Reviews
Lincoln was patient and kind through the whole experience. He helped me connect what I wanted and needed to the model 4Runner that would be the perfect fit. He made it easy to talk and he helped me discuss the issues without fear or pressure. He was generous with his time so that I would understand the financing as well as all the new driving options. I have had five Toyotas starting with a 1981 Corolla, and this was the most comfortable and enjoyable process yet. Thank you Lincoln.
Lincoln was patient and kind through the whole experience. He helped me connect what I wanted and needed to the model 4Runner that would be the perfect fit. He made it easy to talk and he helped me discuss the issues without fear or pressure. He was generous with his time so that I would understand the financing as well as all the new driving options. I have had five Toyotas starting with a 1981 Corolla, and this was the most comfortable and enjoyable process yet. Thank you Lincoln.
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- Overall experience
- 5.0
- Does recommend this dealer
- Shopped for a new car
Tough lesson for us: I am sharing our experience to help future consumers navigate the sales and financing process at White River Toyota. During our purchase of a new Toyota Tundra (Stock #T30435), we were charged $1,599.00 out of pocket for a "Zurich Shield" environmental and undercoating package, along with a $3,040.00 Platinum extended service contract (VSA) and a $1,700.00 prepaid maintenance contract. Because of the high costs, we explicitly asked both our salesperson, Sheldon Snavely, and the finance officer, Zack Roberts, if the undercoating protection plan was handled by an outside company and if the price could be adjusted. Both individuals stated directly to us that it was an independent third-party product, that it was not their company, and that they had no control over lowering the price. However, our final paperwork revealed a completely different story. The internal service routing invoice explicitly lists the undercoating work under "WR RECON" (White River Recon)—which is the dealership's own internal reconditioning department—carrying a standard internal "No Charge" cost code. The staff coordinated to tell us a direct untruth about who was performing the work simply to protect a massive in-house profit margin. Furthermore, we explicitly stated during the transaction that we were prepared to pay for the vehicle outright. We were told by staff that we had to finance the vehicle, under the claim that if we did not make at least three months of financing payments, our vehicle title "would get lost in transit." This is a completely fabricated scare tactic. In reality, dealerships receive a backend commission kickback from the lender that gets revoked if the loan is paid off in full during the first 90 days. Telling customers their legal title will be lost to protect a dealer commission is entirely unacceptable. We paid our truck off after one finance payment and got the title in s week! What you need to know about their warranty and maintenance pricing before you buy: You do NOT have to buy your official Toyota warranties or maintenance plans from the selling dealership. You can purchase the exact same factory-backed policies from out-of-state volume Toyota dealers online at any point before your factory 3-year/36,000-mile warranty expires. The price differences on our paperwork are staggering: - Toyota Platinum VSA Extended Warranty: White River Toyota charged us $3,040.00. You can purchase the exact same official factory Platinum VSA plan from a volume dealer for $1,800.00 or less ($1,240 markup). - Prepaid Maintenance Contract: White River Toyota charged us $1,700.00. A volume dealer sells the official factory maintenance extension plan for roughly $550.00 ($1,150 markup). Advice to future shoppers at this dealership: Do not take verbal assurances at face value in the finance office. You have the absolute right to pay cash outright without financing, and you have the right to refuse heavily marked-up, dealer-performed add-on packages. Demand to see all itemized line items on physical paper before signing anything, and buy your warranty products elsewhere for a fraction of the cost. Regarding Sheldon Snavely, we were there to replace our car but we ended up replacing our Tacoma with a Tundra. (We love our new truck!) My husband kept telling Sheldon to talk to me, as I was the shopper, but he only kept eye contact with my husband. He was also angry with me because I emailed him at @whiterivertoyota with a tire question. He asked me how I got his email (in the 21st century! Lol). Lastly, he promised to put both our phones on the infotainment system but conveniently only had time to add my husband’s. When I asked about mine he said he needed to work unless I wanted to feed his family. NK My husband was in the truck and did not hear him. My husband’s name was not added correctly, he has to see this every time he starts the truck. Snavely agreed to fix it, but we both decided not to return to White River Toyota.
Tough lesson for us: I am sharing our experience to help future consumers navigate the sales and financing process at White River Toyota. During our purchase of a new Toyota Tundra (Stock #T30435), we were charged $1,599.00 out of pocket for a "Zurich Shield" environmental and undercoating package, along with a $3,040.00 Platinum extended service contract (VSA) and a $1,700.00 prepaid maintenance contract. Because of the high costs, we explicitly asked both our salesperson, Sheldon Snavely, and the finance officer, Zack Roberts, if the undercoating protection plan was handled by an outside company and if the price could be adjusted. Both individuals stated directly to us that it was an independent third-party product, that it was not their company, and that they had no control over lowering the price. However, our final paperwork revealed a completely different story. The internal service routing invoice explicitly lists the undercoating work under "WR RECON" (White River Recon)—which is the dealership's own internal reconditioning department—carrying a standard internal "No Charge" cost code. The staff coordinated to tell us a direct untruth about who was performing the work simply to protect a massive in-house profit margin. Furthermore, we explicitly stated during the transaction that we were prepared to pay for the vehicle outright. We were told by staff that we had to finance the vehicle, under the claim that if we did not make at least three months of financing payments, our vehicle title "would get lost in transit." This is a completely fabricated scare tactic. In reality, dealerships receive a backend commission kickback from the lender that gets revoked if the loan is paid off in full during the first 90 days. Telling customers their legal title will be lost to protect a dealer commission is entirely unacceptable. We paid our truck off after one finance payment and got the title in s week! What you need to know about their warranty and maintenance pricing before you buy: You do NOT have to buy your official Toyota warranties or maintenance plans from the selling dealership. You can purchase the exact same factory-backed policies from out-of-state volume Toyota dealers online at any point before your factory 3-year/36,000-mile warranty expires. The price differences on our paperwork are staggering: - Toyota Platinum VSA Extended Warranty: White River Toyota charged us $3,040.00. You can purchase the exact same official factory Platinum VSA plan from a volume dealer for $1,800.00 or less ($1,240 markup). - Prepaid Maintenance Contract: White River Toyota charged us $1,700.00. A volume dealer sells the official factory maintenance extension plan for roughly $550.00 ($1,150 markup). Advice to future shoppers at this dealership: Do not take verbal assurances at face value in the finance office. You have the absolute right to pay cash outright without financing, and you have the right to refuse heavily marked-up, dealer-performed add-on packages. Demand to see all itemized line items on physical paper before signing anything, and buy your warranty products elsewhere for a fraction of the cost. Regarding Sheldon Snavely, we were there to replace our car but we ended up replacing our Tacoma with a Tundra. (We love our new truck!) My husband kept telling Sheldon to talk to me, as I was the shopper, but he only kept eye contact with my husband. He was also angry with me because I emailed him at @whiterivertoyota with a tire question. He asked me how I got his email (in the 21st century! Lol). Lastly, he promised to put both our phones on the infotainment system but conveniently only had time to add my husband’s. When I asked about mine he said he needed to work unless I wanted to feed his family. NK My husband was in the truck and did not hear him. My husband’s name was not added correctly, he has to see this every time he starts the truck. Snavely agreed to fix it, but we both decided not to return to White River Toyota.
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- 1.0
- Does not recommend this dealer
- Shopped for a new car
Sherrin, Thank you for taking the time to share your feedback. We are sorry to hear that your experience working with our team was anything less than exceptional. We would appreciate the opportunity to review your overall experience in detail, and address any questions or concerns you may have. With this in mind, we would like to invite you to contact our General Manager, Bill Severance. He can be reached directly at (802) 299-2829, Thank you again for your feedback, and we look forward to hearing from you
We purchased the truck at White River Toyota and you have our information and all the facts, the same as I have stated in our review. Please know that we stepped back from this so we would not respond in anger. It has been 3 months and we literally told you in the review that you sent for us to respond to after our purchase, that we would do this. Someone from the dealership could have easily reached out to us already. Also, we actually just learned that we can contact Toyota corporate and start a dealer misconduct investigation. So, I’m working on that now. We hope our experience will help someone else!
Thank you for reaching out Mr. Severance. I looked up the info you mentioned about Texas owning undercoating company and found the following: The Texas company is a real, legitimate corporation that sold a legal product license and financial warranty backing. They were not made up out of thin air. The core deception isn't that Texas doesn't exist; it's how the dealership staff twisted that reality to manipulate you. The technical breakdown details exactly how they weaponized a real company's name to shield their own profit margins: The Distinction: Corporate Warranty vs. Physical Labor • What the Texas Company Legitimately Provided: The third-party administrator in Texas (Automotive Protective Systems / Zurich Shield) sold a corporate license, chemical product formulas, and insurance underwriting backing to the dealership. They are the legally registered entity ensuring the 10-year warranty policy remains solvent. • What Heritage Automotive Group Provided: Heritage Automotive Group owns the actual property, the tools, and the physical labor ("WR RECON") used to execute that license on your Tundra. • Where the Deception Occurred: When you asked Sheldon Snavely and Zack Roberts for a lower price, they told you "it was an independent third-party company and they had no control over lowering the price." By saying they had "no control," they intentionally conflated the product license provider with the retail price controller. While the Texas vendor charges a fixed wholesale cost to issue the warranty certificate, White River Toyota padded a massive, arbitrary dealer markup on top of that base fee. They had full corporate authority to cut into their own massive profit margin to lower your $1,599 price—they simply blamed the legitimate Texas company to make it sound like their hands were tied. Framing it this way in your filings shows the regulators you understand exactly what happened: a real third-party product license was used as a deceptive shield to protect an entirely negotiable in-house dealership markup.
My recent 2026 Tacoma purchase was a wonderful experience thanks to Lincoln's assistance. His personality, product knowledge, patience, and overall demeanor was a key factor in making the event pleasant and amazingly stress-free. His familiarity with all the technical wizardry in some of the vehicle's options was extremely helpful, (though I fear I may need a refresher explanation for some of them!) I would highly recommend Lincoln and the entire WRT team we dealt with.
My recent 2026 Tacoma purchase was a wonderful experience thanks to Lincoln's assistance. His personality, product knowledge, patience, and overall demeanor was a key factor in making the event pleasant and amazingly stress-free. His familiarity with all the technical wizardry in some of the vehicle's options was extremely helpful, (though I fear I may need a refresher explanation for some of them!) I would highly recommend Lincoln and the entire WRT team we dealt with.
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- 5.0
- Does recommend this dealer
- Shopped for a new car
Kip, Thank you for taking the time to share your feedback, and congratulations on your new Tacoma! We are so glad to hear that you enjoyed working with Lincoln, and that he was able to make sure you were comfortable with all your truck's features before taking it home. If you have any questions at all in the future, please feel free to let us know! In the meantime, we look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Tacoma!
Great easy laid back experience, would highly recommend, every step of the process was smooth and well communicated. Would confidently recommend to anyone I know looking for an upgrade or a new vehicle
Great easy laid back experience, would highly recommend, every step of the process was smooth and well communicated. Would confidently recommend to anyone I know looking for an upgrade or a new vehicle
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- 5.0
- Does recommend this dealer
- Shopped for a new car
Riley, Thank you for taking the time to share your feedback, and congratulations on your new Tacoma! We are so glad to hear that you enjoyed working with Nina and our team, and that everything went smoothly for you. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Tacoma!
Brian more is an awesome salesperson. He did everything to help me out on buying my 2026 Toyota Corolla cross Xmore is a awesome salesperson. He did everything to help me out on buying my 2026 Toyota Corolla cross XLE. I couldn’t ask for a better guy to handle the financial situation
Brian more is an awesome salesperson. He did everything to help me out on buying my 2026 Toyota Corolla cross Xmore is a awesome salesperson. He did everything to help me out on buying my 2026 Toyota Corolla cross XLE. I couldn’t ask for a better guy to handle the financial situation
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- 5.0
- Does recommend this dealer
- Shopped for a new car
Glen, Thank you for taking the time to share your feedback, and congratulations on your new Corolla Cross! We are so glad to hear that you enjoyed working with Brian and our team, and that your whole purchase experience went so smoothly. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Toyota!
The friendly knowledgeable sales staff helped us figure out what vehicle best fit our needs. The service department does great work!
The friendly knowledgeable sales staff helped us figure out what vehicle best fit our needs. The service department does great work!
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- Overall experience
- 5.0
- Does recommend this dealer
- Shopped for a new car
Cherrie, Thank you for taking the time to share your feedback, and congratulations on your new Sienna! We are pleased to hear that you enjoyed working with Lincoln, and that he and our team were able to help find the perfect new Toyota for your needs. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Toyota!
We first met David while car shopping back in 2022. While we didn't buy a Toyota at the time, our experience was so positive that when we started shopping this year David was our first stop. He is incredibly nice and offers a no pressure approach that was perfect for us as we were comparing cars from numerous dealerships. This time around we ended up narrowing our search to two vehicles and David not only made sure we'd be able to look at the vehicles side by side but when it came time to make our final decision he bent over backwards to make the Toyota the best deal. In the end, we purchased a new 2026 Toyota C-HR at an absolutely amazing price. Through it all David was incredibly responsive, attentive, and flexible, even when we were making someone impossible requests of the dealership. What he ended up putting together for us was truly exceptional, and I will be sure to send all our friends his way when they are looking for a new automobile.
We first met David while car shopping back in 2022. While we didn't buy a Toyota at the time, our experience was so positive that when we started shopping this year David was our first stop. He is incredibly nice and offers a no pressure approach that was perfect for us as we were comparing cars from numerous dealerships. This time around we ended up narrowing our search to two vehicles and David not only made sure we'd be able to look at the vehicles side by side but when it came time to make our final decision he bent over backwards to make the Toyota the best deal. In the end, we purchased a new 2026 Toyota C-HR at an absolutely amazing price. Through it all David was incredibly responsive, attentive, and flexible, even when we were making someone impossible requests of the dealership. What he ended up putting together for us was truly exceptional, and I will be sure to send all our friends his way when they are looking for a new automobile.
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- Overall experience
- 5.0
- Does recommend this dealer
- Shopped for a new car
Gregory, Thank you for taking the time to share your feedback, and congratulations on your new C-HR! We are so glad to hear that your initial interactions with Dave were enjoyable and memorable, and we appreciate that it led you to working with him to shop for your new Toyota recently. We are pleased to that your shopping experience went smoothly, and that Dave and our team were able to help find the perfect new car to fit both your needs and budget. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new C-HR!
Tyler sold us our new RAV4. He was easy to work with - no xx. Thanks, Tyler.
Tyler sold us our new RAV4. He was easy to work with - no xx. Thanks, Tyler.
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- Overall experience
- 5.0
- Does recommend this dealer
- Shopped for a new car
Jeff, Thank you for taking the time to share your feedback, and congratulations on your new RAV4! We are so glad to hear that you enjoyed working with Tyler and our team, an the everything went smoothly for you throughout the process. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new RAV4!
Tyler was just great! I truly enjoyed making this purchase with Tyler's help. Tyler explained the purchase process in detail and followed through on each and every step. Thanks Tyler
Tyler was just great! I truly enjoyed making this purchase with Tyler's help. Tyler explained the purchase process in detail and followed through on each and every step. Thanks Tyler
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- Overall experience
- 5.0
- Does recommend this dealer
- Shopped for a new car
Joe, Thank you for taking the time to share your feedback, and congratulations on your new Corolla! We are pleased to hear that you enjoyed working with Tyler and our team and that everything went smoothly for you throughout your purchase. We look forward to seeing you in the service department when it's time for your first scheduled maintenance visit, Until then, safe travels and enjoy your new Corolla!
This was the best vehicle purchase experience I've ever had. Nina was knowledgeable and incredibly easy to work with. Answered all of my questions, was patient, and found the exact truck I was looking for. Everyone at White River Toyota was friendly and very professional. There was never any pressure. It was clear that the goal was for me to have a good experience—which I did!
This was the best vehicle purchase experience I've ever had. Nina was knowledgeable and incredibly easy to work with. Answered all of my questions, was patient, and found the exact truck I was looking for. Everyone at White River Toyota was friendly and very professional. There was never any pressure. It was clear that the goal was for me to have a good experience—which I did!
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- Overall experience
- 5.0
- Does recommend this dealer
- Shopped for a new car
Ryan, Thank you for taking the time to share your feedback, and congratulations on your new Tacoma! We are so glad to hear that you enjoyed working with Nina and our team, and that they were able to find the perfect new truck for your needs. We look forward to seeing you in the service department when it's time for your next scheduled maintenance visit, Until then, safe travels and enjoy your new Tacoma!