Skip to main content

Santa Cruz Volkswagen Chrysler Dodge Jeep Ram

Not rated Dealerships need five reviews in the past 24 months before we can display a rating. (55 reviews)
Visit Santa Cruz Volkswagen Chrysler Dodge Jeep Ram
Sales hours: 9:00am to 7:00pm
Service hours: 7:30am to 6:00pm
View all hours
Sales Service
Monday 9:00am–7:00pm 7:30am–6:00pm
Tuesday 9:00am–7:00pm 7:30am–6:00pm
Wednesday 9:00am–7:00pm 7:30am–6:00pm
Thursday 9:00am–7:00pm 7:30am–6:00pm
Friday 9:00am–7:00pm 7:30am–6:00pm
Saturday 9:00am–6:00pm Closed
Sunday 10:00am–6:00pm Closed
New (831) 440-7314 (831) 440-7314
Used (831) 440-3863 (831) 440-3863
Service (831) 440-3715 (831) 440-3715

Inventory

See all 144 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since November 2009.
Santa Cruz Volkswagen Chrysler Dodge Jeep Ram is one of the oldest local family owned dealerships in California operating since 1972. We strive to offer a relaxed no-hassle experience whether you are purchasing a new or used vehicle having your vehicle serviced or repaired or buying a part.
As a 50 year business we have take great pride in being part of the great community of Santa Cruz and are involved in numerous local charities and events including the Santa Cruz Rotary Club Santa Cruz Little League and the Electric Vehicle Association to name just a few.
THE SUPERSTORE

Service center

Phone number (831) 440-3715

Service hours

Monday
7:30am–6:00pm
Tuesday
7:30am–6:00pm
Wednesday
7:30am–6:00pm
Thursday
7:30am–6:00pm
Friday
7:30am–6:00pm
Saturday
Closed
Sunday
Closed

Reviews

Not rated Dealerships need five reviews in the past 24 months before we can display a rating. (55 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews.

Want to share your experience with this dealership?

Write a review

Absolutely horrendous service.

Absolutely horrendous service. Looked at a used vehicle one day and the backseat belts were completely disconnected from the car. We test drove it and liked it and they told us a few items that were missing from the car were ordered and would be part of the deal, we decided we would come back with our kids once the seatbelts are reconnected. We did that the next weekend. Several items we were told we’re on order and we signed a contract that day and made a deposit with those items in the contract. three days later we were told all the parts had arrived and we could come pick up the car. We arrived with the checkbook in hand and then were told that those parts were not ordered and would not be ordered for us and then were intimidated and accosted and verbally yelled at multiple times by another car dealer that we did not even deal with at all for the original deal. if they think we were giving them 40 grand after that, they’re poorly mistaken. We walked out.

Absolutely horrendous service.

Absolutely horrendous service. Looked at a used vehicle one day and the backseat belts were completely disconnected from the car. We test drove it and liked it and they told us a few items that were missing from the car were ordered and would be part of the deal, we decided we would come back with our kids once the seatbelts are reconnected. We did that the next weekend. Several items we were told we’re on order and we signed a contract that day and made a deposit with those items in the contract. three days later we were told all the parts had arrived and we could come pick up the car. We arrived with the checkbook in hand and then were told that those parts were not ordered and would not be ordered for us and then were intimidated and accosted and verbally yelled at multiple times by another car dealer that we did not even deal with at all for the original deal. if they think we were giving them 40 grand after that, they’re poorly mistaken. We walked out.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
Show full review

At time of routine service of ourRam 1500 Truck we had

At time of routine service of ourRam 1500 Truck we had requested fuse cover replacement part which was listed on service order. This replacement was never follow thru by service. Ultimately that caused an expensive repair replacement of power module. When that work was completed again , no follow thru reporting that work was done. TERRIBLE COMMUNICATION. This only one of several similar incidents. We have a fleet of three RAM trucks that now only go to Watsonville Dodge who remember your name and report every stage of work progress promptly.

At time of routine service of ourRam 1500 Truck we had

At time of routine service of ourRam 1500 Truck we had requested fuse cover replacement part which was listed on service order. This replacement was never follow thru by service. Ultimately that caused an expensive repair replacement of power module. When that work was completed again , no follow thru reporting that work was done. TERRIBLE COMMUNICATION. This only one of several similar incidents. We have a fleet of three RAM trucks that now only go to Watsonville Dodge who remember your name and report every stage of work progress promptly.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Consumer response

To add insult the truck made it home and thereafter failed to start! All Wayne had to say was “it started for us a couple of times , guess you will have to tow it back in. No sorry to hear that or any affirmation that the service wasn’t perfect.

Show full review

My jeep has been there for almost 2 months . Minor...

My jeep has been there for almost 2 months . Minor accident hit a small pole parking. Screwed up the security system wouldn’t start ! Called insurance.I paid for 2 Tows out of pocket ! After going to dodge in person they finally looked at it again! Now there saying there is a engine noise xxx ! 2 months later !Insurance is not taking responsibility (Geico)after I paid my deductible! And dodge owner has not called me back! There saying it wasn’t from accident! That’s a straight scam ! I called my attorney today! And the car still needs body work! And I’m paying out of my pocket for a rental! No way this is illegal! They Don’t deserve 1 star I had to put that . Most unprofessional place ever ! They are responsible for this! No one can keep your vehicle for 2 months!!!!!

My jeep has been there for almost 2 months . Minor...

My jeep has been there for almost 2 months . Minor accident hit a small pole parking. Screwed up the security system wouldn’t start ! Called insurance.I paid for 2 Tows out of pocket ! After going to dodge in person they finally looked at it again! Now there saying there is a engine noise xxx ! 2 months later !Insurance is not taking responsibility (Geico)after I paid my deductible! And dodge owner has not called me back! There saying it wasn’t from accident! That’s a straight scam ! I called my attorney today! And the car still needs body work! And I’m paying out of my pocket for a rental! No way this is illegal! They Don’t deserve 1 star I had to put that . Most unprofessional place ever ! They are responsible for this! No one can keep your vehicle for 2 months!!!!!

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Show full review

We have a leased vehicle through Santa cruz VW, and just...

We have a leased vehicle through Santa cruz VW, and just had to bring it in for the "20k service" . We only have 9000 miles on the car, but they said its mandatory "because of the time" ok, I get it..leased car & rules. Whatever. Except they presented me with the list required for the service, which came to $600 ! Google "20k service estimates" and you'll understand my shock. Oh, and that was the very minimum service too...they tried to push the $1000 one.. mind you the car has ONLY 9000 miles on it. The itemized list of charges included $59 for wiper blades . I had just replaced them myself not 30 days prior, so why would they replace them?!? Another was the $40 "battery cleaning kit" .. seriously. The lease ends in June, and we have already decided to buy the car outright, then NEVER set foot in that dealership ever again. I write this because the service manager never returned my call to discuss the service. Lesson learned, sc volkswagan is a great place to get ripped off.

We have a leased vehicle through Santa cruz VW, and just...

We have a leased vehicle through Santa cruz VW, and just had to bring it in for the "20k service" . We only have 9000 miles on the car, but they said its mandatory "because of the time" ok, I get it..leased car & rules. Whatever. Except they presented me with the list required for the service, which came to $600 ! Google "20k service estimates" and you'll understand my shock. Oh, and that was the very minimum service too...they tried to push the $1000 one.. mind you the car has ONLY 9000 miles on it. The itemized list of charges included $59 for wiper blades . I had just replaced them myself not 30 days prior, so why would they replace them?!? Another was the $40 "battery cleaning kit" .. seriously. The lease ends in June, and we have already decided to buy the car outright, then NEVER set foot in that dealership ever again. I write this because the service manager never returned my call to discuss the service. Lesson learned, sc volkswagan is a great place to get ripped off.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Show full review

They don’t even try

Call to find out vehicles available to buy it was put on hold three times with no one ever coming back to answer my call drove over to the dealership and the sales people seemed more interested in talking to each other than they were in trying to help me when I finally got someone and asked him about available vehicles he just pointed and said those are over there and seemed disinterested in actually helping me by a car I’m taking my business elsewhere

They don’t even try

Call to find out vehicles available to buy it was put on hold three times with no one ever coming back to answer my call drove over to the dealership and the sales people seemed more interested in talking to each other than they were in trying to help me when I finally got someone and asked him about available vehicles he just pointed and said those are over there and seemed disinterested in actually helping me by a car I’m taking my business elsewhere

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process 1.0
  • Quality of repair 1.0
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
  • Did not make a purchase
0 people out of 0 found this review helpful. Did you?
Yes No
Show full review

Wouldn’t not shop here

I Called to inquire about buying a car and the sales manager made fun of me calling me xxxxxxxx, not surprised their reviews are dismal. The dealership has refused to apologize for their employees behavior, All I was asking for was an apology for his behavior and they wouldn’t even do that

Wouldn’t not shop here

I Called to inquire about buying a car and the sales manager made fun of me calling me xxxxxxxx, not surprised their reviews are dismal. The dealership has refused to apologize for their employees behavior, All I was asking for was an apology for his behavior and they wouldn’t even do that

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process 1.0
  • Quality of repair 1.0
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
  • Did not make a purchase
0 people out of 0 found this review helpful. Did you?
Yes No
Dealer response

Hi. My name is Joseph Garger. I am one of the sales managers at Santa Cruz VW Chrysler Dodge Jeep Ram. I read your review and I certainly care about what you are saying and what may have prompted you to say it. We are a family run store with a great reputation and you are welcome to contact me personally anytime regarding any concerns that you may have. I was notified today and I am making sure that we respond to you so that you know we do not take you for granted. I look forward to hearing from you. Thank you.

Show full review

Unprofessional and disrespectful - awful experience

My husband and I came to this dealership excited to find a new car and buy it locally. The Short Story: We did not buy a car here, and we had an awful experience with the sales manager, Charlie. He employed outdated and foolish sales tactics, jerking us around on price, but the worst part was his behavior during negotiations. He escalated from abrupt and dismissive to downright aggressive. All the while, he was condescending and disrespectful. I don't expect a salesman to agree with every ask or negotiation I make or be happy when a deal doesn’t work out. I do, however, expect to be treated with respect. I do not recommend this dealership at all. The Long Story: Tony was the salesman we worked with, and from the beginning he specifically stated that he would do his best to get us a deal even if there were no rebates on the car. As it turned out, there were no rebates on the model we wanted, so I asked about any discounts. He called over the sales manager Charlie. Charlie lectured us about the supply chain issues in the car industry and how there was absolutely no way for him to discount the cars he has on his lot now. While his tone made it clear he thought talking to us was a waste of his time, his explanation seemed reasonable enough. Unfortunately we wouldn't be able to purchase without a discount. We thanked them for their time and began to leave. Tony stopped us from leaving, went into a back room and came out with a discounted offer. This happened twice! Any trust we had in this sales team was gone. Charlie specifically said there was no way to give a discount then Tony comes back twice with increasing discounts? This sales tactic of jerking people around is foolish and outdated. Nonetheless, we made our final negotiation. Tony said he couldn't do it, so we thanked him yet again for his time and left. An hour before they were about to close, Tony texted my husband telling him again that we should really take the deal. After that Charlie called me on my cellphone; he attempted to intimidate and guilt me into a new deal. He accused my husband and I of disappearing during our deal, when in reality Tony *told us* that running our credit and putting together cost estimates could take a while and we should go get lunch. Next, Charlie told me that he "doesn't do paperwork for free" and how he "doesn't need the practice." He went on to offer a deal which was clearly a trick, offering me the discount I asked for but requiring that we buy something we had specifically stated we didn't want and was also so expensive that it almost entirely negated the discount. Perhaps Charlie didn't think I was capable of simple math. I declined the offer. In response, he offered a more reasonable deal. I needed to confer with my husband so I called him back a little later. The final call was the worst of it. My husband and I declined the offer; we decided to stand firm on our ask. I thanked Charlie for his offer, but told him we would pass on it. Charlie was clearly pissed off by this. He condescendingly offered to "educate" me about how I would never find an APR like the one he was able to get with the bank. (FYI - we did find that APR and better!) I think this was intended to sway me into taking the offer, but I stood firm on our ask. It was disappointing we couldn't reach an agreement, but business deals aren't always a happy ending, right? Charlie just couldn't stand our willingness to walk away. He kept me on the phone to say "some people look for problems in a deal and those people will never be able to make a deal." He was sure to clarify that he "wasn't talking about [me], just some people." This behavior was immature and it was just truly incorrect. The fact is, we very much wanted to make a deal, and I told him so. He didn't agree with our terms, so what are we to do but move on. Charlie just couldn't let it go. He went on and on about how I would never find this car with this offer. He challenged me to find a better offer, saying he would beat it. He added how he knew that would never happen and then HUNG UP ON ME. I wish Charlie had expressed his disappointment respectfully and encouraged us to come back another time. Instead he began with aggressive intimidation and ended in a rude tantrum. I do not recommend this dealer.

Unprofessional and disrespectful - awful experience

My husband and I came to this dealership excited to find a new car and buy it locally. The Short Story: We did not buy a car here, and we had an awful experience with the sales manager, Charlie. He employed outdated and foolish sales tactics, jerking us around on price, but the worst part was his behavior during negotiations. He escalated from abrupt and dismissive to downright aggressive. All the while, he was condescending and disrespectful. I don't expect a salesman to agree with every ask or negotiation I make or be happy when a deal doesn’t work out. I do, however, expect to be treated with respect. I do not recommend this dealership at all. The Long Story: Tony was the salesman we worked with, and from the beginning he specifically stated that he would do his best to get us a deal even if there were no rebates on the car. As it turned out, there were no rebates on the model we wanted, so I asked about any discounts. He called over the sales manager Charlie. Charlie lectured us about the supply chain issues in the car industry and how there was absolutely no way for him to discount the cars he has on his lot now. While his tone made it clear he thought talking to us was a waste of his time, his explanation seemed reasonable enough. Unfortunately we wouldn't be able to purchase without a discount. We thanked them for their time and began to leave. Tony stopped us from leaving, went into a back room and came out with a discounted offer. This happened twice! Any trust we had in this sales team was gone. Charlie specifically said there was no way to give a discount then Tony comes back twice with increasing discounts? This sales tactic of jerking people around is foolish and outdated. Nonetheless, we made our final negotiation. Tony said he couldn't do it, so we thanked him yet again for his time and left. An hour before they were about to close, Tony texted my husband telling him again that we should really take the deal. After that Charlie called me on my cellphone; he attempted to intimidate and guilt me into a new deal. He accused my husband and I of disappearing during our deal, when in reality Tony *told us* that running our credit and putting together cost estimates could take a while and we should go get lunch. Next, Charlie told me that he "doesn't do paperwork for free" and how he "doesn't need the practice." He went on to offer a deal which was clearly a trick, offering me the discount I asked for but requiring that we buy something we had specifically stated we didn't want and was also so expensive that it almost entirely negated the discount. Perhaps Charlie didn't think I was capable of simple math. I declined the offer. In response, he offered a more reasonable deal. I needed to confer with my husband so I called him back a little later. The final call was the worst of it. My husband and I declined the offer; we decided to stand firm on our ask. I thanked Charlie for his offer, but told him we would pass on it. Charlie was clearly pissed off by this. He condescendingly offered to "educate" me about how I would never find an APR like the one he was able to get with the bank. (FYI - we did find that APR and better!) I think this was intended to sway me into taking the offer, but I stood firm on our ask. It was disappointing we couldn't reach an agreement, but business deals aren't always a happy ending, right? Charlie just couldn't stand our willingness to walk away. He kept me on the phone to say "some people look for problems in a deal and those people will never be able to make a deal." He was sure to clarify that he "wasn't talking about [me], just some people." This behavior was immature and it was just truly incorrect. The fact is, we very much wanted to make a deal, and I told him so. He didn't agree with our terms, so what are we to do but move on. Charlie just couldn't let it go. He went on and on about how I would never find this car with this offer. He challenged me to find a better offer, saying he would beat it. He added how he knew that would never happen and then HUNG UP ON ME. I wish Charlie had expressed his disappointment respectfully and encouraged us to come back another time. Instead he began with aggressive intimidation and ended in a rude tantrum. I do not recommend this dealer.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
Show full review

Wanting help from management, to bad

Bought the car and in the 1st week the check engine light came on, car was brought back to the dealership and the sensor was reset, 1 week later a repeat, sensor reset, 5 months later again. 3rd time with out a car and they could not get me in for 3 days. Called Sales mgr., Service mgr. and left messages for help. Surprise, no one called back. Who cares, they got your money. If you get in trouble this is not the dealership for you, you are on your own with nice people who do nothing beyond the norm.

Wanting help from management, to bad

Bought the car and in the 1st week the check engine light came on, car was brought back to the dealership and the sensor was reset, 1 week later a repeat, sensor reset, 5 months later again. 3rd time with out a car and they could not get me in for 3 days. Called Sales mgr., Service mgr. and left messages for help. Surprise, no one called back. Who cares, they got your money. If you get in trouble this is not the dealership for you, you are on your own with nice people who do nothing beyond the norm.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process 3.0
  • Quality of repair 1.0
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
0 people out of 0 found this review helpful. Did you?
Yes No
Show full review

The service department is incompetent, dishonest and...

The service department is incompetent, dishonest and unprofessional. After being a loyal VW owner for 28 years and 13 VWs, my experience with this dealership has convinced me to never buy a VW again. The service department does not value their customer. They will keep your car for ridiculous amounts of time, tell you your valid warranties are not valid, will not respond to calls if there is an issue after service and will not take responsibility for their failure to perform their job. I was told by Mark the service manager that it is my responsibility to maintain my car. I thought that’s why I brought it to them. The worst service I’ve ever encountered, rude, unprofessional, incompetent and dishonest.

The service department is incompetent, dishonest and...

The service department is incompetent, dishonest and unprofessional. After being a loyal VW owner for 28 years and 13 VWs, my experience with this dealership has convinced me to never buy a VW again. The service department does not value their customer. They will keep your car for ridiculous amounts of time, tell you your valid warranties are not valid, will not respond to calls if there is an issue after service and will not take responsibility for their failure to perform their job. I was told by Mark the service manager that it is my responsibility to maintain my car. I thought that’s why I brought it to them. The worst service I’ve ever encountered, rude, unprofessional, incompetent and dishonest.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
1 person out of 1 found this review helpful.
Show full review

Dodging phone calls and lying

This review is specific to the service department. On 7/2/19, my car was dropped off to Santa Cruz Nissan dealership by my son, with a complaint of losing coolant fluid. Their diagnosis was a water pump failure, and repair parts were ordered with an expected delay due to it being around the July 4th holiday. I attempted to contact both Service advisor Rick Torres and the Service Manager (Mark) on 7/8/19, but apparently neither individual works on Mondays. I contacted Torres the next day on 7/9/19, before repairs had begun on the car. During the 5-minute conversation held on speaker phone, I specifically asked Torres for the replaced part to be provided to me (the cooling system has just been flushed 2 weeks earlier when my son was home, and I wanted to check that part to see that work was not the cause of the damage), and my wife, who was seated next to me in my truck during the phone call, clearly recalls Torres saying that the part would be placed in a box in the truck. The vehicle was retrieved late in the day on 7/10/19, but the replaced water pump was not in the trunk. My son called Torres the next morning (7/11/19) and was advised that they would look for the part and return his call within twenty minutes. My son never received a phone call back. I then called Torres the morning of 7/12/19 and asked him to call me. I have never received a phone call back. I tried once again and left a message for Mark on 7/24/19, but have never received a call back. Ultimately I filed a complaint with Bureau of Automotive Repair and a dispute with the credit card company. The dealership response blatantly lied claiming that I did not request the part until 2 days after the work was complete, and tried to rely on the state auto repair act saying we should have requested the parts be returned at the time the order was placed, without even acknowledging their service advisor agreed to provide the part before the actual labor was commenced. I might have understood an honest error, but dodging my calls and blatantly lying is reprehensible. All this lying and dodging leads me to believe that the part did not need to be replaced, and the dealership was simply trying to take advantage of a college student by performing an expensive, unnecessary repair.

Dodging phone calls and lying

This review is specific to the service department. On 7/2/19, my car was dropped off to Santa Cruz Nissan dealership by my son, with a complaint of losing coolant fluid. Their diagnosis was a water pump failure, and repair parts were ordered with an expected delay due to it being around the July 4th holiday. I attempted to contact both Service advisor Rick Torres and the Service Manager (Mark) on 7/8/19, but apparently neither individual works on Mondays. I contacted Torres the next day on 7/9/19, before repairs had begun on the car. During the 5-minute conversation held on speaker phone, I specifically asked Torres for the replaced part to be provided to me (the cooling system has just been flushed 2 weeks earlier when my son was home, and I wanted to check that part to see that work was not the cause of the damage), and my wife, who was seated next to me in my truck during the phone call, clearly recalls Torres saying that the part would be placed in a box in the truck. The vehicle was retrieved late in the day on 7/10/19, but the replaced water pump was not in the trunk. My son called Torres the next morning (7/11/19) and was advised that they would look for the part and return his call within twenty minutes. My son never received a phone call back. I then called Torres the morning of 7/12/19 and asked him to call me. I have never received a phone call back. I tried once again and left a message for Mark on 7/24/19, but have never received a call back. Ultimately I filed a complaint with Bureau of Automotive Repair and a dispute with the credit card company. The dealership response blatantly lied claiming that I did not request the part until 2 days after the work was complete, and tried to rely on the state auto repair act saying we should have requested the parts be returned at the time the order was placed, without even acknowledging their service advisor agreed to provide the part before the actual labor was commenced. I might have understood an honest error, but dodging my calls and blatantly lying is reprehensible. All this lying and dodging leads me to believe that the part did not need to be replaced, and the dealership was simply trying to take advantage of a college student by performing an expensive, unnecessary repair.

Rating breakdown (out of 5):
  • Customer service 1.0
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 1.0
  • Does not recommend this dealer
  • Came in for service or repair
1 person out of 1 found this review helpful.
Show full review
See all 55 reviews