A recent study from AutoPacific surveyed more than 32,000 new car and light truck buyers in the U.S and asked what American car buyers want and how willing they are to downsize into smaller cars. The study found that while people are willing to buy a more fuel-efficient car, they don’t want to significantly downsize.
AutoPacific asked buyers of all types of cars what was important in their current purchase, how satisfied they are with their car and what changes they would make. So what did the buyers of small cars like the Toyota Yaris, Honda Fit and Chevrolet Aveo want, according to the survey? More acceleration, technology and cargo room. With their most recent purchase, buyers said they made a sacrifice for better fuel economy, but according to George Peterson, president of AutoPacific, “in the future they want something more — bigger, faster and with more bells and whistles.”
Managing Editor
Joe Bruzek
Managing Editor Joe Bruzek’s 22 years of automotive experience doesn’t count the lifelong obsession that started as a kid admiring his dad’s 1964 Chevrolet Corvette — and continues to this day. Joe’s been an automotive journalist with Cars.com for 16 years, writing shopper-focused car reviews, news and research content. As Managing Editor, one of his favorite areas of focus is helping shoppers understand electric cars and how to determine whether going electric is right for them. In his free time, Joe maintains a love-hate relationship with his 1998 Pontiac Firebird Trans Am that he wishes would fix itself.
LinkedIn: https://www.linkedin.com/in/joe-bruzek-2699b41b/