Vehicle technologies can play a significant part in a shopper’s decision, but according to J.D. Power’s 2022 U.S. Tech Experience Index Study released Thursday, they can also lead to buyer’s remorse. While some brands and technologies posed few issues for new owners, others fell short in customer satisfaction. As the overall industry average score inched up from the 2021 study, hinting at progress made, the top-performing brands remained largely consistent.
Genesis and parent company Hyundai return as the highest-ranked premium and mass-market brands, while Mazda, Honda and Chrysler bring up the rear. In the previous two surveys, interior gesture controls were found to be the most problematic technologies, but 2022 has a new worst offender: fingerprint readers. An area of improvement concerns electric vehicles: EV-specific tech features were found to be in demand, yet they posed challenges for owners.