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How Good Are Toyotathon's Deals?

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After checking out multiple dealership regions, Toyotathon is a good opportunity overall if you’re looking for a 2011 model year vehicle or if you’re trying to lease.

The recently redesigned 2011 Highlander already has a $500 cash-back deal and an attractive lease rate of $319 per month. In fact, all of Toyota’s lease rates – the automaker has traditionally leaned harder on this option – are excellent.

All the lease deals ask for less than $2,000 due at signing, so you’d pay a lot less upfront compared with some competitors, especially for Toyota’s pickup, minivan and crossovers. In some regions, such as Southern California, there’s a “$0 Down Payment, $0 Security Deposit, $0 Due at Signing, $0 1st Month’s Payment” regional deal for folks who lease.

If you’re financing, most models offer 0% to 2.9% for 60 months.

With nearly 60% of Toyota’s inventory now 2011 model years, most remaining 2010s have lost their incentives. The outgoing 2010 Corolla gets $1,000 to $1,250 cash back on it; remember that the model was refreshed for the 2011 model year. The redesigned 2011 Avalon and Sienna both have $1,000 cash-back deals, too.

Most of the deals below expire Jan. 3.

Toyota: Cash-Back or APR Financing Deals  

  • 2010 Yaris: $500 cash back, or 0%-2.9% up to 60 months  
  • 2010 Corolla (excludes S): $1,250 or 0%-2.9% up to 60 months  
  • 2010 Corolla S: $1,000 0%-2.9% up to 60 months  
  • 2010 Prius: $1,000 or 0%-2.9% up to 60 months  
  • 2011 Camry (includes Camry Hybrid ): $1,250 or 0%-2.9% up to 60 months  
  • 2011 Avalon: $1,000 or 0%-2.9% up to 60 months  
  • 2011 Sienna (excludes XLE/Limited): $1,000 or 0%-2.9% up to 60 months  
  • 2011 Tacoma: $500 or 0%-2.9% up to 60 months  
  • 2011 Tundra (includes CrewMax): $2,000-$2,500 or 0%-2.9% up to 60 months  
  • 2011 Highlander (excludes Highlander Hybrid): $500 or 0%-2.9% up to 60 months 
  • 2011 RAV4: $500 or 0%-2.9% up to 60 months  
  • 2010 Venza: $750 or 0%-2.9% up to 60 months 

Lease Deals

  • 2011 Camry: $179-$189 for 36 months, $1,999 due at signing  
  • 2011 Corolla LE: $149-$169 for 36 months, $1,999 due at signing  
  • 2011 Tundra CrewMax: $479 for 36 months, $1,999 due at signing  
  • 2011 Tundra 4X4 Double Cab: $419 for 36 months, $1,999 due at signing 
  • 2011 Tacoma: $379 for 36 months, $1, 999 due at signing 
  • 2011 Sienna LE: $329 for 36 months, $1, 999 due at signing 
  • 2011 RAV4: $199 for 36 months, $1,999 due at signing 
  • 2010 Prius: $199-$209 for 36 months, $1,999 due at signing 
  • 2011 Highlander 4×2 four-cylinder: $319 for 36 months, $1,959 due at signing 

*These represent the best deals we could find nationally. Offers in your region may differ.

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