March's Fastest- and Slowest-Selling Cars

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The long march of winter may show signs of ending but it didn’t speed sales of new cars last month. It took an average of 51 days to sell a new car in March, up from 46 days in February and 48 days in March 2013. Not only did cars take longer to sell, but nearly all of the fastest-selling cars on our list were trucks or SUVs.

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Land Rovers continue to sell quickly with the Range Rover Sport topping this month’s list after months near the top. The redesigned Chevrolet Corvette Stingray fell off the list this month but still sold at a pace above the average with the convertible version taking 20 days to sell on average and the coupe 22.

Slothlike speeds haven’t changed for most of the models on our Losers list with familiar names like the Jaguar XKR and Mitsubishi Outlander.

Here are the full lists of our Movers and Losers as well as a few of our picks of slow-selling cars that are worth checking out.


March Movers

  • 2014 Land Rover Range Rover Sport: 9 days
  • 2014 Subaru Forester: 11 days
  • 2015 Chevrolet Silverado 2500 HD: 12 days
  • 2014 Mercedes-Benz S550: 12 days
  • 2014 Porsche Cayenne: 12 days
  • 2015 Chevrolet Tahoe: 13 days
  • 2014 Toyota Highlander: 13 days
  • 2015 GMC Yukon: 14 days
  • 2014 Lexus CT 200h: 14 days
  • 2014 Audi Q5: 15 days
  • 2014 Lexus GX 460: 15 days
  • 2014 BMW X5: 16 days
  • 2014 Nissan Rogue: 16 days
  • 2014 Toyota Tacoma crew cab: 16 days
  • 2014 Honda Accord Hybrid: 17 days
  • 2014 Nissan Rogue Select: 17 days


March Losers

  • 2014 Mitsubishi Lancer Sportback: 186 days
  • 2014 Jaguar XKR coupe: 158 days
  • 2014 Jaguar F-Type convertible: 148 days
  • 2014 GMC Sierra 3500: 147 days
  • 2014 Infiniti Q60 convertible: 144 days
  • 2014 Chevrolet Malibu Eco: 133 days
  • 2014 Mitsubishi Outlander: 125 days
  • 2014 BMW 650i xDrive convertible: 125 days
  • 2014 Kia Sedona: 121 days
  • 2014 Acura RLX: 117 days Picks

  • 2014 Fiat 500L: 114 days
  • 2014 Jaguar F-Type S convertible: 106 days
  • 2014 Kia Cadenza: 105 days
  • 2014 Cadillac XTS: 96 days
  • 2014 BMW 328d sedan: 94 days


About the Lists

The Fastest- and Slowest-Selling Cars list reports the average number of days it takes to sell models from the day they arrive on the lot until the final paperwork is signed by a buyer. This is not a days-of-inventory list like you may find on other websites. With lots mostly clear of 2013 models, we look exclusively at 2014 and 2015 models. We call the fastest-sellers Movers and the slowest ones Losers.

For Movers, we only list vehicles that pass a certain threshold of sales in order to weed out limited editions, ultra-high-performance cars and others that might skew the numbers or otherwise inaccurately portray popularity. To highlight all slow sellers, losers have no such threshold.

Our Picks highlight cars that take a significant time before they’re sold and might be overlooked by shoppers. Dealers could be more motivated to sell these cars. photo by Aaron Bragman


Photo of David Thomas
Former managing editor David Thomas has a thing for wagons and owns a 2010 Subaru Outback and a 2005 Volkswagen Passat wagon. Email David Thomas

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