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Super Bowl Ads

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Ford’s Super Bowl Ad Portends Future Car Cabins

Ford’s Super Bowl Ad Portends Future Car Cabins

By Nick Kurczewski on February 7, 2017

CARS.COM — Notice anything peculiar during Super Bowl 51? No, we're not talking about the historic collapse of the Atlanta Falcons and improbable victory of the New England Patriots. W... Read More
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Super Bowl Auto Ads Drive Shoppers

Super Bowl Auto Ads Drive Shoppers

By Patrick Olsen on February 6, 2017

CARS.COM — If you wonder why automakers spend so much money to advertise in the Super Bowl, we have the answer: Because viewers flock to sites such as Cars.com to look up information about... Read More
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Melissa McCarthy Is Eco-Warrior in Kia Niro Super Bowl Ad

Melissa McCarthy Is Eco-Warrior in Kia Niro Super Bowl Ad

By Matt Schmitz on February 3, 2017

CARS.COM — "It's hard to be an eco-warrior. But it's easy to drive like one," goes the tagline of Kia's Super Bowl ad for its all-new 2017 Niro hybrid SUV. And the co... Read More
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Best of the 'Bowl: Cars.com's Favorite Super Bowl Ads

Best of the 'Bowl: Cars.com's Favorite Super Bowl Ads

By Matt Schmitz on February 5, 2016

CARS.COM — Last Year's Super Bowl attracted an estimated 114 million viewers, which is why CBS, the game network this year, can charge advertisers a reported $5 million for the amount ... Read More
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Mini Enlists Big Names to 'Defy Labels' in Super Bowl Ad

Mini Enlists Big Names to 'Defy Labels' in Super Bowl Ad

By Matt Schmitz on February 5, 2016

CARS.COM — Mini takes a defiant tone with its "Defy Labels" commercial for the 2016 Mini Clubman, set to air Sunday during Super Bowl 50. The 30-second TV spot features a host of... Read More
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Kevin Hart Escalates 'Helicopter Parenting' in Hyundai Super Bowl 50 Ad

Kevin Hart Escalates 'Helicopter Parenting' in Hyundai Super Bowl 50 Ad

By Matt Schmitz on February 4, 2016

CARS.COM — A dad's gotta do what a dad's gotta do — even when you're comedy superstar Kevin Hart. In the latest of Hyundai's flurry of Super Bowl 50 commercials, Hart... Read More
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Audi R8 Stars in Astronaut-Themed Super Bowl Ad

Audi R8 Stars in Astronaut-Themed Super Bowl Ad

By Matt Schmitz on February 3, 2016

CARS.COM — While many automakers' Super Bowl commercials go for laughs, Audi's shoots for the moon. In its minutelong TV spot, "Commander," set to air during the first qu... Read More
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Hikers 'Bearly' Escape Jaws of Death in Hyundai Super Bowl Ad

Hikers 'Bearly' Escape Jaws of Death in Hyundai Super Bowl Ad

By Matt Schmitz on February 2, 2016

CARS.COM — The Chicago Bears aren't playing in the Super Bowl this year, but there still will be bears during the commercials. In Hyundai's new 30-second Super Bowl 50 spot, "... Read More
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Ryan Reynolds to Provide Super Bowl Distraction With Hyundai Ad

Ryan Reynolds to Provide Super Bowl Distraction With Hyundai Ad

By Matt Schmitz on February 1, 2016

CARS.COM — Five days before Ryan Reynolds hits the big screen as a violent, facially disfigured comic-book antihero in "Deadpool," the star will trade on his characteristic good ... Read More
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Acura's Super Bowl Ad Gets Engines Running ... With the Devil

Acura's Super Bowl Ad Gets Engines Running ... With the Devil

By Matt Schmitz on January 29, 2016

CARS.COM — Throw up your devil horns and hide the brown M&Ms 'cause Van Halen will be rocking Super Bowl 50 in a commercial for the 2017 Acura NSX. The devilishly clever 60-second ... Read More
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