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Serra Toyota

(3,789 reviews)
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Sales hours:
Service hours:
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Sales Service
Monday 8:00am–8:00pm 7:00am–6:00pm
Tuesday 8:00am–8:00pm 7:00am–6:00pm
Wednesday 8:00am–8:00pm 7:00am–6:00pm
Thursday 8:00am–8:00pm 7:00am–6:00pm
Friday 8:00am–8:00pm 7:00am–6:00pm
Saturday 8:00am–8:00pm 7:00am–3:00pm
Sunday Closed Closed
2024 state dealer award
View 17 awards
2024 state dealer award 2023 state dealer award 2022 state dealer award 2020 state dealer award 2019 state dealer award 2018 state dealer award 2017 state dealer award 2016 state dealer award
2024 consumer dealer award 2023 consumer dealer award 2022 consumer dealer award 2020 consumer dealer award 2019 consumer dealer award 2018 consumer dealer award 2017 consumer dealer award 2016 consumer dealer award 2015 consumer dealer award

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New (205) 727-9172 (205) 727-9172
Used (205) 304-0114 (205) 304-0114
Service (205) 352-4508 (205) 352-4508

Inventory

See all 436 vehicles from this dealership.

Incentives

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About our dealership

This seller has been on Cars.com since February 2008.
Where you buy your new Toyota is just as important as the purchase itself. Visit Serra Toyota to see why our customers choose us each month for their new or pre-owned vehicle needs. Serra Toyota has been a proud winner of the Toyota President's Award for the past several years for its continuous focus on delivering exceptional customer service.

Check out our Lifetime Warranty Platinum Package Serra's Trade Express Price Match Guarantee & much more!

When the time is right we hope you will choose Serra Toyota!
Serra Toyota in Birmingham AL - Home of the Lifetime Powertrain Warranty

Service center

Phone number (205) 352-4508

Service hours

Monday
7:00am–6:00pm
Tuesday
7:00am–6:00pm
Wednesday
7:00am–6:00pm
Thursday
7:00am–6:00pm
Friday
7:00am–6:00pm
Saturday
7:00am–3:00pm
Sunday
Closed

Meet our employees

Reviews

(3,789 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews. Includes reviews of Serra Toyota from DealerRater.

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Nice dealership with a good selection.

Nice dealership with a good selection. The salesman Vishal, is very knowledgeable and patient. He will take time with you and explain everything very well. I will recommend others to see him. Thanks again.

Nice dealership with a good selection.

Nice dealership with a good selection. The salesman Vishal, is very knowledgeable and patient. He will take time with you and explain everything very well. I will recommend others to see him. Thanks again.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
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Vishal did excellent he do what I asked exactly and

Vishal did excellent he do what I asked exactly and helped in every step always recommend

Vishal did excellent he do what I asked exactly and

Vishal did excellent he do what I asked exactly and helped in every step always recommend

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
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I’ve been working with Shawn to find my next car.

I’ve been working with Shawn to find my next car. He’s been good to work with as I’m still searching and he hasn’t given up on me. Very nice and easy to work with.

I’ve been working with Shawn to find my next car.

I’ve been working with Shawn to find my next car. He’s been good to work with as I’m still searching and he hasn’t given up on me. Very nice and easy to work with.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 4.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did not make a purchase
Worked with:
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Dealer response

Thank you for sharing your experience with us. Our team at Serra Toyota is glad to assist you in finding the right car. We appreciate your patience during the search.

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The buying process was straightforward and very fair.

The buying process was straightforward and very fair. Our salesman was very easy to work with.

The buying process was straightforward and very fair.

The buying process was straightforward and very fair. Our salesman was very easy to work with.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
Worked with:
0 people out of 0 found this review helpful.
Dealer response

Thank you for recognizing our team's efforts. We're glad the buying process was straightforward and fair at Serra Toyota. We appreciate your feedback.

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Bought a new car from this dealer recently and I had a

Bought a new car from this dealer recently and I had a great experience. I knew what I was looking for so they were able to get it ready for test drive and let me know that there was a difference in the car itself and the listing. After a few trips we negotiated on a suitable price and great finance rate. Please give them a look! Also shout out to Vishal for the great customer service, not too pushy and was understanding during the negotiations.

Bought a new car from this dealer recently and I had a

Bought a new car from this dealer recently and I had a great experience. I knew what I was looking for so they were able to get it ready for test drive and let me know that there was a difference in the car itself and the listing. After a few trips we negotiated on a suitable price and great finance rate. Please give them a look! Also shout out to Vishal for the great customer service, not too pushy and was understanding during the negotiations.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

We appreciate your detailed feedback and are glad our team could assist with your car purchase and financing. Thank you for considering Serra Toyota. Your support means a lot to us.

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Great experience with Max Visser.

Great experience with Max Visser. He was very thorough with my questions and addressed all of my concerns without making me feel uncomfortable.

Great experience with Max Visser.

Great experience with Max Visser. He was very thorough with my questions and addressed all of my concerns without making me feel uncomfortable.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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We joined our son to purchase a new Rav4 and Adam was a

We joined our son to purchase a new Rav4 and Adam was a wonderful salesman. Excellent customer service .

We joined our son to purchase a new Rav4 and Adam was a

We joined our son to purchase a new Rav4 and Adam was a wonderful salesman. Excellent customer service .

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
0 people out of 0 found this review helpful.
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Serra Toyota is so lucky to have this gentleman as a

Serra Toyota is so lucky to have this gentleman as a salesman. He is so nice and helpful. I will look for him the next time I trade and will recommend him to others.

Serra Toyota is so lucky to have this gentleman as a

Serra Toyota is so lucky to have this gentleman as a salesman. He is so nice and helpful. I will look for him the next time I trade and will recommend him to others.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
0 people out of 0 found this review helpful.
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I take my Toyota Tundra for service here and it has been

I take my Toyota Tundra for service here and it has been Awesome! Professional service from a great staff of team-mates that ate willing to go over and above.

I take my Toyota Tundra for service here and it has been

I take my Toyota Tundra for service here and it has been Awesome! Professional service from a great staff of team-mates that ate willing to go over and above.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Came in for service or repair
0 people out of 0 found this review helpful.
Dealer response

We appreciate you choosing Serra Toyota for your Tundra service. Our team aims to provide professional care every time. Thank you for sharing your experience.

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Vishal is outstanding to work with and outstanding in

Vishal is outstanding to work with and outstanding in communication and lov3d serra toyota always

Vishal is outstanding to work with and outstanding in

Vishal is outstanding to work with and outstanding in communication and lov3d serra toyota always

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase
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Dealer response

We appreciate your kind words about our team and your experience with Serra Toyota. Thank you for sharing your feedback.

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