There is a condition that exists in American suburbs, coast to coast. It is an irrational aversion to that most practical of family vehicles, the minivan.
In the first quarter of 2014, car shoppers voting with their wallets have chosen three-row crossovers over the minivan nearly two to one. Compared with the same time period a decade ago, minivan sales have declined more than 50 percent. Fiat Chrysler Automobiles recently announced the Dodge Grand Caravan‘s days are numbered. The automaker plans to shed the Grand Caravan but keep its other minivan, the Chrysler Town & Country. It also plans to replace the Town & Country in mid-2016 with a new minivan as well as a hybrid version.
Read More #FamilyCarAdvice
If those numbers aren’t concrete enough, we have minivan-stigma sufferers on our own staff, including our Chief Mom (and mother of three) Kristin Varela.
Below, she and managing editor (and father of two) David Thomas try to get to the heart of this decline.