Sarat for service of these vehicles. I would like to mention I was not pleased with the local dealership sales manager in Kingston, NY when I started to look for an Expedition.

I appreciated Chuck Mickey’s willingness to locate the

I appreciated Chuck Mickey’s willingness to locate the 2024 Expedition and F150 I wanted. Chuck helped arrange for my daughter in law to test drive the vehicles for us since we live a couple hours away. Chuck was easy to work with and I look forward to traveling to Sarat for service of these vehicles. I would like to mention I was not pleased with the local dealership sales manager in Kingston, NY when I started to look for an Expedition.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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Our reviewI am more than satisfied with the work they did

Our reviewI am more than satisfied with the work they did to my car Thank you sara ford

Our reviewI am more than satisfied with the work they did

Our reviewI am more than satisfied with the work they did to my car Thank you sara ford

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Dealer response

Hi Arnoy, our Staff is dedicated to providing all our guests with outstanding customer service and quality work you can trust! We hope to be of service to you again! Take care!

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good dealership, have dealt with them for years.

good dealership, have dealt with them for years.Not too many dealerships that you can talk to the owners.

good dealership, have dealt with them for years.

good dealership, have dealt with them for years.Not too many dealerships that you can talk to the owners.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
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Chuck Mickey was a pleasure to work with.

Chuck Mickey was a pleasure to work with. He made the buying process very easy, no pressure. I would totally recommend Sarat Ford Lincoln to anyone looking to purchase a vehicle. I love my 2025 Buick Encore Avenir!

Chuck Mickey was a pleasure to work with.

Chuck Mickey was a pleasure to work with. He made the buying process very easy, no pressure. I would totally recommend Sarat Ford Lincoln to anyone looking to purchase a vehicle. I love my 2025 Buick Encore Avenir!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Hi Michelle, thank you for leaving such a great review and high star rating. Thanks again for the recommendation, and have an amazing day!

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A very nice experience to browse and purchase a vehicle.

A very nice experience to browse and purchase a vehicle. I was able to test drive and consult with Family in a private setting to assure a that a decision was made with clear thought.

A very nice experience to browse and purchase a vehicle.

A very nice experience to browse and purchase a vehicle. I was able to test drive and consult with Family in a private setting to assure a that a decision was made with clear thought.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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