Goben Cars East

(778 reviews)
Visit Goben Cars East
Sales hours: 9:00am to 7:00pm
View all hours
Monday 9:00am–7:00pm
Tuesday 9:00am–7:00pm
Wednesday 9:00am–7:00pm
Thursday 9:00am–7:00pm
Friday 9:00am–6:00pm
Saturday 9:00am–5:00pm
Sunday Closed
(608) 216-2303 (608) 216-2303


(778 reviews)

A dealership’s rating is calculated by averaging its lifetime reviews. Includes reviews from DealerRater


Great customer service

Had great experience with Antonio G. He did an amazing job explaining everything about each car I test drove! Definitely will be recommending friends and family to come here


Stood behind sale

We purchased a car from Goben. After a short period of time there were issues with the vehicle. Goben stood behind the sale and helped us throughout the process


Great service by Nate at Goben!

I had a great experience with Nate buying a used car for my son at Goben West. He was so kind and patient with us!


Buying a car

Our sales person Nate was a great person, really helpful and really nice, if his is available to talk if you want a used car I highly recommend talking to him about buying one



Eric made buying a car a great experience! We had some questions and concerns that were addressed and everything was taken care of so we left satisfied.


Great job!

Nate did a great job. Walked us through many options and helped us settle on the one that would be the best fit for a new driver. Great follow up too


We brought a 2019 Sorento!!!

Krystal Goben and Hunter are awesome!!! We got the best deal ever and the service is great. The kindness and respect they showed us was the best!!! Thank you


Great Experience! I recommend Alan.

My Son wanted to buy a 2015 Honda Accord Coup with some inheritance money. I was very optimistic about the car because of the CarFax. Our experience was very, very good. We are from out of town and I first talked on the phone with Alan. Alan was great: He was patient and let my Son take his time. Alan's Dad towed the car to Whitewater the same day. Thanks so much Goben East and Alan!


Trade in

This was a wonderful experience, Mitchel was able to help me with financing my new car, and the vehicle I was trading in was valued a little higher than I was expecting in the first place. The vehicle I was trading for had hood and front windshield damage and they helped schedule a replacement right away! Would absolutely recommend if you are in need of a new vehicle!


Great options, good service

They had great options on used cars. Salesman were helpful and not too pushy. They made the buying process smooth and were friendly along the way.