Johnson Motor Sales

(143 reviews)
Sales hours: 8:00am to 6:00pm
Service hours: 8:00am to 5:00pm
View all hours
Sales Service
Monday 8:00am–7:00pm 8:00am–5:00pm
Tuesday 8:00am–7:00pm 8:00am–5:00pm
Wednesday 8:00am–7:00pm 8:00am–5:00pm
Thursday 8:00am–7:00pm 8:00am–5:00pm
Friday 8:00am–6:00pm 8:00am–5:00pm
Saturday 8:00am–5:00pm 8:00am–12:00pm
Sunday Closed Closed
(715) 246-2561 (715) 246-2561


About our dealership

This seller has been on since June 2014.
We believe every customer expects to be treated fairly and honestly. We have been exceeding customer expectations since 1925.

Johnson Motors has 3 locations conveniently located a short drive from the Twin Cities of Minneapolis and St. Paul Minnesota. New Richmond-WI___Menonomie-WI___St. Croix Falls-WI.

Give us a call or email us and experience the small town atmosphere and big city connections!
The products may be similar but it is the dealership that makes the difference.

Service center

Phone number (715) 246-2561

Service hours



(143 reviews)

A dealership’s rating is calculated by averaging its lifetime reviews. Includes reviews from DealerRater


Buying a car

The sales staff if awesome; they always look out for my best interest! Love the entire staff at Johnson Motors!

Dealer response

Lisa thank you for your kind review; we are happy to pass along your comments to the team! We hope to be service once again in the future! Have a great rest of your day! The Johnson Motors Team


Another great experience!

I had a recall notice. The service guys were so nice! They completed the recall work in about 30 minutes. It was painless. I was really impressed with their recall of which customer was which. There were a bunch of us sitting in the waiting area...every time someone from service would come to talk to someone, they went right to that person without calling a name out first. They remembered who is who! This is truly personalized service. Best dealership ever.



Best car buying experience in a long time. Got the best deal for my trade in. The salesman was very helpful. The overall process needs to be streamlined

Dealer response

Our entire team works hard to work with your budget and get you the best deal. We're always here with the same great service whenever you need service or another vehicle!


Great Customer Service!

Recently purchased a new vehicle from Johnson Motors and had a great shopping experience! Very friendly and helpful employees! They called me on the way there and went through the pre approval information over the phone. They had the car I was interested in washed and waiting for me for a test drive when I got there. They also stayed late to ensure all my questions were answered and the vehicle walk-through was complete.

Dealer response

Jeffz, Thank you so much for taking the time to write a review! We will share this will our team. Congratulations on your vehicle purchase. Please note, we are here for you after the sale. That means, if you have any questions, just give us a call, text, email, or feel free to swing in. We are always here for you. Thank you again, Katie, Customer Care Director


i try to buy a corvettes told the dealer i have tr

i try to buy a car from them and i told the sales manager ,i have a trade 2009 chevy corvette with 10000 miles and he told me he do not want my trade, crazy .can not trade corvette for corvette, never heard that,maybe start buying ford

Dealer response

Good Morning Paul, I am sorry to hear how you felt about your experience. Please know, it is not uncommon for dealerships to pass on unique vehicles. Your Corvette is probably in great condition, given the season, it just wouldn't be a fit to resell right now. We hope to see you in the Spring though! If you want to discuss more about where we would suggest you feature your vehicle for sale online, please give me a call. Best Regards, Katie, Customer Care Director 715-246-2261 x2243


Listed price was misleading

Found a new Traverse online at Johnson Motors for what seemed like a really good price. Went to the dealership on 9-25-17 , test drove it, and started the process of evaluating my trade in. Couldn't come to a deal that evening, but next day the salesperson called with some "good news", that they were able to do the deal for what I had wanted. I was pretty happy about that until being told that the listed price of the Traverse. (The price listed in the window, and also on the Dealer's website, and other websites) was AFTER a financing incentive that required the buyer to borrow 15k dollars for a minimum of 6 months. I didn't need or want to borrow 15k dollars (and if I did need to borrow 15k dollars, I would've borrowed from my credit union). Nowhere in the ads on their own website or other shopping websites did it say that buyer had to finance through the dealer to get that price. The other Chevy dealers' websites say things like "Conditional Offer.... 1000 dollars of if you finance through the dealer", or they say "As low as $------- if you finance through the dealer".. But not Johnson Motors, they don't mention that you HAVE to finance in order to get the price that they boldly advertise in order to get you in the door. It should be stated clearly, just like the other dealerships do. It's quite disappointing that a family dealership conducts business like that, but I suppose that's what you can expect from car sales people.

Dealer response

Hello Jim, we appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. Today in our Sales Meeting, we discussed this and updated our processes to asure this does not happen again. Thank you again for your feedback. If you would like to discuss more, please give me a call at 715-246-2261. Best Regards, Katie Wagner, Customer Care Mgr.


Failed to respond

Asked for info on service to vehicle and salesman failed to respond. Sent a second email and again no response. After received email on price drop on vehicle, sent third email to salesman and did get a response but followup has not occurred.

Dealer response

We regret to hear that you had this experience with us. I would like to personally assist and get your questions answered. Chances are, we could even bring the vehicle to you to save you time. Please give me a call at 715-246-7838 or send me an email to I will be in the office until 5pm this evening and back in on Monday at 7am. Thank you, Katie Wagner, Internet Sales Manager



they raised the price after doing repairs but had not changed prices on their own web site or cars,com . I contacted them with questions on truck and then called them talked about it had them set it aside as I had to drive over 2hours to get their. loved the truck went to make deal that's when I found out it was $1905 dollars more than listed . they changed price on web sites but take 24hrs. to show up. ok. maybe they should have told me that before I drove 2 hours. here's the best part after apologizing they ask if I was ok paying the higher price and when I said "no" sales man said oh well sorry got up and walked to the door.

Dealer response

Hello Dave, I want to personally apologize for not restating the updated sale price after the hail damage was repaired. As mentioned over the phone, the correct sale price does show in the electronic brochure in the email correspondence. I have talked with our website providers and sites such as and they cannot update our inventory prices more frequent than 24 hours. I do apologize for the confusion and I am here to help when questions/needs arise. Thank you, Katie Wagner, Internet Sales Manager, 715-246-2261 x2269


Shame on you, and me too.

My wife and I are adding a third child to our family and needed a larger vehicle. We brought our existing SUV to trade in for a minivan. The figure they came back with was very low leaving us upside down on our existing loan by 12.5%. They assured us this was the "right price" for our vehicle and would not budge one cent. I should have picked up and walked out at this point refusing to let them lowball me, but we were already at the dealership for 2 hours and, noting the difficulty of the car search/buying process, I decided to complete the trade and buy the van. Shame on me. I now see they have listed the SUV we traded in at a price that will yield them a profit of 45% over what they gave us. The vehicle did have a broken mirror which was replaced but had no other issues and was in great shape. Assuming it cost them $1,000 to get it lot-ready (which is very generous), this would still yield a profit of 33.33%. They left me upside down by 12.5% to turn around and price the vehicle for a hefty profit after assuring us forward and back they were giving us "the right price". Right for who? So, shame on me for my naivety and unwillingness to line up child care to spend another miserable evening in an auto dealership, and shame on you, Johnson Motors, for being perfectly willing and able to take advantage of a regular person with a family to support. I most assuredly will not be returning for future business and can only hope this will keep at least one other person from being taken advantage of as we were.

Dealer response

Good Morning, I would like to personally discuss this situation with you in person or over the phone. Please give me a call at your earliest convenience. Thank you, Katie Wagner, Customer Care Manager 715-246-7838


Great Sales Service

We have been looking for a vehicle for my family and our salesman John found us the perfect vehicle. We really didn't know what we wanted for our family, John showed us different vehicles and let us make the decision. No high pressure sales, no smoke and mirrors. I would recommend John at Johnson Motors for all your needs. Thanks Greg

Dealer response

Thank you Greg for review and for noticing Johnson Motor Sales was non-pressure and for recommending us as well. When questions, concerns, or needs arise, please do not hesitate to reach out to us. Best Regards, Katie Wagner, Customer Care Mgr. 715-246-2261

Read all 143 reviews