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2025 Ford F-150 Lobo: Sport Trucks Are Back, and We Ain’t Mad

ford f 150 lobo 2025 02 exterior front angle 1 jpg 2025 Ford F-150 Lobo | Cars.com photo by Alex Gasparetto

Ford has introduced a new trim level for the 2025 F-150, the second model in the pickup truck lineup to wear this name and one that hopefully means the rebirth of a segment that died out 20 years ago: sport trucks. This is the new 2025 Ford F-150 Lobo, and it joins the 2025 Maverick Lobo in showrooms as the automaker tries to rekindle interest in trucks that are quick, capable, fun and aren’t aimed at going anywhere off pavement.

Related: 2025 Ford Maverick Lobo: The Return of the Street Truck

What Is a Ford F-150 Lobo?

Like the Maverick Lobo, the F-150 Lobo is a street truck — there’s no off-road pretense here. It’s meant to be a platform for customizers and street high-performance enthusiasts to use to make an even more potent, more entertaining pickup.

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The biggest changes are visual: Ford lowered the rear suspension by 2 inches and added a custom 10-piece ground-effects package to give the F-150 Lobo a unique look. A unique upper grille with a light bar has been fitted, as has a wide gloss-black mesh lower grille. The front end is meant to give some Lobo family resemblance to the smaller Maverick Lobo, with the design of the headlights in particular. Also included are black-accented features, including the hood vents, exhaust, badging and Lobo-specific 22-inch gloss-black wheels. A unique cowl hood and updated taillights are standard, and the F-150 Lobo will be offered in a choice of five colors: Agate Black Metallic, Atlas Blue Metallic, Carbonized Gray, Oxford White and Rapid Red Metallic Tinted Clearcoat.

Minimal Mechanical Changes

Under the hood, the F-150 Lobo will come with a standard 5.0-liter Coyote V-8 engine making 400 horsepower and 410 pounds-feet of torque, mated to a 10-speed automatic transmission. An upgraded two-speed four-wheel-drive system and a dual exhaust are also standard, but these and the suspension drop are the only mechanical changes for the Lobo.

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While the Maverick Lobo comes as a separate trim level, the F-150 Lobo will be an option package on the lower-level F-150 STX SuperCrew trim with the 5.5-foot bed. Also unlike the Maverick Lobo, the F-150 Lobo doesn’t get a unique interior or even any special seat embroidery. It’s just a stock black STX cloth interior in there, which feels rather boring. But like the performance-upgrade potential, Ford insists that this is a starting point for enthusiasts to modify their trucks to suit their needs.

Why Are They Building It?

I’m afraid we can’t avoid a history lesson when discussing the new 2025 F-150 Lobo. This new pickup from Ford owes its existence to a now-defunct category of rigs that used to be quite popular: sport trucks. Back in the 1980s and 1990s, off-roading in your pickup wasn’t as much of a recreational activity as it was a work necessity. If your pickup was an off-roader, that’s because you needed it to be, not because you wanted it to look like one. Higher-end trucks were on-road performance models: the Chevrolet Silverado 454SS, Ford’s own F-150 Lightning with its 351-cubic-inch Windsor V-8, GMC’s Syclone turbocharged mid-size truck and the Dodge Ram SRT-10 with its Viper V-10 engine. These were the pinnacle of truck ownership, not something that looked like a factory Baja racing truck. But sport trucks lost out to off-road behemoths and gradually faded from showrooms over the years.

However, designers at Ford seem determined to reignite the category, and why not? It’s what’s now considered a “white space” category, something nobody else really participates in that could be a source of growth for pickup sales among new buyers. So we first saw the Maverick Lobo, the company’s compact, all-wheel-drive, turbocharged autocrossing truck that arrived to spark interest and serve as an entry point for people who want a well-equipped, fun machine but have absolutely no desire to venture off into the backcountry. Ford’s F-150 Lobo arrives for people wanting something bigger, more powerful and with a different kind of performance potential. With Ram bringing the Hemi V-8 back to the 1500 lineup for 2026 and many, many more Ram models under wraps that will be revealed in the coming months, injecting some new sportiness into the Ford truck lineup seems like a good idea.

Shop the 2025 Ford F-150 near you

New
2025 Ford F-150 LARIAT
$69,538 MSRP $77,500

$7,962 price drop

New
2025 Ford F-150 XLT
$54,202 MSRP $65,290

$1,500 price drop

How Much Does a 2025 Ford F-150 Lobo Cost?

The new 2025 Ford F-150 Lobo hits dealerships this fall and can be configured on Ford’s website right now. It will start at $59,995, including a rather stunning $2,195 destination fee. The package itself will cost $4,695, which isn’t an unreasonable price for a package that includes the 5.0-liter V-8, 4WD, blacked-out trim, unique wheels, a body kit and an updated rear suspension.

Still, 60 grand for a sport truck that doesn’t have any unique interior changes might be a bit steep for some, but given how much pickups cost these days, it’s not out of the ballpark for any well-equipped new truck.

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Detroit Bureau Chief
Aaron Bragman

Detroit Bureau Chief Aaron Bragman has had over 25 years of experience in the auto industry as a journalist, analyst, purchasing agent and program manager. Bragman grew up around his father’s classic Triumph sports cars (which were all sold and gone when he turned 16, much to his frustration) and comes from a Detroit family where cars put food on tables as much as smiles on faces. Today, he’s a member of the Automotive Press Association and the Midwest Automotive Media Association. His pronouns are he/him, but his adjectives are fat/sassy.

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