New and used 2025 Toyota RAV4 XLE for sale near Reading, MA

The sales team was easy to work with. The car was waiting for me to test drive when I arrived. Given the current Corona virus crisis, everyone was wearing face masks and hand sanitizer was everywhere to be found. Everyone was kind, courteous, and patient. The finance team made everything straight forward, and we were able to conclude our business and purchased the car in a very short period of time. I'm very satisfied with our purchase experience, and would recommend this dealership.

Excellent car, excellent service. I have a custom built RAV4 Limited so I paid a bit more than the MSRP for a standard RAV4 but it was worth every cent. This is my first SUV and my third Toyota. I really can’t say enough good things about it. It’s about the same size as most compact SUVs but it has plenty of room inside and is quite comfortable. The features are unreal. It does everything except drive itself but it will stop itself if you’re about to hit something. :) I’ve only had it about a month but based on my other Toyotas I hope I’ll have this one years to come. I gave my 2003 Camry to a friend and it is still running!

I’m always pleased with the service department at Prime Toyota especially Joe Walsh. He gets me in and out in a timely manner and explains everything and lets me know what step they are on. He was even able to take care of my recall during this service. Thanks again

This is my third RAV4. I like the comfort of it and the smooth ride. It's a hybrid and gas mileage has been excellent. I would recommend it.

Professionally and oriented employees that care brought my vehicle in for maintenance Noticed upcoming work needed pictures were taken and given on estimates Would never go anywhere else trusted employees for honesty

I recently purchased a Toyota Camry and had the pleasure of working with Alex. From the moment I walked into the dealership, he made the entire process smooth, professional, and stress-free. He took the time to understand what I was looking for, answered all my questions without any pressure, and helped me find the perfect Camry that fit my needs and budget. What really stood out was his honesty and genuine approach—something that can be hard to come by nowadays. The communication was clear, the test drive was thorough, and the paperwork process was seamless. I truly felt like he was looking out for my best interest. If you're in the market for a car, I highly recommend working with Alex. His knowledge, transparency, and customer-focused attitude made this one of the best car buying experiences I’ve had. Thank you again for helping me drive off in my new Camry!

Quick and friendly service. The waiting area is the best I've seen. Word word word word word word word word word word word word word.

Excellent customer service rendered to me by your staff. My experience was smooth. I didn't have enough cash in my account, he assisted me to get quick loan from Sunbit. Thank you all

On April 30th, 2021 I had an appointment at Prime Toyota for a humming sound I heard when I turn the steering wheel. At 6 am. I parked my car and left the keys in the dropoff box. Came back and pickup the car not checking the entire car. As soon as I got home with the car I noticed the right passenger side had dents and scratches. I called Prime and the call went to voice mail. My mistake one i never check the car before leaving the dealership and second when I call back I was very frustrated and didn't leave a message. I called the next morning and spoke with Lacey DaRose who told me to bring the car in. I drove all the way to Prime Toyota West Roxbury. Lacey went and spoke with the Fixed Ops Director Malinda Burgos who spoke to me like was stupid telling me she's not arguing. She then told me she would fix the car and gave me a rental within a week, I told her to put it in writing and she wrote on one of her business cards and gave it to me.Here's my intake on all this, You never inconvenience a customer. She should have taken the car the same day to have it fixed and gave me a car . She told me to give her a week to call and let me know when a rental will be available . A week for me is a liftime especially the incident happen right there at the dealership. I gave her 3 business days. I called on the third business day and left her a messages she never called back. I was very upset the forth day and drove up to Prime Toyota, and met Alwin customer relations at the new Parkway Toyota and he made my day. I told him what had happened and he took care of the problem right away. He took my car and have it sent to the body shop and gave me a rental. Also Jason DaSilver both gentlemen were awesome and I honestly had no intention of going back to this dealership until I met these professional men. I just want to say thank you to Alwin from customer Relations and Jason Dasilver for such great customer service and your my only reason for going back to this dealership. Your both truly remarkable.Thanks so much!

Had a great experience with james Pierre. He was very knowledgeable and helpful throughout the entire process. Overall a very positive experience. I truly felt like I was in good hands with James. Highly recommend!!!

I was there looking for a Honda my experience there was ok sometimes dealer seemed more concerned about his vacation but my purchase was good and o love the honda

Was very happy with this dealership my experience was overwhelming most of all because I had the best service and sales person her name was Natasha Alexandre and I couldn’t have found a better person to take care of me considerate in every way and her service was top notch thank you and I will definitely be back and let everyone know.

Had a great experience buying my Rav4 Prime from John T. He was prompt and responsive. Answered all my questions. Showed me all the special technology features.

Went in there with no intention of purchasing a vehicle. test drove the 2019 Toyota Camry and I immediately knew I wanted it. They worked with me to the best of their ability gave me a great trade in value for the car I was trading in and gave me a great discount on the brand new car. I would recommend this dealership to anyone and everyone

Long time user of service department. First time buyer from Toyota of Braintree. Gerry made the whole process easy with his patient, caring, kind and detailed style. He’s knowledgeable. I knew what I wanted and he didn’t try to up-sell. It took 9 months for the car to arrive. Throughout that time Gerry kept me apprised. When the car arrived he oriented me to all its gadgets and gizmos that were new to me! I highly recommend Gerry. Freddie was the finance manager. He’s personable, knowledgeable, and thorough. I will definitely consider buying another car at Toyota of Braintree.