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Rhinelander Auto Group

(1,157 reviews)
Visit Rhinelander Auto Group
Sales hours: 8:00am to 5:00pm
Service hours: 8:00am to 2:00pm
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Sales Service
Monday 8:00am–7:00pm 7:00am–6:00pm
Tuesday 8:00am–7:00pm 7:00am–6:00pm
Wednesday 8:00am–7:00pm 7:00am–6:00pm
Thursday 8:00am–7:00pm 7:00am–6:00pm
Friday 8:00am–7:00pm 7:00am–6:00pm
Saturday 8:00am–5:00pm 8:00am–2:00pm
Sunday Closed Closed
2026 state dealer award
View 3 awards
2026 state dealer award 2026 state dealer award
2026 consumer dealer award

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New (715) 804-4110 (715) 804-4110
Used (715) 804-4209 (715) 804-4209
Service (715) 804-4160 (715) 804-4160

Inventory

See all 266 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since January 2011.
I'm Dan Towne owner of Rhinelander Auto Group. In my 15+ years in this business I've heard one thing over and over again from customers. "The most unpleasant part of buying a new vehicle is negotiating!" At Rhinelander Auto Group we want to relieve that unpleasantness and let you enjoy the purchase of your next vehicle. With that in mind we do things differently here.

Rhinelander Auto Group proudly serves Northern Wisconsin with a full line of General Motors vehicles from GMC, Chevrolet and Cadillac. From brand new Cadillacs to used pickups for the farm, we've got you covered!
To be so effective that we are able to be helpful to others

Service center

Phone number (715) 804-4160

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:00am–2:00pm
Sunday
Closed

Meet our employees

Reviews

(1,157 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Rhinelander Auto Group from DealerRater.

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The salesman and staff were up front and friendly during the whole transaction. Thank you.

The salesman and staff were up front and friendly during the whole transaction. Thank you.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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Salesman was professional and right to the point. No messing around. Just the way I like it. Thanks,love the truck.

Salesman was professional and right to the point. No messing around. Just the way I like it. Thanks,love the truck.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
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We have certainly enjoyed the dealership itself and they’re very friendly. Unfortunately, the follow-through when you schedule appointments to get work done that need parts were not followed through in our situation.

We have certainly enjoyed the dealership itself and they’re very friendly. Unfortunately, the follow-through when you schedule appointments to get work done that need parts were not followed through in our situation.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
4.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
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very professional and clean chevy dealership i have bought new and used and have been treated great

very professional and clean chevy dealership i have bought new and used and have been treated great

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
Worked with:
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We were greeted by Lance, he welcomed us by name and took care of our paperwork efficiently. We had questions about the operation of dashboard controls which he promptly took us out to our car and gave us a tutorial on the operation! We were impressed! Thank You Lance

We were greeted by Lance, he welcomed us by name and took care of our paperwork efficiently. We had questions about the operation of dashboard controls which he promptly took us out to our car and gave us a tutorial on the operation! We were impressed! Thank You Lance

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
Worked with:
0 people out of 0 found this review helpful.
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Always help me and answer all my questions awesome sales person and service 2 car I have perches there

Always help me and answer all my questions awesome sales person and service 2 car I have perches there

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
Worked with:
0 people out of 0 found this review helpful.
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Great service and excellent people in the service department. Our car was ready promptly and professionally. Highest recommendation.

Great service and excellent people in the service department. Our car was ready promptly and professionally. Highest recommendation.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
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Did an awesome job on my car, 51 year old car drives like new! Will recommend.

Did an awesome job on my car, 51 year old car drives like new! Will recommend.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Came in for service or repair
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Very good service leading up to and the day of the sale. I was even picked up by the salesperson, which was needed.

Very good service leading up to and the day of the sale. I was even picked up by the salesperson, which was needed.

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
5.0
  • Does recommend this dealer
  • Shopped for a new car
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Very slow and Expensive Took 1 hr and 20min after my scheduled appointment for them to do the diagnostics on the air conditioner. Then another hour to fix it. They said it would cost $300, and I was charged $500. Not going back

Very slow and Expensive Took 1 hr and 20min after my scheduled appointment for them to do the diagnostics on the air conditioner. Then another hour to fix it. They said it would cost $300, and I was charged $500. Not going back

Rating breakdown (out of 5):
Customer service
Buying process
Quality of repair
Overall facilities
Overall experience
1.0
  • Does not recommend this dealer
  • Came in for service or repair
  • Did make a purchase
Worked with:
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Dealer response

Deb, we regret to hear that you had this experience with us. We would like the opportunity to address your concerns. Please reach out to us directly at (715) 365-8100 when you have a chance. Thank you, and we look forward to hearing from you.

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