Video: 2025 Ford Bronco Up Close: Same Capability, Now More Affordable
By Cars.com Editors
November 7, 2024
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About the video
Cars.com Detroit Bureau Chief Aaron Bragman got a firsthand look at the new ‘25 Bronco at Ford’s Michigan Proving Grounds. Watch our video to find out what he thought.
Transcript
Since the Ford Bronco was introduced for the 2021 model year, it has been steadily eating away at both the sales and popularity of its main rival, the Jeep Wrangler.
Well, for the 2025 model year, Ford's made a couple of changes to the popular Bronco. A couple of trim levels are gone, but there's some new stuff to report as well, like the return of the base model. Now, what else has Ford changed for the '25 Bronco? Let me walk you through it. The first thing to know about the '25 Bronco is that there's not going to be as many trims as last year. Gone are several models including the Everglades, Wild Track, Heritage Limited Edition, and Black Diamond. But arriving for the '25 model year is the return of the base model Bronco, slotting in below the Big Bend trim. The base model gets you this steel wheel two door runabout with a manual transmission, turbo four cylinder, and a surprising amount of standard equipment. There's also the new strap edition trim, a pricey model that includes a lot of serious off-road gear and a slick color combination too. Other trim news includes the elimination of the Black Diamond trim level. That name now becomes a trim package that you can add to the Big Bend Trim for about $4,500. The Black Diamond package brings things like advanced full-time four-wheel drive, auxiliary switches in the overhead console with pre-run wiring for additional things like lights or winches, LED fog lamps, steel underbody bash plates, rock rails, rubberized, washout capable flooring, and 17-inch gloss wheels. And if you're looking for some retro color, the new Freewheeling package can also be added to the Big Bend Trim, bringing with it some stripes. Lots of stripes. And as before, the Sasquatch Ultimate Off-Road package with all the serious rock and mud crawling gear can be added to any of the Bronco trims except the Heritage, which already has it, and the Raptor of course. We should also note that Ford has changed up which trim levels can even be had as a two door. For 2025, that includes the base Badlands and strap edition trims only. The Big Bend, Heritage Edition, Outer Banks, and Raptor trims are four door only. So what else has changed for 2025? Well, not much on the visual side of things. There are no big styling updates, but there is a new black appearance package that you can have on the Big Bend, Outer Banks, and Badlands trims. Now that adds black plastic mirror caps, fender flares, door handles, and grill, as well as a special black graphics package and a black painted hard top. You can also specify a new matte clear film protection package that's applied at the factory, but we didn't get to see one of those. Supposedly it's great for protecting your Bronco's paint against Forest Trail pinstripes, according to Ford. Slightly bigger changes happen inside where a new 12 inch digital gauge cluster is now standard across the range. Ford took the screen that was only in the Bronco Raptor and put it in every Bronco, including the new base model, replacing the old mixed media style gauges with one that's bigger, brighter, and more configurable. Ford says that the other changes for '25 reflect them listening to their customer's desire for more comfort and include things like air vents for backseat passengers, and four door models, more interior lighting, and more sound insulation as well. And a new 12 Speaker Bang Olufsen premium audio system featuring a subwoofer and more powerful amplifier replaces the old 10 speaker system from last year. But what's all this done to the price? Well, Ford says that the new '25 Bronco has an eye on affordability, and that's true. Even with the new standard equipment, the reappearing base model trim comes in at $39,890, and all prices we're talking about include the delivery fee. So that lets you get into a new Bronco for less than 40 grand. Add the Sasquatch package to the base Bronco, and you have a massively capable off-road machine for just a tick under 49 grand. The Big Bend went up just $740 for '25, and the Heritage Edition climbed $920. But the Outer banks, Badlands, and Raptor prices remain unchanged from 2024. Ford even held the line on the delivery fee. It's $1,895 for both 2024 and 2025. The 2025 Bronco is available for ordering on Ford's website right now, and deliveries are going to start early in 2025. If you'd like to learn more about the new 2025 Ford Bronco, make sure you go look everything up at cars.com/news.
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