Bergstrom Chevrolet of Madison

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(42 reviews)
Visit Bergstrom Chevrolet of Madison
Sales hours: 9:00am to 7:00pm
Service hours: 7:00am to 6:00pm
View all hours
Service Sales
Monday 7:00am–6:00pm 9:00am–7:00pm
Tuesday 7:00am–6:00pm 9:00am–7:00pm
Wednesday 7:00am–6:00pm 9:00am–7:00pm
Thursday 7:00am–6:00pm 9:00am–7:00pm
Friday 7:00am–6:00pm 9:00am–6:00pm
Saturday 8:00am–3:00pm 9:00am–5:00pm
Sunday Closed Closed
New (888) 336-4954 (888) 336-4954
Used (888) 336-4947 (888) 336-4947
Service (888) 336-3125 (888) 336-3125


See all 65 vehicles from this dealership.

About our dealership

This seller has been on since May 2020.
At Bergstrom Automotive we strive to be the recognized leader of guest service through our commitment to treat everyone like family. You deserve complete peace of mind when it comes to owning your vehicle regardless of whether it is new or pre-owned. We pledge to provide the finest personal service and facilities for our guests. As Wisconsin?s #1 Automotive Retailer we support communities throughout the state with 25 Bergstrom locations representing more than 35 brands. Every pre-owned vehicle we sell goes through an extensive certification process. We are committed to making sure you will be treated as one of the Bergstrom family.
Upfront negotiation-free pricing now includes lowest price guarantee

Service center

Phone number (888) 336-3125

Service hours



(42 reviews)

A dealership’s rating is calculated by averaging its lifetime reviews.

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Bergstrom Chevrolet

Very clean place, sales team works together to help every customer, they also had more inventory than any other dealer I went to.


Bergstrom Chevy in Madison

My agent was Josh Haugh, and he is the reason I purchased from Bergstrom Chevrolet in Madison instead of one of the other dealerships I visited. Josh was easy going and personable from the get go, and was an excellent communicator from start to finish. Josh, and that the new 2022 silverado LT trail boss is awesome! The new interior redesign is amazing, and the main reason I waited for it and didn't go with a Sierra or F150.


Great service

Love Lorrie at the dealership she is always so friendly I was so personable knows you buy your name takes good care of you and your vehicle


Apparently they don’t want my money

Does this dealership want to sell a vehicle? I visited the other day, and no one come to talk to me the whole 45 minutes I walked through the lot. I even tried to say hello to an employee and they ignored me. Couple days later I called and asked about a vehicle. Salesman said he would call back in five minutes. Finally called back three hours later to say the car isn’t available. Apparently they didn’t want my money.


Jesse in the Service Department is top notch

I had my 2016 Colorado towed in, fully expecting the warranty that I purchased when I bought the truck from another dealer to cover the repairs. Jesse, from the service department, spent so much time on hold trying to get thru to them, that I finally said I would deal with them later, and to fix my truck. Jesse was so patient with me, and I felt like he was really there for me every step of the process. It is hard to find such great customer service these days. Kudos to Jesse and his team. I will definitely be taking my truck back for future repairs.

Dealer response

Thanks for the feedback and sorry for the frustration. Never fun when your vehicle needs service, and for it to be towed in. Glad we could help. Let us know if any questions.


How do I get in contact with you?

Our initial impression was an easy 5 Star review. Our salesman was new to the company by his own admission, but did a WONDERFUL job. We were extremely impressed. When we called to follow up with him to express the desire to move forward with the sale we were transferred to the wrong voicemail twice, spoke to two different receptionists explaining our desire to get in contact with our salesman, left a message including our phone number with one of the receptionists ( explaining something was wrong with the voicemail) , and at the end of the day we never received a call back. Although we understand Saturdays are surely busy, we are suddenly uncertain about a possible future transaction we felt SO GOOD about a few hours ago. ( We left the dealership at about noon and tried to get in contact with SOMEONE to assist us from 1:30PM on without anyone following up with us)

Dealer response

Hi Mike. Thanks for the feedback and sorry for the frustration with our communication. Obviously not how we want it to work. If you haven't yet been able to get in touch with the team, shoot us a message here. (


Truck Purchase

Very good dealership to work with. My salesman was excellent.


Bella Bue

Brett was AMAZING;) I met him on my 1st visit to the dealer while getting a vehicle repaired. I came back to see him a month later to purchase my new vehicle. He was friendly and knowledgeable. He listened to my needs and requests and was accommodating. Everyone was very nice and did a great job. I drove away with my new Equinox that evening.

Dealer response

Thanks Melissa! Congrats on your new vehicle!


Great service

My experience of buying a used car with Bergstrom Chevy of Madison was outstanding - since I didn't have the final paperwork done with my bank for financing, they let me take the vehicle home with proof of full coverage insurance on my current vehicle, and let me come back a week later with all the paperwork from my bank, to finalize the purchase. So awesome they are willing to do something like that for customers! Much nicer than being pushed or forced into anything on the first day. Highly recommend.

Dealer response

Thanks Kayla! Glad we could help. And congrats on the new car!


Horrible experience

I saw the vehicle on that seemed to fit my budget and what I was looking for in a car. Having already test-driven the same model at a different dealership I knew what to expect from the vehicle itself, so I just wanted to make sure there was nothing drastically wrong with it before heading in to make the purchase. I called to set up an appointment, and they couldn't get me in until the next day. Of course, this was no problem and to be expected. The next day I turn up to the dealership for my appointment with Adam, ready to do business. Me and a friend sit down in his office, and Adam tells us that someone must have moved the car, and he would just be a few moments. Fast forward 20 minutes of waiting in the office, and Adam comes out and tells us that the car is currently in the service queue for a small dent, therefore I can't test drive or buy today. Of course this was a bummer, but he apologizes and tells me that he will give me a call first-thing in the morning after talking with the service technicians. This was now two days ago, I still haven't gotten a call, and I have never had my time wasted in such a way before.

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