New 888-290-6839 Dealer Website
Used 888-356-1239 Email Dealer
Service 888-220-8030

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Sales 9:00 AM - 8:00 PM
Service 8:00 AM - 5:30 PM
Mon 9:00 AM - 8:00 PM
Tue 9:00 AM - 6:00 PM
Wed 9:00 AM - 8:00 PM
Thu 9:00 AM - 8:00 PM
Fri 9:00 AM - 6:00 PM
Sat 9:00 AM - 4:00 PM
Sun Closed
Mon 8:00 AM - 5:30 PM
Tue 8:00 AM - 5:30 PM
Wed 8:00 AM - 5:30 PM
Thu 8:30 AM - 5:30 PM
Fri 8:00 AM - 5:00 PM
Sat 8:00 AM - 1:00 PM
Sun Closed
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Reviews

4.5
Average based on 24 reviews
  • 1200 miles for a used truck!!!!

    I wanted to replace my last truck with the same make, model and year, but due to the rarety of the color, was very difficult to find one. I dealt ...

    Dealer Response

    Thank you again for your time and purchase at Rapids Ford. I am glad that you are happy. It is my pleasure to help all my potential customers fi...


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    I wanted to replace my last truck with the same make, model and year, but due to the rarety of the color, was very difficult to find one. I dealt with Caroline Decker at Rapids city over the phone, she went over and above to make sure we were all set on the vehicle before I flew out to see it and buy it hopefully. I flew from massachusettes to Wisconsin, and Caroline was there to pick me up at the airport and take me to the dealership, not many people would do that for a complete stranger. Well needless to say, I bouth the truck, was very happy with the transaction and super happy with all the staff at Rapids Ford. A couple Little glitches after the sale, but Caroline again came thru and her and Rob,the Manager, made sure I was taken care of.

    Shopped for a used car
    Does recommend this dealer
    Did make a purchase
    0 people out of 0 found this review helpful. Did you?
    Dealer Response

    Thank you again for your time and purchase at Rapids Ford. I am glad that you are happy. It is my pleasure to help all my potential customers find the vehicle of there dreams + help with transportation to our building. Enjoy your new vehicle and if you need anything let me know. Sincerely Caroline Decker


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  • Take your business elsewhere

    The sales consultant lacked knowledge about the vehicles we were interested in, the General sales manager was arrogant, rude, and attempted to ame...

    Dealer Response

    Dear Michael, There appears to have been some confusion on what happened on Saturday. A price was quoted for a vehicle and it was explained that...


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    The sales consultant lacked knowledge about the vehicles we were interested in, the General sales manager was arrogant, rude, and attempted to amend the sales contract when we arrived to pick up the vehicle. There are much better places in the area to purchase a vehicle. Look elsewhere.

    Shopped for a used car
    Does not recommend this dealer
    Did not make a purchase
    0 people out of 0 found this review helpful. Did you?
    Dealer Response

    Dear Michael, There appears to have been some confusion on what happened on Saturday. A price was quoted for a vehicle and it was explained that there would also be taxes and fees that would need to be calculated and paid in addition to the agreed price of the vehicle. Unless for some reason you are exempt from paying sales tax, there is no way to NOT be required to pay government taxes, DMV fees, etc. We do not have the power to waive taxes and fees. I apologize that we did not meet your expectations on this transaction, it sounds like there was a breakdown in communication somewhere along the way and for that we are truly sorry.


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  • Thanks Nate

    I have purchased all of my vehicle new and used from Rapids Ford for the last 20 years! We love Nate he's always traded us right!


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    I have purchased all of my vehicle new and used from Rapids Ford for the last 20 years! We love Nate he's always traded us right!

    Shopped for a new car
    Does recommend this dealer
    Did make a purchase
    0 people out of 0 found this review helpful. Did you?

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Service & Repair

About Our Dealership

Dealer on Cars.com since August 2008

UNDER NEW MANAGEMENT!!! Welcome, and thank you for visiting our dealership website. We offer online search for New and Pre-Owned Inventory. You can preview pictures, view options and details, request a quote on a vehicle that you desire or arrange for financing. Need to schedule a Service Appt. Not a problem click on the Service Tab and a Service Provider will contact you by phone or email. All this from the comfort of your own home. We are committed to serving our friends and customers and look forward to hearing from you! Please call Sales 715-422-0050 TODAY.

"Experience the Rapids Ford Difference!"