BMW Mini of Birmingham

Fantastic experience at BMW of Irondale! CJ was knowledgeable, friendly, and fun to work with, and he explained every step of the process clearly. The finance team and Noni were excellent and made everything smooth. Drove away in the car of my dreams—highly recommend!

⚠️ Warning for anyone buying from BMW of Birmingham (Irondale): I’m posting on behalf of someone (“Bob”) who trusted this dealership and ended up with a bad experience. If you’re not fluent in English or new to car buying, be extra careful here. What happened: The sales team rushed the entire process. Promised to explain paperwork after signing (they never did). GAP insurance wasn’t offered or explained — even when asked. Was forced to pay for extras like dent coverage and PermaPlate without clear consent. When “Bob” asked questions, one of the finance reps (Nauman Rabbani) accused him of recording — very suspicious behavior. After the sale, the salesperson (Erick Fitzpatrick) ignored calls and even made threats instead of helping. Key names involved: Erick Fitzpatrick (Sales), Donna Daniel (Sales/Lease Rep), Kaleb Redmond (GM), Eric & Nauman Rabbani, Pinak & Pedro (Customer Relations/Finance). Bottom line: They take advantage of buyers who don’t fully understand the process. Don’t sign anything until you’ve read every line — and if they rush you, walk away.

Danielle was extremely resourceful and professional in with our transactions. Her recommendation for the vehicle was within my budget and a beautiful BMW SUV. I am satisfied with my vehicle.

I had a great experience working with Erick to purchase a new BMW. He is very professional and patient. I changed the build of the vehicle several times. He never showed signs of irritation. He just made sure my wants were met. He maintained contact with me throughout the process until delivery of the car. The deal was smooth, the car is beautiful, and I highly recommend Erick.

Very professional they had an our car ready to go when we arrived from out state.

I had an excellent experience purchasing my 2026 BMW X5 M from BMW of Birmingham thanks to Conner, my sales representative, and Noni, the financial advisor. Conner was outstanding — very knowledgeable about the X5 M, patient in answering all of my questions, and made sure I felt confident and excited throughout the buying process. Noni was equally impressive, walking me through the financial side with clarity and professionalism, making everything simple and stress-free. Together, they made the entire process smooth, enjoyable, and truly first-class. I highly recommend both Conner and Noni for anyone looking for a BMW and a top-notch buying experience!

Just got our third X5 from BMW of Birmingham. Victoria is our sales person and I couldn’t speak more highly of her service. She makes everything seamless and easy. And is ALWAYS available when we need to contact her.

Excellent staff. Oleg told me rubber mats included. They were not. But he helped get the car I wanted. Lovely dealership

The workers were very friendly & knowledgeable about the vehicle my wife and myself were looking at.

This dealership was helpful and easy to work with! CJ made the buying process simple and straightforward. I will definitely return here for my next purchase.