Sterling Auto Sales

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Not rated Dealerships need five reviews in the past 24 months before we can display a rating.
(43 reviews)
Visit Sterling Auto Sales
Sales hours: 8:00am to 6:00pm
View all hours
Sales
Monday 8:00am–6:00pm
Tuesday 8:00am–6:00pm
Wednesday 8:00am–6:00pm
Thursday 8:00am–6:00pm
Friday 8:00am–6:00pm
Saturday 9:00am–6:00pm
Sunday Closed
(970) 427-5411 (970) 427-5411

Inventory

See all 125 vehicles from this dealership.

About our dealership

This seller has been on Cars.com since July 2007.
Our clients have high expectations for their vehicles and equally high expectations about the dealership professionals who serve them. Sterling Auto Sales is widely recognized to be among the best in quality reliability value and customer satisfaction in both sales and service.
"The Sign of the Finest!"

Reviews

Not rated Dealerships need five reviews in the past 24 months before we can display a rating.
(43 reviews)

A dealership's rating is based on all of their reviews, with more weight given to recent reviews.

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5.0

This is an excellent dealership, pretty laid back

This is an excellent dealership, pretty laid back environment which makes it great in purchasing a vehicle. Adam was my main guy and he did everything to get me the best rate on my purchase. He's a great guy to work with and very personable. He gave me a great value for my car that I traded in when compared to other car companies who pretty much low balled it. Another great guy is Matt, the guy behind the desk. He explained every paperwork in detail and made it easy for me to submit stuff for the loan company. Overall excellent buying experience from a small local family owned dealership. And I will always look at their inventory the next time I'm in the market for another car in the future.

5.0

This is an excellent dealership, pretty laid back

This is an excellent dealership, pretty laid back environment which makes it great in purchasing a vehicle. Adam was my main guy and he did everything to get me the best rate on my purchase. He's a great guy to work with and very personable. He gave me a great value for my car that I traded in when compared to other car companies who pretty much low balled it. Another great guy is Matt, the guy behind the desk. He explained every paperwork in detail and made it easy for me to submit stuff for the loan company. Overall excellent buying experience from a small local family owned dealership. And I will always look at their inventory the next time I'm in the market for another car in the future.

Rating breakdown (out of 5):
  • Customer service
  • Buying process
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
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5.0

Great experience, good people

I was in the market for truck and messaged Ryan after finding a great deal off the Sterling Auto website. This was one of the easiest, stress free, no pressure experiences I’ve ever had purchasing a vehicle. I was in and out the door in under 2 hours. Highly recommend. Everyone I met with was kind and straight to the point. I highly recommend and would happily do business with them again.

5.0

Great experience, good people

I was in the market for truck and messaged Ryan after finding a great deal off the Sterling Auto website. This was one of the easiest, stress free, no pressure experiences I’ve ever had purchasing a vehicle. I was in and out the door in under 2 hours. Highly recommend. Everyone I met with was kind and straight to the point. I highly recommend and would happily do business with them again.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Great Service! Quality Vehicle!

I spoke with Adam at the Sterling Auto Sales Franktown dealership looking for a specific vehicle at 4pm. He had it delivered to them the next day as I traveled from out of town. The vehicle was ready and warmed up for me to test drive when I arrived. No high pressure sales, the vehicle was clean, loaded with extras, and drove perfect. All my questions were answered and the sale was fast and smooth. I am very happy with my purchase. I would highly recommend this dealership.

5.0

Great Service! Quality Vehicle!

I spoke with Adam at the Sterling Auto Sales Franktown dealership looking for a specific vehicle at 4pm. He had it delivered to them the next day as I traveled from out of town. The vehicle was ready and warmed up for me to test drive when I arrived. No high pressure sales, the vehicle was clean, loaded with extras, and drove perfect. All my questions were answered and the sale was fast and smooth. I am very happy with my purchase. I would highly recommend this dealership.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Best car buying experience I have ever had.

Great experience from start to finish!! Would certainly recommend this dealership to anyone looking to purchase their next vehicle. No pressure and very professional in every way.

5.0

Best car buying experience I have ever had.

Great experience from start to finish!! Would certainly recommend this dealership to anyone looking to purchase their next vehicle. No pressure and very professional in every way.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities 5.0
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

customer

Very helpful and friendly people work at this store. A pickup was brought in from another store for me to view. It was exactly as advertised and I was pleased with the trade. The finance manager worked for me in order to get to the payment I needed. Everything was presented to me in a low key and friendly manner which fits with what atmosphere I was hoping for. And my little dog who goes everywhere with me was given the run of the place and he welcomed the attention given by all who work there.

5.0

customer

Very helpful and friendly people work at this store. A pickup was brought in from another store for me to view. It was exactly as advertised and I was pleased with the trade. The finance manager worked for me in order to get to the payment I needed. Everything was presented to me in a low key and friendly manner which fits with what atmosphere I was hoping for. And my little dog who goes everywhere with me was given the run of the place and he welcomed the attention given by all who work there.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Ram 2500

The guys at Sterling were amazing to work with. No pressure sales and an overall pleasant experience. I traveled over 100 miles to get a truck from Sterling and I'd do it again. Thanks

5.0

Ram 2500

The guys at Sterling were amazing to work with. No pressure sales and an overall pleasant experience. I traveled over 100 miles to get a truck from Sterling and I'd do it again. Thanks

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Overall great

Went looking for a replacement vehicle due to the 2018 hail storm and found what the wife wanted. A perfect Jeep, loaded like we just lost. Came in with our own financing and they didn't bat an eye. Got the vehicle and warranty for market value and have loved it ever since. Have had no issues and only performed regular maintenance and a tune up because it went over 100k miles after we purchased it.

5.0

Overall great

Went looking for a replacement vehicle due to the 2018 hail storm and found what the wife wanted. A perfect Jeep, loaded like we just lost. Came in with our own financing and they didn't bat an eye. Got the vehicle and warranty for market value and have loved it ever since. Have had no issues and only performed regular maintenance and a tune up because it went over 100k miles after we purchased it.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

I wouldn't go anywhere else!

What else can I say?! Amazing process, dealer, and family. Something about a family owned/ran business that just lets you know they care. The finance process was quick and seamless. I was in and out on the matter of an hour. The warranty is gold and signing paperwork was very easy. They even help me drive one of the vehicles since I drove myself there and had no way to get the car where it needed to go! Thanks Sterling!!!

5.0

I wouldn't go anywhere else!

What else can I say?! Amazing process, dealer, and family. Something about a family owned/ran business that just lets you know they care. The finance process was quick and seamless. I was in and out on the matter of an hour. The warranty is gold and signing paperwork was very easy. They even help me drive one of the vehicles since I drove myself there and had no way to get the car where it needed to go! Thanks Sterling!!!

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Great Experience

I called on a vehicle I saw online and we set up a time to test drive - then my schedule changed and I called last minute and asked to see it in an hour. The vehicle was pulled up and ready for us before we got there. Ryan was super friendly and ready to answer any questions. We didn't feel pushed or rushed, there was no hovering like other dealerships tend to do. We ended up buying the vehicle. They have a great play area for kids too while the adults do the paperwork and the financing was nice and easy. We did have a problem with the vehicle on the drive home - so we called them and they said bring it back and they will take care of it -without giving us any argument or hassle! Overall - they are awesome to do business with. Very friendly and respectful - It was the least stressful car shopping we've ever experienced.

5.0

Great Experience

I called on a vehicle I saw online and we set up a time to test drive - then my schedule changed and I called last minute and asked to see it in an hour. The vehicle was pulled up and ready for us before we got there. Ryan was super friendly and ready to answer any questions. We didn't feel pushed or rushed, there was no hovering like other dealerships tend to do. We ended up buying the vehicle. They have a great play area for kids too while the adults do the paperwork and the financing was nice and easy. We did have a problem with the vehicle on the drive home - so we called them and they said bring it back and they will take care of it -without giving us any argument or hassle! Overall - they are awesome to do business with. Very friendly and respectful - It was the least stressful car shopping we've ever experienced.

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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5.0

Awesome diesel trucks

Great selection of quality trucks. The financing process was fast and easy. We will definitely be back to buy our next vehicle. Thanks again Ryan

5.0

Awesome diesel trucks

Great selection of quality trucks. The financing process was fast and easy. We will definitely be back to buy our next vehicle. Thanks again Ryan

Rating breakdown (out of 5):
  • Customer service 5.0
  • Buying process 5.0
  • Quality of repair 5.0
  • Overall facilities
  • Overall experience 5.0
  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase
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See all 43 reviews