New 888-623-2558 Dealer Website
Used 888-856-8739 Email Dealer
Service 888-784-8951

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Sales 9:00 AM - 8:00 PM
Service 7:00 AM - 8:00 PM
Mon 9:00 AM - 8:00 PM
Tue 9:00 AM - 8:00 PM
Wed 9:00 AM - 8:00 PM
Thu 9:00 AM - 8:00 PM
Fri 9:00 AM - 8:00 PM
Sat 9:00 AM - 6:00 PM
Sun Closed
Mon 7:00 AM - 8:00 PM
Tue 7:00 AM - 8:00 PM
Wed 7:00 AM - 8:00 PM
Thu 7:00 AM - 8:00 PM
Fri 7:00 AM - 8:00 PM
Sat 8:30 AM - 5:00 PM
Sun Closed
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Reviews

4.5
Average based on 74 reviews.
  • BMW of Sterllng

    Fantastic experience for sales and service. BMW is an awesome car and should be experienced by all.


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    Fantastic experience for sales and service. BMW is an awesome car and should be experienced by all.

    Does recommend this dealer
    Shopped for a new car
    Did make a purchase
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  • Horrible Customer Service

    My husband and I walked on Saturday to test drive a car and regretted every single minute of it. We came in at about 2:00PM and waited 10 minutes ...


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    My husband and I walked on Saturday to test drive a car and regretted every single minute of it. We came in at about 2:00PM and waited 10 minutes just to be greeted by a disgruntled employee named Sal Ufyani. He made us feel absolutely unworthy and undeserving to be setting foot in this showroom. He greeted us with sheer reluctance while my husband patiently explained to him the car that we wanted to test drive and told him about the trim of preference. To this, he sarcastically replied - "What do you mean by trim" REALLY? Is this a guy working for one of the premier car showrooms? He is clearly not familiar with industry terms. What a shame! After this, he cat-walked three times from one end of the showroom to another in an unsuccessful attempt to find a sales-rep for us. All this while when the showroom hardly had any customers. He made it seem that he is working "hard" for us. Whereas in fact, all he did was strutted his stuff. All this while, we were made to just stand at the reception going through the agonizing experience of watching him strut. No one asked us to sit. No one asked us if we wanted any water (it was a hot scorching day). We decided to go and take a seat at one of the tables. This happened to be a sales rep, Felix's desk. We explained to him what we wanted and while interrupting us, he asked Sal if he was free to help to which Sal replied, "No, I am helping a customer" clearly he wasn't. He was too busy doing nothing at all. We sat at Felix's desk, feeling totally unwelcomed and unwanted. He showed us some cars that "he will try to locate in his showroom" and walked away never to return within the 15 mins that we were there. We walked away. BMW lost a customer for life. A company that does not hire the right staff to treat customers well..does NOT deserve my business.

    Does not recommend this dealer
    Shopped for a new car
    Did not make a purchase
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  • BMW of Sterling

    What a nice experience! I was truly impressed with this dealrship. My salesman was Jimmy Yoon and he was exceptional! My family and I were treated...


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    What a nice experience! I was truly impressed with this dealrship. My salesman was Jimmy Yoon and he was exceptional! My family and I were treated so well while receiving the best car buying experience. If you are considering purchasing a new vehicle, please keep BMW of Sterling in mind!

    Does recommend this dealer
    Shopped for a new car
    Did make a purchase
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Service & Repair

About Our Dealership

Dealer on Cars.com since June 2008

BMW of Sterling is one of the largest BMW dealers in North America. Located just minutes west of Dulles Airport in Sterling, VA. Visit us at our new state of the art facility. Our unwavering commitment is to: excellence, service and community both internally and externally. Enjoy fresh baked cookies at our cafe. Surf the net via free Wi-Fi or get a little work done at one of our convenient work stations. Our commitment of service goes beyond just your BMW's. We service all makes and models. BMW of Sterling, expect more.

"LARGEST BMW INVENTORY IN V.A., M.D, AND D.C. BEST PRICES AND CUSTOMER SERVICE #1 SERVICE DEPARTMENT COME IN !!"