Ocean Honda Santa Cruz

3.9
(721 reviews)
Visit Ocean Honda Santa Cruz
Sales hours: 9:00am to 8:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 9:00am–8:00pm 7:00am–6:00pm
Tuesday 9:00am–8:00pm 7:00am–6:00pm
Wednesday 9:00am–8:00pm 7:00am–6:00pm
Thursday 8:00am–8:00pm 7:00am–6:00pm
Friday 9:00am–8:00pm 7:00am–6:00pm
Saturday 9:00am–8:00pm 7:00am–5:00pm
Sunday 10:00am–7:00pm Closed
2020 consumer dealer award View 2 awards
2020 consumer dealer award 2019 consumer dealer award

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New (877) 885-2828 (877) 885-2828
Used (888) 348-5079 (888) 348-5079
Service (888) 571-8239 (888) 571-8239

Inventory

See all 226 vehicles from this dealership.

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About our dealership

This seller has been on Cars.com since October 2020.
Need financing on a Honda in the Santa Cruz region including Salinas Gilroy or Watsonville CA? Our financial specialist at Ocean Honda are available to help you today. Even if you have bad credit poor credit bankruptcy or a first time buyer with no credit you can trust Ocean Honda to work with you to obtain financing in the Santa Cruz region of Northern California. With years of experience in securing long-term loans and leases you will get a financing package that suits your needs and will fit your budget. Our team of finance experts will expertly walk you through the entire process. Call Ocean Honda today!
Get Paid For Your Trade at Ocean Honda - Home of the Car Doc!

Service center

Phone number (888) 571-8239

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
7:00am–5:00pm
Sunday
Closed

Reviews

3.9
(721 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews.

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1.0

Terrible people.

Terrible people. Wasted half day when Chris & Alan lied after making a deal & credit check.

1.0

Terrible people.

Terrible people. Wasted half day when Chris & Alan lied after making a deal & credit check.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
  • Did not make a purchase
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1.0

They ignore their customers

In May 2023, I sent my car with a broken radiator to the Ocean Honda Santa Cruz dealership (3801 Soquel Dr, Soquel, CA 95073). I also had the airbag light on; they said the airbag light was a safety issue and Honda would repair it for free. After a week and a half, they called me to pick up the car with the fixed radiator, but the airbag light was still ON ( I was not informed about this when they called me to pick it up). When I told them about the airbag issue, they said they would call me when the part would be available. I drove back home and realized the air conditioner was not working (by the way, the air conditioner was working before I sent the car to repair). I called to inform them about this new issue, and they told me to bring the car back to check it. I made an appointment a week later, but upon arrival, they told me it would take five days to let me know what was wrong with it. They advised me to call in advance to check if I could borrow a service car so I could have a car while repairing mine. I called asking, and they told me they would let me know when a borrowed car would be available. Two weeks later, I called again and requested to speak with the guy who took my car for repair the first time. He said he would call me when a borrowed car would be available (again). It has been months since then (now September 2023), and I am still waiting to hear from Ocean Honda Santa Cruz about an available borrowed car or the airbag light part. I emailed the manager to let him know about all these issues with his business a month ago, and he has yet to reply. The radiator repair itself was over $2,000. Is this how a business treats its customers? Once they receive payment, they forget about you. Please do not bring the car to this dealership; they do not provide decent customer service. I guess they look into a car under warranty because they have to, but if you are out of warranty and need assistance, never trust this business; they do not provide honest service to their customers.

1.0

They ignore their customers

In May 2023, I sent my car with a broken radiator to the Ocean Honda Santa Cruz dealership (3801 Soquel Dr, Soquel, CA 95073). I also had the airbag light on; they said the airbag light was a safety issue and Honda would repair it for free. After a week and a half, they called me to pick up the car with the fixed radiator, but the airbag light was still ON ( I was not informed about this when they called me to pick it up). When I told them about the airbag issue, they said they would call me when the part would be available. I drove back home and realized the air conditioner was not working (by the way, the air conditioner was working before I sent the car to repair). I called to inform them about this new issue, and they told me to bring the car back to check it. I made an appointment a week later, but upon arrival, they told me it would take five days to let me know what was wrong with it. They advised me to call in advance to check if I could borrow a service car so I could have a car while repairing mine. I called asking, and they told me they would let me know when a borrowed car would be available. Two weeks later, I called again and requested to speak with the guy who took my car for repair the first time. He said he would call me when a borrowed car would be available (again). It has been months since then (now September 2023), and I am still waiting to hear from Ocean Honda Santa Cruz about an available borrowed car or the airbag light part. I emailed the manager to let him know about all these issues with his business a month ago, and he has yet to reply. The radiator repair itself was over $2,000. Is this how a business treats its customers? Once they receive payment, they forget about you. Please do not bring the car to this dealership; they do not provide decent customer service. I guess they look into a car under warranty because they have to, but if you are out of warranty and need assistance, never trust this business; they do not provide honest service to their customers.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair 2.0
  • Overall facilities 1.0
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase
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5.0

Excellent Experience

Excellent Experience I had a great experience purchasing a car here. The staff were all great and informative and pleasant to work with. They made me feel comfortable, confident and informed

5.0

Excellent Experience

Excellent Experience I had a great experience purchasing a car here. The staff were all great and informative and pleasant to work with. They made me feel comfortable, confident and informed

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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1.0

Buyer beware

I had driven only Mazda since 1986. Since our Mazda dealership closed, I wanted to keep my money in Santa Cruz. So I bought a Honda and was happy with it. I also bought one of their service maintenance contracts. I went in for service and they told me I needed brakes and it was appropriate miles so I had them replace my brakes . When I took my car back about 5000 miles later they told me I need new brakes. Really? I called service repeatedly with no reply. Called the general manager and then the service guy called me and told me to come in so I could see how they determine if I need new breaks or not. I wasn't born yesterday. Brakes don't go bad in 5000 miles. I took it to another Honda dealership to make sure the brakes had even been changed. So I have 40000 miles left on this service contract. If I want to use it I have to go to Burlingame or Morgan Hill. I called Honda corporate and they said I didn't even buy a service contract. I will never buy a car from them again.

1.0

Buyer beware

I had driven only Mazda since 1986. Since our Mazda dealership closed, I wanted to keep my money in Santa Cruz. So I bought a Honda and was happy with it. I also bought one of their service maintenance contracts. I went in for service and they told me I needed brakes and it was appropriate miles so I had them replace my brakes . When I took my car back about 5000 miles later they told me I need new brakes. Really? I called service repeatedly with no reply. Called the general manager and then the service guy called me and told me to come in so I could see how they determine if I need new breaks or not. I wasn't born yesterday. Brakes don't go bad in 5000 miles. I took it to another Honda dealership to make sure the brakes had even been changed. So I have 40000 miles left on this service contract. If I want to use it I have to go to Burlingame or Morgan Hill. I called Honda corporate and they said I didn't even buy a service contract. I will never buy a car from them again.

Rating breakdown (out of 5):
  • Customer service 3.0
  • Buying process 4.0
  • Quality of repair 1.0
  • Overall facilities 3.0
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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5.0

Ocean Honda best salesman

Jeff Winton dedication to servicing the customer was the reason that I leased my last 3 cars at Ocean Honda and bought my last leased car in April 28th, 2022. His help in navigating the lease ending process was professional and very helpful. Thanks Jeff

5.0

Ocean Honda best salesman

Jeff Winton dedication to servicing the customer was the reason that I leased my last 3 cars at Ocean Honda and bought my last leased car in April 28th, 2022. His help in navigating the lease ending process was professional and very helpful. Thanks Jeff

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Great Staff

We were looking for a 2021 Honda Accord Touring and were able to find three for sale at Ocean Honda. Unfortunately, by the time we scheduled a trip to Santa Cruz only one car was left. We had received Emails from both Robert Estrada and Michael Livanos from Internet sales and we went down to visit their dealership. Years ago when they were in Capitola I received excellent service on an older Honda Accord which they fixed stating it was still under warranty. I was quite surprised that my Wife and I weren’t stormed by Sales People when we pulled up. We were able to walk around the lot without anyone coming out and starting a sales pitch. When we went in and asked to speak to Mr. Livanos who advised us that that last Touring car was sold, but he spent a couple of hours with us in looking at cars. Prior to leaving we had obtained a value on our trade in and had ordered a car. All the Staff were very helpful in assisting us during our visit. Plenty of parking and the Dealership was well laid out and clean.

5.0

Great Staff

We were looking for a 2021 Honda Accord Touring and were able to find three for sale at Ocean Honda. Unfortunately, by the time we scheduled a trip to Santa Cruz only one car was left. We had received Emails from both Robert Estrada and Michael Livanos from Internet sales and we went down to visit their dealership. Years ago when they were in Capitola I received excellent service on an older Honda Accord which they fixed stating it was still under warranty. I was quite surprised that my Wife and I weren’t stormed by Sales People when we pulled up. We were able to walk around the lot without anyone coming out and starting a sales pitch. When we went in and asked to speak to Mr. Livanos who advised us that that last Touring car was sold, but he spent a couple of hours with us in looking at cars. Prior to leaving we had obtained a value on our trade in and had ordered a car. All the Staff were very helpful in assisting us during our visit. Plenty of parking and the Dealership was well laid out and clean.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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1.0

ON THEIR DEALS:First and foremost, I guarantee you will...

ON THEIR DEALS: First and foremost, I guarantee you will not get the best deal at this dealership. They will play games and lie to you and if you weigh your options at another Honda dealership, you will definitely get a better deal. I learned this on my 2nd car purchase from Honda. I purchased a Civic SI from Ocean (which was just an OKAY deal...not very good) My 2nd car purchase was the flagship type R and they offered me such an insulting offer, I went to Manly Honda a couple hours away and they gave me a deal for many thousand dollars cheaper. They made their deal seem like a joke. ON THEIR SERVICE DEPARTMENT Second of all, their service department is amateur with what seems like very little experience with their own vehicles. If you go there expect to be scammed. After not purchasing my type-r from Ocean, I finally took it to them because the Type R's have known transmission issues and I was experiencing a common and known problem these cars are having. Ocean Honda is much closer to me than leaving the bay area, so we thought that even if they are terrible at selling cars, their service shop should still be okay. NOPE. After holding on to the car for almost two weeks, they falsely claimed I modified the car and flagged my car so that Honda wouldn't fix it. They are refusing to even say what was modified. I have to get a lawyer just to get them to do their job now! Is it because I didn't buy from them? Is it because they think they can scam Women at the car shop? Avoid these scammers at all cost! They are very good at lying. Just look at their other reviews. I know Ocean is the closest for many in Santa Cruz county, but if you value your money as much as Ocean will value stealing your money, avoid like your life depended on it.

1.0

ON THEIR DEALS:First and foremost, I guarantee you will...

ON THEIR DEALS: First and foremost, I guarantee you will not get the best deal at this dealership. They will play games and lie to you and if you weigh your options at another Honda dealership, you will definitely get a better deal. I learned this on my 2nd car purchase from Honda. I purchased a Civic SI from Ocean (which was just an OKAY deal...not very good) My 2nd car purchase was the flagship type R and they offered me such an insulting offer, I went to Manly Honda a couple hours away and they gave me a deal for many thousand dollars cheaper. They made their deal seem like a joke. ON THEIR SERVICE DEPARTMENT Second of all, their service department is amateur with what seems like very little experience with their own vehicles. If you go there expect to be scammed. After not purchasing my type-r from Ocean, I finally took it to them because the Type R's have known transmission issues and I was experiencing a common and known problem these cars are having. Ocean Honda is much closer to me than leaving the bay area, so we thought that even if they are terrible at selling cars, their service shop should still be okay. NOPE. After holding on to the car for almost two weeks, they falsely claimed I modified the car and flagged my car so that Honda wouldn't fix it. They are refusing to even say what was modified. I have to get a lawyer just to get them to do their job now! Is it because I didn't buy from them? Is it because they think they can scam Women at the car shop? Avoid these scammers at all cost! They are very good at lying. Just look at their other reviews. I know Ocean is the closest for many in Santa Cruz county, but if you value your money as much as Ocean will value stealing your money, avoid like your life depended on it.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
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1.0

Sales team doesn't communicate. Management team tries to...

Sales team doesn't communicate. Management team tries to slip in every unnecessary fee to purchasing a car as possible. Only go to Ocean Honda if you're okay with them low-balling your trade in and overcharging you (several thousands dollar over KBB). If being drastically underwater on a auto purchase is your thing Ocean Honda is your dealership. Combine all of that with foul mouthed salesbros who will attempt to swindle in any way imaginable.

1.0

Sales team doesn't communicate. Management team tries to...

Sales team doesn't communicate. Management team tries to slip in every unnecessary fee to purchasing a car as possible. Only go to Ocean Honda if you're okay with them low-balling your trade in and overcharging you (several thousands dollar over KBB). If being drastically underwater on a auto purchase is your thing Ocean Honda is your dealership. Combine all of that with foul mouthed salesbros who will attempt to swindle in any way imaginable.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
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2.0

Summary: Broke – multiple – Covid regulations when...

Summary: Broke – multiple – Covid regulations when helping a known immunocompromised customer, staff couldn’t answer a simple "what is the difference between these 2 models" question, aggressive sales techniques even after repeatedly being told no, failure to deliver on promotion promises, major contract and paperwork errors, selling and delivering – the wrong car –, failure to provide complete sales paperwork, failure to provide all instruction documents/kits for paid add-ons, and finally, ghosted client after not keeping promises to fix the above issues. Long version: I have fond memories of Ocean Honda from when I got my last lease, so when that lease was up, I was excited to go back. Unfortunately, my experiences with them since have been nothing but a nightmare. The entire sales staff met in a small room for an extended period of time without wearing masks or gloves during Covid. Even knowing that I’m immunocompromised, the saleswoman left the meeting and got right in my face instead of keeping her distance. She finally put her mask and gloves on after I asked her to, but then took them off again within 10 minutes. And the seat that they had “cleaned” before I got there came up brown on my disinfecting wipe when I wiped it down myself. The saleswoman had no knowledge of their products, and kept pushing me to buy a car that I didn’t want, over and over, even after repeatedly being told no, and even insisted that I test drive it before we move on to talking about anything else. When I asked what the difference was between that model and the last model of the same car, she could only come up with, “Drive it and you’ll know”. Spoiler, I didn’t know. I was transferred to the manager who was great, and bought a car during a promotion for a gift card with purchase. I confirmed that I would get the gift card, and they said yes. Despite multiple promises from the General Manager, the gift card never came, and instead, he just eventually stopped responding to my e-mail. Over 2 months later, I was informed that the car that I’d bought wasn’t the one that I had been given and driving for the last 2+ months. They said that they had improperly filled out the paperwork, and that I had to come in to sell them the car that I didn’t have so that we could fill out paperwork for the car that I did have. However, they kept 2 documents that had a yellow customer copy side, telling me that they needed someone else to work on those still, and that they’d mail me my copy of those 2 pages. They didn’t. I still, over 8 months later, don’t have all of the paperwork that I’m legally supposed to have for my car. And once again, the General Manager did nothing, and then stopped responding to my e-mail. And finally, after repurchasing the correct car, I started getting the usual documents in the mail, such as brochures and explanations for the perks that I bought. I had purchased the exact same thing as the first time, but after the second purchase, I got documents in the mail that never came with the first car purchase, meaning that they didn’t give those to me the first time around even though they were supposed to. So, if you are concerned about Covid, don’t go here. If you want to take advantage of a promotion, make sure that it’s something immediate and in the contract, because you might not get it otherwise. And make sure that they give you ALL of your paperwork before you leave, or you might never see it. Good luck.

2.0

Summary: Broke – multiple – Covid regulations when...

Summary: Broke – multiple – Covid regulations when helping a known immunocompromised customer, staff couldn’t answer a simple "what is the difference between these 2 models" question, aggressive sales techniques even after repeatedly being told no, failure to deliver on promotion promises, major contract and paperwork errors, selling and delivering – the wrong car –, failure to provide complete sales paperwork, failure to provide all instruction documents/kits for paid add-ons, and finally, ghosted client after not keeping promises to fix the above issues. Long version: I have fond memories of Ocean Honda from when I got my last lease, so when that lease was up, I was excited to go back. Unfortunately, my experiences with them since have been nothing but a nightmare. The entire sales staff met in a small room for an extended period of time without wearing masks or gloves during Covid. Even knowing that I’m immunocompromised, the saleswoman left the meeting and got right in my face instead of keeping her distance. She finally put her mask and gloves on after I asked her to, but then took them off again within 10 minutes. And the seat that they had “cleaned” before I got there came up brown on my disinfecting wipe when I wiped it down myself. The saleswoman had no knowledge of their products, and kept pushing me to buy a car that I didn’t want, over and over, even after repeatedly being told no, and even insisted that I test drive it before we move on to talking about anything else. When I asked what the difference was between that model and the last model of the same car, she could only come up with, “Drive it and you’ll know”. Spoiler, I didn’t know. I was transferred to the manager who was great, and bought a car during a promotion for a gift card with purchase. I confirmed that I would get the gift card, and they said yes. Despite multiple promises from the General Manager, the gift card never came, and instead, he just eventually stopped responding to my e-mail. Over 2 months later, I was informed that the car that I’d bought wasn’t the one that I had been given and driving for the last 2+ months. They said that they had improperly filled out the paperwork, and that I had to come in to sell them the car that I didn’t have so that we could fill out paperwork for the car that I did have. However, they kept 2 documents that had a yellow customer copy side, telling me that they needed someone else to work on those still, and that they’d mail me my copy of those 2 pages. They didn’t. I still, over 8 months later, don’t have all of the paperwork that I’m legally supposed to have for my car. And once again, the General Manager did nothing, and then stopped responding to my e-mail. And finally, after repurchasing the correct car, I started getting the usual documents in the mail, such as brochures and explanations for the perks that I bought. I had purchased the exact same thing as the first time, but after the second purchase, I got documents in the mail that never came with the first car purchase, meaning that they didn’t give those to me the first time around even though they were supposed to. So, if you are concerned about Covid, don’t go here. If you want to take advantage of a promotion, make sure that it’s something immediate and in the contract, because you might not get it otherwise. And make sure that they give you ALL of your paperwork before you leave, or you might never see it. Good luck.

Rating breakdown (out of 5):
  • Customer service 2.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 2.0
  • Does not recommend this dealer
  • Shopped for a new car
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1.0

Horrible service

I purchased my car back in 2017 and sales person Efren was great. When I got my 2019 same great service from him. But when I took my car for service it was horrible customer service every time. Even with appointment for my service I would wait hours, when I would ask why people with our appointments got the car sooner than me they would get upset and seemed bothered. But white people come in and it’s all smiles. Racist!!!! Never going back, or recommending them.

1.0

Horrible service

I purchased my car back in 2017 and sales person Efren was great. When I got my 2019 same great service from him. But when I took my car for service it was horrible customer service every time. Even with appointment for my service I would wait hours, when I would ask why people with our appointments got the car sooner than me they would get upset and seemed bothered. But white people come in and it’s all smiles. Racist!!!! Never going back, or recommending them.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process 5.0
  • Quality of repair 1.0
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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