February's Fastest- and Slowest-Selling Cars


Was it that snide babysitter from the new Chevy Tahoe commercial that helped catapult the overhauled SUV to fastest-selling status or just pent up demand from loyal fans?

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We may never know, but the SUV sold on average in just seven days in February. Rebates of $1,500 might have also helped there. It’s high for an all-new car, and it’s the same discount that the previous model had at this time last year.

Winter weather could be another factor as once again SUVs made up a majority of the hottest cars on lots.

Nine out of the 17 fastest sellers in February were SUVs, and the average number of days it took to sell a new car moved to 46 days, up from 42 in January. This wicked winter might not be a huge factor, though, as February 2013’s average was close at 45 days.

On the slower side of the dial, it’s easy to point to factors that have nothing to do with incentives or weather. The bottom dwellers showcase nameplates that just didn’t ring with buyers as much as brands wanted them to, whether they’re cars we genuinely enjoy like the Volvo S60 and Fiat 500L to others like the just-redesigned Mitsubishi Outlander and all-new Kia Cadenza.

Below are the full lists of the fastest- and slowest-selling cars as well as our picks for slow-sellers that deserve a look from shoppers and might be ripe for deals.

February’s Movers

  • 2015 Chevrolet Tahoe: 7 days
  • 2014 Land Rover Range Rover: 8 days
  • 2014 Lexus CT200h: 8 days
  • 2014 Land Rover Range Rover Sport: 11 days
  • 2014 Mercedes-Benz S550: 11 days
  • 2014 Toyota Highlander: 11 days
  • 2014 Subaru Forester: 13 days
  • 2014 BMW X5: 14 days
  • 2014 Lexus GX 460: 14 days
  • 2014 Mercedes-Benz GL450: 14 days
  • 2014 Chevrolet Corvette Stingray convertible: 15 days
  • 2014 GMC Sierra Denali Crew Cab: 15 days
  • 2014 Honda Accord Hybrid: 15 days
  • 2014 Mercedes-Benz CLA250: 16 days
  • 2014 Chevrolet Corvette Stingray coupe: 17 days
  • 2014 Nissan Rogue: 17 days
  • 2014 Toyota Tacoma Crew Cab: 17 days

February’s Losers

  • 2014 Nissan GT-R: 220 days
  • 2014 Jaguar F-Type S convertible: 135 days
  • 2014 BMW M6 convertible: 120 days
  • 2014 Kia Sedona: 114 days
  • 2014 Kia Cadenza: 101 days
  • 2014 Mitsubishi Outlander: 100 days
  • 2014 Mitsubishi Lancer: 100 days
  • 2014 Fiat 500L: 99 days
  • 2014 Scion iQ: 97 days
  • 2014 Volvo S60: 94 days Picks

  • 2014 SRT Viper: 84 days
  • 2014 Volvo XC60: 81 days
  • 2014 Dodge Charger: 81 days
  • 2014 Nissan Altima: 80 days
  • 2014 BMW 328d: 79 days

About the Lists

The Fastest- and Slowest-Selling Cars list reports the average number of days it takes to sell models from the day they arrive on the lot until the final paperwork is signed by a buyer. This is not a days-of-inventory list like you may find on other websites. With lots mostly clear of 2013 models, we look exclusively at 2014 and 2014 models. We call the fastest-sellers Movers and the slowest ones Losers.

For Movers, we only list vehicles that pass a certain threshold of sales in order to weed out limited editions, ultra-high-performance cars and others that might skew the numbers or otherwise inaccurately portray popularity. To highlight all slow sellers, losers have no such threshold.

Our Picks highlight cars that take a significant time before they’re sold and might be overlooked by shoppers. Dealers could be more motivated to sell these cars. photo by Mike Hanley

Photo of David Thomas
Former managing editor David Thomas has a thing for wagons and owns a 2010 Subaru Outback and a 2005 Volkswagen Passat wagon. Email David Thomas

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