In a world of top-of-the-line luxury, it looks like Ford is reaching higher than just about anyone else in the half-ton marketplace. Although all the major truckmakers offer premium packages, only a select few are pushing the limits of taste and technology the way Ford is.
Whether your preferences run to urban luxury packages meant to satisfy more sophisticated palates (meaning a lot of chrome and black leather) or more western-themed, soft saddle-leather trims (like Ford's King Ranch, Ram's Longhorn or Toyota's 1794 Edition), all truck manufacturers are cashing in on customer-driven high-life pickups that carry, by no coincidence, some lofty profit margins.
The truth of the matter is that these top-shelf pickup trucks have some of the most advanced safety and luxury features of any vehicles sold. For a company like Ford, which seems to have a customer base that is comfortable with and willing to shell out large piles of cash for a pickup truck, pushing the outer limits seems like the responsible — and highly profitable — thing to do. We're told that average transaction price for the new all-aluminum 2015 Ford F-150 is several thousand dollars more than 2014's average price.
The latest Ford F-150 luxury model, which could possibly be the most luxurious vehicle with a pickup bed to date, is the 2016 F-150 Limited, which will include 22-inch aluminum wheels, raised satin-finished lettering on the hood and tailgate, 360-degree cameras, 10-way massaging seats, aluminum interior accents and the same premium polished wood inserts found in a Bentley Continental GT. Of course, there's much more.
Standard equipment on the 2016 F-150 Limited includes the 3.5-liter V-6 EcoBoost, the factory six-speed automatic transmission, two-wheel drive and a massive panoramic sunroof. Pricing will be announced later this summer, but you can expect a fully optioned Limited to flirt with $65,000. We'll have a full photo gallery as soon as we see the new top-of-the-line Limited out in the open.
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