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Rhinelander Auto Group

(251 reviews)
Visit Rhinelander Auto Group
Sales hours: 8:00am to 8:00pm
Service hours: 7:00am to 6:00pm
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Sales Service
Monday 8:00am–8:00pm 7:00am–6:00pm
Tuesday 8:00am–8:00pm 7:00am–6:00pm
Wednesday 8:00am–8:00pm 7:00am–6:00pm
Thursday 8:00am–8:00pm 7:00am–6:00pm
Friday 8:00am–8:00pm 7:00am–6:00pm
Saturday 8:00am–5:00pm 8:00am–2:00pm
Sunday Closed Closed
New (715) 804-4110 (715) 804-4110
Used (715) 804-4209 (715) 804-4209
Service (715) 804-4160 (715) 804-4160

Inventory

See all 342 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since January 2011.
I'm Dan Towne owner of Rhinelander Auto Group. In my 15+ years in this business I've heard one thing over and over again from customers. "The most unpleasant part of buying a new vehicle is negotiating!" At Rhinelander Auto Group we want to relieve that unpleasantness and let you enjoy the purchase of your next vehicle. With that in mind we do things differently here.

Rhinelander Auto Group proudly serves Northern Wisconsin with a full line of General Motors vehicles from GMC, Chevrolet and Cadillac. From brand new Cadillacs to used pickups for the farm, we've got you covered!
To be so effective that we are able to be helpful to others

Service center

Phone number (715) 804-4160

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
8:00am–2:00pm
Sunday
Closed

Reviews

(251 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Rhinelander Auto Group from DealerRater.

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As always, courteous and prompt service.

As always, courteous and prompt service. Great communication during wait, and answered any questions in a professional manner.

As always, courteous and prompt service.

As always, courteous and prompt service. Great communication during wait, and answered any questions in a professional manner.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
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Better experience than expected.

Better experience than expected. Trading in a 2018 car that had mechanical issues. Gave us a fair price for the trade and worked to find a vehicle in our price range.

Better experience than expected.

Better experience than expected. Trading in a 2018 car that had mechanical issues. Gave us a fair price for the trade and worked to find a vehicle in our price range.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 4.0
  • Does recommend this dealer
  • Shopped for a new car
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The service department is excellent.

The service department is excellent. They are very helpful and respectful. Also very knowledgeable. I would recommend that service department for everyone.

The service department is excellent.

The service department is excellent. They are very helpful and respectful. Also very knowledgeable. I would recommend that service department for everyone.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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Just bought a late model used car here and they couldn’t

Just bought a late model used car here and they couldn’t have done things any better for me . From start to finish I felt comfortable and any questions I had were answered with ease. Lance was my sales guy and I’m glad he was. Very helpful throughout the whole experience. I do need to mention the whole team there were great at what they do . I’ve purchased many vehicles over the years and Rhinelander GM has been the best experience of all others.

Just bought a late model used car here and they couldn’t

Just bought a late model used car here and they couldn’t have done things any better for me . From start to finish I felt comfortable and any questions I had were answered with ease. Lance was my sales guy and I’m glad he was. Very helpful throughout the whole experience. I do need to mention the whole team there were great at what they do . I’ve purchased many vehicles over the years and Rhinelander GM has been the best experience of all others.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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I was very pleased with my recent purchase of my 2025

I was very pleased with my recent purchase of my 2025 Equinox. The process they made was easy! Nice and knowledgeable customer service. I’m all about buying local. Rhinelander GM has supported our community in many areas but especially with our Veterans organizations. We were very happy to support them by purchasing our vehicle here. Thank you Rhinelander GM!!!

I was very pleased with my recent purchase of my 2025

I was very pleased with my recent purchase of my 2025 Equinox. The process they made was easy! Nice and knowledgeable customer service. I’m all about buying local. Rhinelander GM has supported our community in many areas but especially with our Veterans organizations. We were very happy to support them by purchasing our vehicle here. Thank you Rhinelander GM!!!

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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Dealer response

Thank you for your review and recognizing our efforts of giving back to our community! We appreciate your loyalty :)

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Great service.

Great service. Easy in and out in no time! The advisor and tech were both great.

Great service.

Great service. Easy in and out in no time! The advisor and tech were both great.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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Dealer response

Thanks for the 5 stars, Emma!

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The team at Rhinelander GMC was extremely helpful with

The team at Rhinelander GMC was extremely helpful with the purchase of our 2025 Chevy Colorado. They found us the best deal possible. Big thank you to the team.

The team at Rhinelander GMC was extremely helpful with

The team at Rhinelander GMC was extremely helpful with the purchase of our 2025 Chevy Colorado. They found us the best deal possible. Big thank you to the team.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Fast, efficient, knowledgeable, friendly.

Fast, efficient, knowledgeable, friendly. Was very easy to get my car cared for. Highly recommend.

Fast, efficient, knowledgeable, friendly.

Fast, efficient, knowledgeable, friendly. Was very easy to get my car cared for. Highly recommend.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
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Great service.

Great service. I needed a very quick appointment and they were able to perfectly accommodate me.

Great service.

Great service. I needed a very quick appointment and they were able to perfectly accommodate me.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

Thanks for the 5 star review!

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I found the service to be timely, thorough and friendly!

I found the service to be timely, thorough and friendly! The staff are friendly and accommodating.

I found the service to be timely, thorough and friendly!

I found the service to be timely, thorough and friendly! The staff are friendly and accommodating.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase
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Dealer response

Thanks for the 5 star review, Brenda!

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See all 251 reviews